International Business Issues and Practice

International Business Issues
and practice

Table of Contents
Contents
INTRODUCTION...........................................................................................................................1
Main Body.......................................................................................................................................1
Number of challenges that are influencing both national and organisational strategies..................5
Environmental fragilities........................................................................................................5
Technology instabilities..........................................................................................................7
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10

INTRODUCTION
International business provides an effective functioning of different commercial activities
which are taken into place for managing and transferring the promotions of different transferable
goods, resources, services, people, ideas, technologies and many more across national
boundaries. This is defined as the context of managing the international business in effective
manner for achieving the organisational goals (Ahen, 2019). The way of managing the
effectiveness of working is to provide effectiveness of the company. It is important for the
company to manage the work in effective manner. It is important for managing the work in
effective manner. The international business consists of various formats like moving of goods
from one country to another. This is based on various contractual agreements which allow
foreign companies in utilising processes, products and services from different countries. There is
development of research and development in order to analyse the improvement in manufacturing
and distribution that help in improving the foreign market strategies. When a company do
international business, there is involvement of cross border transactions that are useful for
managing the goods and services in more than two Nations. There is transaction of different
economic resources which include skills, capital and people in order to manage tea international
production of products and services such as finance, banking, insurance, construction.
The following report is based on Vodafone that is a network providing service. This is a British
multinational telecommunication company which has headquarters in London. The main
objective of this company is to operate network services in different countries. There are
approximately more than 25 countries in which Vodafone operates and provides IT services and
telecommunication services. Vodafone Company was started in the year 1982.
MAIN BODY
International business is defined as the cross border transactions that a curve then business,
individuals or government entities. While managing the international business transaction, there
is transaction between the values like physical goods, services, insurance, technology that have
to be managed properly for grabbing knowledge (Andersson, 2020). There are various
international businesses like export and import, franchising, outsourcing, partnership which can
be used by various companies while entering into foreign markets. There is globalisation and
businesses are facing various problems while managing the expansion in different countries. The
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concept of international business consists of managing the commercial transaction among the
companies that is involved in managing the activities in two or more countries. There are various
international companies which are working effectively for managing the professional and
diplomatic working of knowledge in order to analyse the cultural practices and economic trends
within the country (Armstrong, 2020). Vodafone Company is operating services regarding the
telecommunication and the main motive of this company is to increase the level of customer
satisfaction. These companies are providing services worldwide in order to maximize the profit
and market share. It is operating within worldwide effectively and meeting the demands and
needs of customers effectively. It is very important for the companies to manage the
effectiveness of Vodafone Company in managing the market share and competitive advantage
within market. There are different strategies which can be adopted by Vodafone for managing
the various issues related to international marketing. Some of these are mentioned below –
Economic vulnerabilities - these are defined as introduction to the external factors that are used
for running the economy in effective manner (Van Zanten, 2018). There are different
vulnerabilities such as social, economic and physical that is used for running of Vodafone within
market in effective manner. There is improper management of employment within this company
that provides ineffectiveness of the work management. This company provides
telecommunication services at high price so there are less potential customers that uses services
provided by this company. This company must provide focus upon managing the increased
demand of such products and services within the customers in order to increase the market share
and revenue earned by the company. It is also important to manage the working of company in
order to analyse the needs and demands of the customers so that objectives of organisation can
be achieved in proper manner.
The needs and demands of customers is the most important thing that is used by the
companies in order to increase the productivity and overall performance of organisation. The
management of organisation have to manage the planning of different options that can be used
by this company while providing services within market. Main objective of this company is to
increase the profits and revenue earned by the company (Arunachalam, 2018). This can be done
by managing the work in proper man of and increasing the number of potential customers within
market. This is very important for the companies to manage the work properly in order to
enhance the market share and working of the company in active manner. There are various
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