INTRODUCTION Entrepreneurship isconsidered to bethe act ofinitiatingandoperating an enterprises throughan individual who offer creative product , process and service. It is the ability or willingness by which an individual can develop, organize and manage a business by taking its risks in order to make profit (A Definition of Entrepreneurship,2019). An individual who performs all these functions is known as an Entrepreneur. An entrepreneur is generally a self- employed, self-motivated, and ambitious person who takes risk to to meet the goals. An entrepreneur isneeded to formand developfew things through examiningthe need and demand ofconsumers.In this report, the detailed explanationof Entrepreneur, Entrepreneurship , EntrepreneurialventuresandEnterprise.Thestudywillalsodefinevarioustypologyof entrepreneurshipand will also explain the importance of micro, small business and start-ups in the economy . With the help of this study, the researcher will be able to identify various motivation, skills anddrivers of the traits that can be used by famous as well as successful business persons. Different Entrepreneurial ventures and their relation with typology of entrepreneurship. In the modern world, it is very important to create an innovative product because customers today focus on the advancement which is offered by a product for which they are even ready to pay more. In order to create innovative offerings an entrepreneurperforms a crucial role intooffering a new product and bears total risk and profit associated with the business. Entrepreneurshipis defined as a framework that help in identifying requirements of customers as well as earn profit for the same.A entrepreneur is an individual who is needs to hold each and every function of their business operation along with new innovation and creative ideas in an effective manner. Different type of entrepreneur which depends on various scale of marketplace.Survival firms: Thesewerethose firms which are just surviving in the market, they are not generating much profits. Basically these are the start-up ventures, whose goal is to sustain into the environment of the enterprises.Lifestylecompanies: These are thesecompanieswhich creates and sustains acertain income level for proprietor. Thesecompaniesworks exclusivelyfor achieving profit.
Managed Growth Firms:This is considered to be that companieswhich focusesupon accomplishing profitability through reducing the risk level present into enterprises ( Zacca, Dayan and Ahrens, 2015).Aggressive Growth firms:This is considered to be that companieswhich seeksfor achieving more profitability in less durations.Public Sector Entrepreneurship:Public sector entrepreneur are taking responsibilities towards initiatives of economy by performing different and attractive activities that are beneficial for general public.It affects transformation by mainlyexploding knowledge of different networks.(Bennett, 2014). SocialEnterprise:Socialenterprisemainlyconcentratesuponsatisfyingcustomer demandsrather than generating profits. And whatever profit generated by these firms will be used for providingeffective opportunities to the people. Typology of entrepreneurshipEstablished Company:It refers to those companies which are already existing in the current market. It is generally recognised and approved because it has existed for a long time. For example: Tesco is a multinational grocery store, which is an already established company and is easily known by the customers, as in this era customers prefer to buy all the products under one-roof.
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Small Size Social venture:It refers to small sized venture whichis facilitating social services for societal welfare.These types of organisations generally does not earn much profit and even if they do so, they usage thisfor providing effective services to individuals.For example: Funeral care is a business that provides interment andand funeral services for the dead and their families(Belz and Binder, 2017). These services are not opted by every individual, as these services are not affordable for everyone.Large Size Social venture: It refers to big-sized social ventures which are providing various social services at low costs for the welfare of people. These organisations attains maximum amount of profits but at the same time they are using the earned profit to provide better services to people. For example: NHS,it known to be the system of public funded health carewhichfacilitateslow-cost and free healthcare services to all the legal resident of United Kingdom. High Growth Firms:It refers to those companies which are growing faster in the competitive business environment. These organisations earns huge amount of profits and have a good reputation in the market. These are found in all type of industries and are good at providing employment opportunities. Foe example : Googleis considered to be theleadingmultinationaltechnologyorganisationwhichdealsintointernetbased productsas well asservices. The company is earning huge amount of profits, as in today's world no online business transaction is possible without internet. VentureExampleSectorRelation with typology Established companyTescoCorporate and Private sector The typology used is “Publicsector entrepreneurship”. Smallsizesocial venture Funeral carePublic sectorThe typology used is “survival firms”. Largesizedsocial venture NationalHealth Service Public SectorThe typology used is “lifestyle firms”. 3
