This article examines the effect of mandatory adoption of International Financial Reporting Standards (IFRS) in Brazil on accounting and financial information. It identifies the aspects of the article related to the key concepts of International Financial Management and discusses the implications for international financial management. The main aim of this paper is to ascertain the fact that whether the obligatory adoption of IFRS in Brazil in the year 2010 has contributed towards the improvements in the value relevance of accounting and financial information in various aspects like earnings information, financial analysts activities for forecasting and liquidity. The subject is International Financial Management, the course code is not mentioned, the course name is not mentioned and the college/university is not mentioned.