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International Operations Management PDF

   

Added on  2021-04-21

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Running Head: INTERNATIONAL OPERATION MANAGEMENT 1International Operation Managementand Innovation Management: ToyotaMotors
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INTERNATIONAL OPERATION MANAGEMENT 2Table of ContentsIntroduction.................................................................................................................................................3Company Background.................................................................................................................................3International Operations Management.........................................................................................................4Issues and problems.....................................................................................................................................6Financial Constraints...............................................................................................................................6Operational Constraints...........................................................................................................................7Resource Constraints...............................................................................................................................7Role of innovation at Toyota.......................................................................................................................8Approaches for developing culture of creativity and innovation.................................................................9Brainstorming..........................................................................................................................................9Virtual Prototyping................................................................................................................................10Stage-gate Process.................................................................................................................................10Conclusion and Recommendations............................................................................................................10References.................................................................................................................................................13
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INTERNATIONAL OPERATION MANAGEMENT 3IntroductionInternational operations management is the process of manufacturing the goods and services ininternational markets and locations. It includes an effective management process that has toconsider local production market i.e. capital and labor and global customer needs. It has moreemphasis on the contemporary issues relevant to the operation function that are related in abilityof firm to effectively cooperate with the supply chain partners to stay competitive in globaleconomy (Brown, Bessant and Lamming, 2013). There are various organization which facedifferent issues and problem in expanding its operations to other nations. This report includes theinternational operations management of Toyota in context of United Kingdom. Toyota is aJapanese international automotive manufacturer that is on the fifth position in terms of revenuegeneration. In this report, there is the discussion about the role of innovation at Toyota in thecultural setting of United Kingdom. Moreover, it addresses the issues and problems which areconfronted by the organization in international operation management in United Kingdom. Atthe end, it consists of some approaches which can be used by the organization to develop aculture of innovation and creativity. Company BackgroundToyota Motor Corporation is a Japanese multinational automobile manufacturer that isheadquartered in Toyota, Aichi, Japan. Founded in the year 1837, the organization is ranked asone of the major international automotive manufacturing corporations. It has employed 364,445employees all over the world and as of year 2016, it was on the fifth rank in terms of revenuegeneration. As per the report of 2016, Toyota is the largest automobile manufacturer in theworld. In automobile manufacturing industry, it was the first entity that manufactured over 10million vehicles every year (Toyota Motors, 2018). The firm is using various advancedprinciples to produce the reliable cars and sustainable growth of community via innovation andexcellent quality auto-parts. Toyota is the market leader all over the world in terms of sales ofhybrid electric vehicles and it encourages the adoption of hybrid cars all over the world. InJanuary 2017, cumulative sales of Toyota and Lexus hybrid car models attained 10 millionmilestones.
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INTERNATIONAL OPERATION MANAGEMENT 4Moreover, it can be stated about Toyota that is using different low cost and differentiatedmethods in their operations that assist the organization in attaining more competitive advantageover its competitors. In addition to this, it operates its business with the philosophy of people andperfection. The management of company states that processes and practices shall be developed ina way which helps the working of employees and assist them in enhancing their skills andabilities. International Operations Management When an organization plans to expand its business operations in international market, first itneeds to analyze the market and market trends. As one of the most successful organization,Toyota is operating its business in different international markets such as Japan, Asia, MiddleEast, Europe, Africa, North America, Latin America and Oceania. In the year 2008, Toyota hasbecome the largest automaker across the globe (Alexander, 2013). The major reason behind thisgrowth is its rapid business expansion and international operations management in globalmarkets. By an effective international operations management, Toyota is able to surpass world’stop car firm i.e. General Electric. The company operates its business all over the world includingsales vehicle in Russia and Africa and it is sales leader in Australia. A major factor behind thegrowth of Toyota Motors is its production system. This major pillar of Toyota’s competitiveedge was growth over many decades. In the year 1989, Toyota Motors has expanded its business operations in United Kingdom and itis successfully operating its business in the country by the use of effective operations strategy.There are various reasons that company has expanded its business in UK market. One of themajor reasons is the strong tradition of car and other vehicle production in Britain and large localmarket for vehicles. In addition to this, United Kingdom offered Toyota industrial transport linksto the customers and 230 European British supply partners. Another reason is the profitableworking processes and talented workforce of UK. Also the English language is the secondlanguage in Japan that has made integration and communication easier. In United Kingdom, the company has managed its business operations by implementing effectiveinternational operation strategies which are stated below:Greenfield Investment as Market Entry Mode
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