High growthGoogleCorporate and Private sector The typology used is “Aggressivegrowth firm”. Difference between serial entrepreneur, entrepreneur and owner manger BasisSerial EntrepreneurIntrapreneureOwn mangers MeaningAserialentrepreneur is one who comes up continuously with new ideasandstartsnew business Intrapreneure refers to employeesofan organisation who is in charge of undertaking innovation in product and services etc. Itreferstoan individualwhoisin charge of certain group of task or sub set of a company ApproachInductiveRestorativeProductive CapitalRaisedbyan entrepreneur Financedby organisation Raisedbydifferent sources such as shares and debentures. Similarities and Differences between Entrepreneurial ventures. Different types of entrepreneur venture are therein competitive marketplace. Various entrepreneur are running their business operation with their innovative and creative ideas in order to survive in the competitive edge. For instance there are certain similarities along with differences.The chosen business are established company, small scale social venture, large scale social venture and high growth firms. Similarities Similaritieswhicharethereinthesebusinessesare:therearedifferenttypesof organisation who are surviving in the market in order to earn profit as it is the main motive. Along with such entrepreneur there are some business enterprise who come up with innovative and creative idea so that they can satisfy customers need and demand.All these organisations are 4
surviving just because of the creative idea of the business(Burns and Dewhurst, 2016). The main reason of the business existence it present for satisfying the consumers requirements through examining market trends as well as requirements.All three firmswere operating for societal welfare through facilitatingseveral opportunities for job exceptsmall scale social venture. Creating brand name:All the firms either small, huge or another enterprises for brand name. In case business facilitates effective quality products or services to its customers then it can simply develop their brand name into the consumers mind and within competitive market are. It is possible if they concentrate upon its individuals needs as well as accomplishing this into effectual way.For the completion of the brand name, quality is considered to be essential aspects for firms as well as business. Creative idea:The current market trends id very much competitive as well as difficult for survival. For initiating an entrepreneurial ventures, business person has to come up with creative ideas as well as creation for surviving and growth into marketplace. As individuals requirements changes rapidly so this is very crucial for firm to accomplish its consumers needs for surviving into market area. Whenever any new business comes into market area, it brings with innovative as well as innovative thoughts. Thus, all enterprises have to adapt strategy of innovative ideas into its firms for gaining more profitability. Differences SurvivalLife StyleManaged growthAggressive growth Time HorizonTheydon'tsurvive for long time. They survive for whole life. They can survive for long time. Theysurvivefor longer duration of timeastheyare already established companies. Managerial focus Its focus is just to stay in the market Itsfocusisto satisfy the needs Itsfocusisto overcomerisk Its focus is to earn maximum amount 5
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ofcustomers (Storey, 2016). andthenearn profit. of profit as fast as possible. Managerial styleAutocraticstyleis used. Democraticstyle is used. Laissez-faire style is used. Autocratic style is used. Technology Investment Investmentis madeaccording tothechanging needsof customers. Investmentis made. Hugeinvestment ismadeon technology. RewardNo rewardEmployees might berewardedin termsof compensation and remuneration. Rewardsare given . Rewards are give accordingtothe performance. Organisation Structure Flatorganisation structure HierarchicalNetwork structure Division structure Economic motives Tosurvivein marketplacefor longer duration of time. Togenerate incomethrough other prospective Obtaining profitin competitiveby minimising risk Toattainhigher profit at low possible time. Interpreting and Assessing how Micro and small business impact the economy Micro Business:Micro business are refer to very small ventures. It is define as one person enterprise. It is connected with trade people, professional, inventors and manufacture from varietyofpeople(Whatisamicrobusiness?,2019).Itisoftenexemptfromworkers compensation, liability insurance with certain professional licensing. 6
Small business:This is considered to be the venturesthat is severally owned and operate business in an effective manner. In such business a owner have full control over operation and discussion. Eventually, it require less capital and less work force along with less or no machinery. Small type of business operates in small size with less number of workers or employee. Where as Micro enterprise are the one with 5 or less than 5 people working in it. Micro enterpriseare creating various opportunities for generalpeoplelivingintothe community because it is working on sole proprietorship. The basic purpose of their running is to fulfil the basic need of people(Burrows,2015). Small scale servethe people in an effective manner that give net profit to the owner. Itmay also effect environmentthroughbrining innovationthat help in developing people living standardthroughemployment opportunities to them. During the period of brexit,when uk economy has ended all itsrelation with eu, many companies tackle the complexities intosurviving as the value of currency got decreased.During that periodsmall as well as micro enterprises aids the united kingdom government in thathard duration. Small scale contributesaround65 % for new jobs. Without the support of both micro and small business it was not possible to improve the economy of UK. 7
