Globalization and Retail Sector

Globalization and retail sector

Contents
INTRODUCTION...........................................................................................................................3
SME and MNE................................................................................................................................3
Reason why there MNE and SME are going international..........................................................5
Challenges....................................................................................................................................9
Opportunities.............................................................................................................................10
CONCLUSION..............................................................................................................................10
REFERENCES..............................................................................................................................12

INTRODUCTION
Today, the globalization has the basics drivers which is impacting there all over each business as
the internationalization of the market for the sales and purchasing will have the indirectly level
of influences of every business. There has been more level of technological process in the
logistics and the daily level of distributions enabling there the business to be there buy, sell and
cooperate on the global scale. In this report there will be clear discussion on the SME and MNE
tends to have the operating the global environment which is increasing the modern days in term
of increasing more level of opportunities that is existing there beyond the domestic borders in
significant manner. Hence the report will have the clear level of discussion of the MNE and
SME challenges which was soon converted as opportunities to gains the completive advantages
in the market in perfect manner.
SME and MNE
According to the view of Barrett, (2017), the globalization business has the advances the retailer
interests as the marketplace is providing the significant level of new scopes for the buying
function by connecting ere world entire market from one and another. The retail sector operates
at the bottom of supply chain management system beyond threat and opportunities when
increasing the globalization in the global marketplace. The retailer plays important in selling
large variety of product as well as service. It comprise with the physical existence whereas buyer
visit to purchase the specific items
According to the view of Keskitalo, (2017), the retail have the significant level of opportunities
to have the operating the global business to have the expansion in the emerging markets in
order to have the finding out the competitive advantage by understanding the potential market
and customers in order o have the formation of different strategy against the competitors form
the different countries. The retailers have the proper expansion of market places extending the
global business to important factor such as the culture, competitions and significant level of
outsourcing. In addition, the author supported the statement as the global retailer have the keep
over upgrading the different products in order to effectively against the local competitors form
the other countries as the resourcing have turned out to be the global trends for the retailer for
transforming the different information and communications in order to curtails the
manufacturing cost.
Advantages and disadvantages
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As per the view of the Livesey, (2018), the international marketing has created the trend by
providing the retail sectors industry by connecting the different opportunities to be connect with
different countries and extended the emerging market as well. In addition, the author supported
the trend have changes in the society inclusion of such as the economic, culture, social, political
and technology to have the noticing of the global brands and approach.
According to the view of Awan, (2016), the outsourcing of the companies are helping the global
retailers in order o competes the low cost locals suppliers as the developing countries have the
lower labour costs in order to have the motivating the outsourcing in increase manners which
will be helpful in saving the significant cost. The international marketing have developed the
negatsive impacts in the future which is influence by globalizations and the face more level of
global competition in perfect manner by paying major attention to the large market.
The retail sector operates at the bottom of supply chain management system beyond threat and
opportunities when increasing the globalization in the global marketplace. The retailer plays
important in selling large variety of product as well as service. It comprise with the physical
existence whereas buyer visit to purchase the specific items. By using PESTLE factor, it is
analysing threat and opportunities for business. As per Nandonde, (2019) the author have also
sated the statement the increase in international marketing have made the demand of business in
market by support of political factor relates to device rules and regulation. It became seriously
impact on the entire profit and revenue stream of enterprises. If government raise sales, taxes so
that it would increase cost or price of product as well as service. Sometimes, it generate the
opportunities to increase the sales but many people prefer to select best option at reasonable
price. So as reduce the revenue sales.
Eisenberg (2019) argue that economic factor affecting retail sector when government
appreciate the enterprise activities as this is creating the favourable level of environment and
culture for enterprises. Furthermore, it also encouraging the existing client to spend their money
instead for holding on it. Another way, it has decline the retail enterprise activities which means
beyond unemployment is higher. This situation is completely beyond threat within environment
of economy. Moreover, the economy of country which will create business challenging
environment and mindset of people. Whether they are spending or not. It has been developed
threat as complex business process which automatically cutting price. The opportunity is that
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