The Primatech is an IT consultancy firm that provides consulting services to retail customers through both brick and click operations. The company uses various technologies such as web servers, web authorizing tools, database systems, server software, and browsers to provide online services. It also uses IP addresses, domain names, multiple registrations of domains, download speeds, and browser and platform compatibility for networking services. The growth of ecommerce has both positive and negative impacts on the company's sales volume, including increased global marketplace, trading facilities 24/7, promotion of brands globally, and collecting customer data, but also security issues, customer trust, lack of human touch, international legislation, and product-related queries.
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