As per the above stated graph it has been identified small business business enterprise are contributing more in the marketplace of United kingdom. From the datait has beenclearly interpret that Scotland and Wales are the part of UK. Here the contribution of Small scale business on the economic growth. In Scotland it contributes about 21.2% and in Wales about 16.3% SMEs play a great roleforemployingindividuals in all over the nation. Small business contributes over 69.7 % in employing the people in private sector. On an overallthisis interpreted thatthe employment in private sector is more within small and medium sized enterprises. 8
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As per the statistics of the small business , there are appprox5.6 million enterprises at the beginning of year 2018. as compared to last year, the businesses population into private sector reduce by 0.5%where as employment enhanced by 2% into private sector. It is the contrast attributabletowardsthereductionofsmallnonemployingenterprisesby1%butthe maximisation of huge employing venture raised through 2%. Importance of small-business and business start up to the growth of social economy Social economydefines the relation among social economy and social behaviour of an individual.It studies hownorms, regulationand ethics influence the behaviour of consumer. Thismayhas various business size startingfrom small businesses to largeorganization as well as group which operates in all economic sectors(Chelland Karataş-Özkan, 2014)Small business playsan essential role into the development of societaleconomy in following manner: Creation of employment:Within an economysmall type of business are giving employment opportunities for the illiterate people. By doing so theyaids in obviating 9
country's poverty. Byfacilitating employment opportunitiestheyaids in accomplishing the basicrequirements of individuals such as home, foods and many more. Innovation:By new innovation in the market, Smallenterprises aids in improvingthe economy. Asinto this kinds of enterprises need to have any kind of support for opening their venture.It helpsto acquire talent of individuals in innovation or else to find out solutionfor the existingproduct.Thus, innovation help in creating different from other business operation. Local improvement:Small businessare improving the leaving standard of people as it is providing different type of opportunities in competitive marketplace. This help them to live better then before. They areable to know about the society requirements that impact positively upon individuals lifeof UK. Contributing to local government with taxes:When customers support localenterprise this considered that they are able to produce more income because this aidsin bringing money back to the local community.Enterprisethen need to paymoretaxes and this money isutilised through another locals sections for the community welfare. Theaffects of local enterprises may be viewed into the collection of taxes. Characteristics traits, skills of entrepreneur that differentiate from other business manager. Entrepreneurial skills are define as a set of mindwhich determine human behaviour towards thebusiness venture function and activity.(Fayolle and Gailly, 2015). They often draw opportunities, innovation creation of new value. Each entrepreneur is different which contribute in different way to their success. There arevarious kinds of mindset that werediscussed below: Growth mindset:In this the entrepreneur have a desire todevelop as well as create betterthemselves. In this they challenge themselves to bring something better then them so that they can constantly grow better. They always try to increase their knowledge as well as of universe. The business mindset:In this the enterpriser love tofacilitates variouskinds of facilities to the people that aidsin changing the world. This mindset willassistin easy solving of thedifficulty in order to attain the monetary freedom. 10
Dreamer mindset:It is defined as those entrepreneurs who have mind set for dreams. These type of entrepreneurs achieve the success because of their abilities for thinking high and big. They always believe that everything is possible. This mindset will help the entrepreneur to focus on what they want from their future and how easily they can achieve it. Confident mindset:This is considered to be the most essential mind set because confidences is always refers as the success key.By combining confidence with other mindset will help to achieve anything. Confident mindset will always make entrepreneur happier and would also help to take action on goals. Themind set of the entrepreneurs is crucial characteristics that aids them for making specificinnovationsas well as perform considered work.This isimportant tounderstand importance for the same and some of the points are discussed below: Increasing thinking power:Creating a entrepreneurial mindset will help to think what you are doing and why( Hlady‐Rispal and Jouison‐Laffitte, 2014). It will take the business to great height and helps to tackle all the challenges easily. Encouragecreativity:Entrepreneurialmindsetwillhelptobringinnovationand minimising risk as creative thinking is a key to success. This help to make creative solutions for the same and in the same way help the business in a long run. An entrepreneur are proprietor of the business venture a successful person always create a gaol towards the fulfilment of its business gaols and objectives.Herein, an entrepreneur is the personwho is responsiblefor the success and failure of the company. Where as a manager is a person who seeks theanother department task.Herein, two well- known as well as successful business persons is consideredi.e. Bill Gates and Steve Jobs. Bill Gates was born on 28 October, 1955who was thefounderofMicrosoft Corporation that deal in developing new technologies.. Microsoft has become world's largest PC software company. Steve Jobs was born on 24th February, 1955 and is a co founder of Apple Inc. His creative ideas and innovation are the reason behind the success and brand of Apple. Characteristics: This are the one which make successful entrepreneur different from other managers. Some of them are discussed below: 11
