Introduction to Business: Evaluating Partnership, Applying Porter's 5 Forces, and Discussing Macro Environmental Factors

Introduction to
Business

Table of Contents
INTRODUCTION................................................................................................................................3
MAIN BODY.......................................................................................................................................3
Evaluate a partnership as a type of business organisation with reference to Mary and Sue’s
‘Little Desert Shop'..........................................................................................................................3
Apply Porters 5 Forces framework to analyse ‘Little Dessert Shop’ business and advise on how
competitive advantage can be achieved ..........................................................................................4
Discuss any three of the macro environmental factors with particular reference to how they can
help improve the business................................................................................................................5
CONCLUSION....................................................................................................................................6
REFERENCES.....................................................................................................................................7
Books & Journal:.............................................................................................................................7

INTRODUCTION
Business environment is dynamic in nature which is related to number of factors which can
impact on business organisation and its profitability (Ariza-Montes, 2017). It is necessary for
business organisation to perform function and achieve better function for managing operations and
performing in success full manner. This is help full for organisation to understand business function
and manage there function in appropriate way. According to case study Little Dessert Shop is
chosen organisation in this report. It is small hospitality based firm headquartered in U.K. It is
hospitality sector & carry out its functions as well mas operations at broader level. This essay
comprises of type of Porter Five Force, business organisation, environmental factors and
recommendations.
MAIN BODY
Evaluate a partnership as a type of business organisation with reference to Mary and Sue’s ‘Little
Desert Shop'
To survive in this corporate world it is important to select right form of business
organisation to run the business efficiently and to take right management decisions. After studying
the case it can be said that with proper research it is easy to choose right form of business
organisation. After analysing the case partnership can be taken by Little Desert Shop as their form
of business (Barinova, 2017). As partnership is a formal arrangement under which partners operate
the business and share profit and loss in equal proportion herein the risk is divided equally which
helps to operate better. In relation to Little Desert Shop, partnership will be most appropriate form
as partnership provides more ideas and innovations with moral support and helps in effective
business decision-making. Through partnership firm, it is easier to run the business in the market.
SWOT analysis will explain it more as why partnership is more beneficial for Mary and Sue’s Little
Desert Shop. Below are the strengths, weakness, opportunities and threats of partnership as form of
business:
SWOT Analysis
Strengths
 The main strength of partnership form
of business in this case is Little Desert
Shop will be able to make more profit.
 Business risk decreases with
partnership as both the partners share
Weaknesses
Freedom of taking decision independently
don't lie in the hands of one party, as the
decisions are taken mutually with consent of
other partner.