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Online Library for Study Material - Desklib

   

Added on  2023-01-17

13 Pages648 Words93 Views

INTRODUCTION
College students have to bear the brunt of inflation in
the form of increased books prices
Textbooks constitute a costly proposition for students
The social venture involves the buying of the old
textbooks from the students passing out and selling them
to the new students at discounted rates.

CUSTOMER SEGMENTS
The customers would be those students who have
just joined the university
Alternatively, anyone who is interested in buying
textbooks would be the potential customers of the
business.
Faculties and teachers of the university or other
educational institutions can also be the customers

VALUE PROPOSITION
Offering textbooks at a very discounted or
nominal rate than the market price
A small reading place where the students can
have a small discussion over some difficult topics.
The place will also serve as a library where
people can jot down notes from the books

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