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Risk taker:A successful entrepreneur is a one who can take risk. They always that more they will take risk more they can contribute to the success. Where as Managers on the other hand always avoid risk. Here in this context both Bill Gates and Steve Jobs have taken risk in order to get successful Communicationskills:Inbusinesscommunicationplaysagreatroletobecome successful. It isrequire to communicate with each other in order to get success. If entrepreneur are not able to convey there message to the employees they are not able to achieve target of the company.Where as manager can not capable tocommunicate on large scale and are not able to express their idea. Traits :Traits refers to the quality of an entrepreneur which make them different from other entrepreneur.Moreover, theyalways have courage to take risk of their business operation in competitive marketplaceCompetitive spirit:An entrepreneur always have competitive spirit from such theymake creative plans and idea.Steve Jobs and Bill Gates both were having the same spirit that help them to stand in whatever the situation arises in becoming successful in marketplace. ( Jones-Evans and Klofsten, 2016). Self motivated:Entrepreneur are always self motivated. They always adopt challenging position without taking help of others. On the other hand Managers always take help of other person in order to work properly. Skills:Entrepreneur have skills which they use in their day to day work. Some of them are discussed below:Flexible and Adaptable:In order to carry business operation entrepreneur need to be flexible and must have the ability to adopt changes in effective and efficient manner. Bill Gates was so innovative and creative that help to develop Microsoft. On the other hand Manager are not at all flexible toward their work. Focused toward objective:While achieve a target an entrepreneur faces many obstacles in their way of success. For such purpose they need to be focused on their gaols and objectives. According to Jayson DeMers , 2018 research says Entrepreneur are born or made. But most of are made because at the time of their birth they are not intelligent and have all 12
entrepreneurial skills, they also gained and develop some skills and knowledge by their experiences. When think about entrepreneur are born it cannot decide that entrepreneur are born successful and owned a large business. Entrepreneur is not the one who has made the business a success but it is the one who starts the company and employ himself. According to research, successful entrepreneur are more often made. There innovative thinking and vision make them unique. Many people say that entrepreneur are born or made. Herein may people have different opinion that entrepreneur are born where assome people say that they are made. As different entrepreneur have different character ticsthey can be acquire by different people in order to come up with new idea and innovation. Differentiation of characteristics of successful entrepreneurs with business manager Characteristics/ skillsEntrepreneursManagers CommunicationItisimportantskilland necessaryforentrepreneurs because it help them to provide informationtotheirtarget audience. Steves Jobs and Bill Gates have this skill which is beneficial to them in getting attentionofinvestors, suppliers and others. Withthehelpofthisskills managerscandelivertheir informationtotheir employees.Thisskillhelp theminfacilitateaboutthe vision and aim of the firm to the employees. FlexibleItalsoimportantfor entrepreneurs because with the help of it they can work in each situation and can adopt blessandworstsituation easily. Itisimportantformanagers because with the help of it they canmakeflexibilityintheir work.Forexample,ifan employee is not able to come to office than they can provide them flexible work which help them managing the work of the 13
firm. Assessment of Entrepreneurial personality reflect entrepreneurial motivation and mindset: Personality refers to the characteristics that made them differentiate from others. It is different ways of feeling, performing or thinking differentlyor act.A entrepreneur always have a different personality which relates to an individual success. Moreover, personality offamous successful entrepreneur Bill Gates and Steve Jobs led to their success( Scarborough, 2016). Bill Gates belongs to a educated family that always motivate him to work efficiently and achieve success. They didn't force him to do a course of their choice. This is the biggest inspiration for him that made him so successful. Steve Jobs on the other hand belongs to normal family where the background was not that strong. His aims from there only was to do something different and innovative there for he founded Apple Inc. which is one of the most popular branbd all over the world(Julien, 2018). Bill Gates and Steve Jobs were so focused toward there goals. There vision was developed at the early stage only. They both has a great interest in computers. Jobs started writing software developer in his childhood and used to engage most of the time with computers only. This was the main reason through which both entrepreneur got successful. There is a Big five model which can be used for analysis of own personality, it is as following: Openness- It is essential for entrepreneurs who prefer to learnas well ascollect information about new things and want to enjoy new experiences. It involve traits like being insightful and having a huge variety of interests. This factor help in making innovation in goods and services.In this manner an entrepreneur can become successful in competitive marketplace with its new idea and innovation. Conscientiousness- The entrepreneurs who have this trait, they are more conscious about their vision and aims. For achieving this they develop strategies and use various techniques. It include organised, methodic and thorough. 14
