International Human Resource Management Analysis

Running head: INTERNATIONAL HUMAN RESOURCE MANAGEMENT
International Human Resource Management
Name of the Student
Name of the University
Author Note

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Executive Summary
This research report gives a detailed analysis of international human resource management
practices. The organization Ambank from Malaysia is going to enter international market
with its financial services. Thus, to guide the organization with HRM practices, different
theories and practices related to human resource practices have been analysed in the report.
To go forward with same, first the existing human resource practices of the organization have
been analysed and on the basis of the analysis, new practices have been presented in the
report. Among different leadership approaches, contingency theory has been suggested as the
most suitable leadership approach along with transformational leadership to the organization.
On the basis of overall analysis, a set to recommendation has been developed in relation to
international HRM practices.

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Table of Content
2. Introduction............................................................................................................................3
3. Application of theory into practice........................................................................................4
a). Reviewing the existing HRM practices of the organization.............................................4
i). Reviewing the existing HRM practices of Ambank......................................................4
ii) Analysing the importance of HRM and its practices in Ambank in relation to focus on
how it helps to overcome the issues for better performance..............................................6
b). Reviewing leadership theories..........................................................................................8
i). critically reviewing any two theories of leadership.......................................................8
ii). Assessing the suitability of one of the leadership theory...........................................10
c). Discussing the behavioural dimensions that would be required in the management of
human resource in the foreign context of AmBank.............................................................12
i). Key challenges that I may face in the international environment...............................12
ii) Strategies to attract and recruit local talents................................................................14
iii) Integrating cultural differences that results out of internationalization......................16
iv). Reviewing and critically synthesizing the various influences on behaviour in
organisations....................................................................................................................17
d. Analysis of best practices in IHRM.................................................................................18
4. Conclusion and Recommendation........................................................................................19
Reference..................................................................................................................................21

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INTERNATIONAL HUMAN RESOURCE MANAGEMENT4
2. Introduction
This research report provides a detailed analysis of international human resource
management functions of the organisation. Ambank is a large banking organization in
Malaysia whose core business products are retail banking, wholesale banking, Islamic
banking, life and all sort of general insurance. The organisation has divided its services into
four respective categories such as Personal Banking, E-banking and AmBank Group. It is
noted that Ambank is known to be one of the leading Malaysian financial services and the
organization has been running the operation over 43 years with its rich expertise. The
organization has large contribution to economic development of Malaysia. The organization
has more than three million customers. AmBank runs its operation with its workforce
strength of 10,000 employees (ambank.com 2020).
AmBank organisation provides a greater range of both traditional and Islamic
financial solutions and services. This includes wholesale banking, retail banking, investment
banking and financial schemes. The major vision of AmBank is to develop the relationship
and advisors and long-term partners to consumers. It has been identified that business that
Ambank’s businesses are fundamentally centred on leveraging domestic growth
opportunities. However, the organization is determined to expand its business in international
market.
Even though the organization developed a large workforce capacity but its human
resources are hired and assigned on the basis of the department the organisation provides. To
provide customers a hassle-free service, the organization has developed respective customer
service department such as customer service charter, whistle-blower protection team,
customer service for insurance team and for e-banking. Presently, Ambank in Malaysia has
hierarchical structure and thereby, the employees are grouped with every employee having

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one clear supervisor. For example, for the customer service department in sales, there is one
supervisor, while for insurance department, there is one supervisor. This research report
provides a detailed presentation and analysis of the human resource management strategies
that are required for the expansion in the international market. AmBank is considered to be
expanding in Asian market with its e-retail banking services. Thus, on the basis of existing
human resource management practices of Ambank, a detailed review has been performed
which would help to develop and shape multinational strategies.
3. Application of theory into practice
a). Reviewing the existing HRM practices of the organization
i). Reviewing the existing HRM practices of Ambank
As AmBank provides a large variety of banking services, existing human resource
functions of the organization are widely complex. The organisation is performing across
Malaysia only, it hires people from domestic market environment and thereby, the
recruitment and selection process is aligned with the industry standards rules and norm. The
organization has more than 10,000 employees working across the brunches in Malaysia. As
put forward by Brewster, Vernon, Sparrow and Houldsworth (2016), increasing complex and
volatile business environment characterised by globalisation, liberalisation and
transformational invasion have significantly created greater challenges to the organisation.
Recruitment and Selection:
Existing HRM practices of Ambank is based on a pre-defined and clear outplay of
recruitment and selection practice. It has been observed that Ambank follows well-defined
recruitment and selection but there is hardly a bank which follows the pattern of recruiting
people through employee referrals. Ambank recruits people through employee referral but as
there is a constant the changes in the market environment and financial services, the