Internet Marketing

PAY PER CLICK ADVERTISING FOR
AMAZON
TASK 4.2

Pay per Click Advertising
 Pay per click is known as cost per clicking which is a internet
advertising model.
 This model plays an important role in directing the traffic to
different websites in the business organisation.
 It is a method where amount is paid by the advertiser to
publisher as number of times the advertisement gets clicked.
 For instance if Amazon advertisement comes on any of the
search pages then the cited firm has to pay to the advertiser of
search engine.