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Extraversion- It consist talkative, assertive and energetic traits. The entrepreneurs who have these traits, they can make interaction with employees and customers to attract and make loyal them towards the firm. Agreeableness- This trait include cooperative, trustworthy and coordinate which is important for an entrepreneur so that they can generate new and innovation ideas from their staff at the time of decision making. It help in maintaining a healthy and friendly environment where employees can perform in a better way. Neuroticism- This is the last trait and include being moody and tense. It is important and essential for entrepreneurs so that they can treat their employees calmly and effectively. Thus, with this ocean model an entrepreneur can know its accountability of its idea and innovation in competitive marketplace. Personal characteristics and situational factors: Some of the entrepreneurial characteristics and situational a factors are as follows: Family up brining:This plays an essential role into the attitudes of entrepreneur that can be related to how people is bring as well as make decision. FOR EXAMPLE:The family of Bill gates motivated him to think creative and innovative from others. All family members have supported him for taking decision so that he can conduct his own business. Personal motivation:This is also considered as the self motivation that can be refers as motivation that arises from internal expectations of the people for the accomplishment as well as satisfaction of particular requirements. For example:Steve jobs was not educated he have faced poverty during his childhood. His poverty indicated him to take a necessary and due to his self motivation he came up with the new idea of creating phone that create uniqueness within market place. Examining relevant examples and experience that hinder or foster entrepreneurship It is role of an entrepreneur to act different intovarious situation like taking decision, understanding or handling situation.An entrepreneur background an experience are different aspect that obstructor foster the entrepreneurship quality ofrespective.Successful entrepreneurs were taken one of them is owner of Apple and other is owner of Microsoft. It background as well as experiences hinder and fosters the are as follows: 15
Steve Jobs: Background: The owner of Apple was born on 24thFeb. 1955 and was adopted by Paul and Clara Jobs. His father was so abusive. In the younger age itself, Steve Jobs has showed the interest in computer science. His education together with the support of family help him to get success by making Apple Inc. Experience: As his parents were not that educated nor the family background was strong enough this things help to develop a self motivation among him and enable himfor learning as well as inventing something new.However manyhappeningwere facedat his journey of life but he proceed for performing that help him to become successful. Bill Gates: For example:Steve jobs was not educated he have faced poverty during his childhood. His poverty indicated him to take a necessary and came up with the new idea of creating phone that create uniqueness within market place. In this manner Steve jobs hinder with force to increase wemployement and come up with new and unique idea in competitive market place. Background: The owner of Microsoft was born on October 28, 1955. He belongs to a educated family and his parents wants him to pursue law. The family always encouraged competition. From the childhood only he was very interested in soft wares. At school also he used to keep himself engage with computers . He was national merit scholar when he has done his graduation in 1973. Experience: The family of Bill gates motivated him to think creative and innovative from others. All family members have supported him for taking decision so that he can conduct his own business. Certain hurdles were also faced by him during his life but he was motivated by himself that helped him to attain a great success. 16
For example:Bill Gates was school drop out though he belong to an educated family. His much interest was in computer he want to develop a software that is useful for each and every one. Now he have become one to biggest entrepreneur in competitive marketplace an owner of micro soft. Examples of 3 successful entrepreneurs: Example of international entrepreneur is Jeff Bezos who is the co founder of Amazon. Bill Drayton is a social entrepreneur and is the founder of Ashoka. WhenChef Dan is a local entrepreneur of UK who has started his restaurant(Katz, 2014).Although he faced many struggle but at present he is very successful.The all thethree were successful because of there innovative ideas, knowledge and flexibility. If one is focused about the aim, they can attain success easily. CONCLUSION As per the above discussionit has beendeterminedthat entrepreneurship plays acrucial role in success of a business.Entrepreneur are the people who have courage and capability for operating the business as well as coming up with new innovation within market place.Apart from this there are certain ventures also which help in running a business in appropriate manner. In addition to this entrepreneurhas few characteristics, traits etc.thatdifferentiate them from another business manager. Several skills like past experience, background of family, education level etc. also plays a great role in life of entrepreneur. Thus it can be said that an entrepreneur helps in boosting the economy as well as increasing per capita income of an organisation. 17
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