INTRODUCTION TO COMPUTER SCIENCES“THE RISE OF SOCIAL MEDIA AND SMARTDEVICES”
TABLE OF CONTENTSABSTRACT.....................................................................................................................................4INTRODUCTION ..........................................................................................................................4CRITICAL EVALUATION OF CHANGES IN THE TECHNOLOGY.........................................4CRITICAL EVALUATION OF THE IMPACT OF CHANGES.....................................................6CONCLUSION................................................................................................................................6BIBLIOGRAPHY............................................................................................................................8APPENDIX ...................................................................................................................................10
ILLUSTRATION INDEXIllustration 1: Smartphone ownership in UK by demographic 2012-2014....................................10Illustration 2: UK Social indicators ..............................................................................................11Illustration 3: Use of social media use in UK ...............................................................................12
ABSTRACTSmartphone and social media have overtaken the place of laptops and desktops as themost popular device. They provide various opportunities to users such as browse the internet,access social networking sites, online shopping and many more. It is observed that due toemergence of new computer technologies like Social, Mobile, Cloud and Analytics (SMAC) etc.and changing lifestyle of customers, perception of people towards products and devices havebeen completely changed. This present article took a birds-eye-view snapshot of the usagepattern of Smartphone and opportunities rise through using smart devices and social media inchanging customer’s daily routines. Main aim of article is to highlight the latest trends ofSmartphone and social media in the context of UK market and their impact on individual’s life.As per the concern of study, secondary data which include both qualitative and quantitativenature have been employed to have better insight into topic.Keywords: Social, Mobile, Analytical, Cloud (SMAC), Smart phones. INTRODUCTIONFrom the appearance of social sites and Smartphone, drastic changes have been noted inthe behavior of an individual in business and in their daily life also. All these devices andcomputer technology now become an essential part of society. In the digital era, consumers arespending most of their time in using Smartphone and apps for various purposes such as shoppingexperience, communication, entertainment, productivity functions and so on (Hendricks, 2013).Smartphone and social media, both are playing an important role in bringing the revolution invarious sectors and making the life of people easier. The following study is based on rise ofsocial media and smartphones devices. By using this subject, different aspects such as evaluationof changes in technology and their impact on government, business, society and individual willbe explored by using SWOT analysis. CRITICAL EVALUATION OF THE CHANGES IN THE TECHNOLOGYIn the present time, without having a smart device and connectivity with the social media,the survival in community has now become impossible. In the early time, Cell phones were toohuge and heavy and users were unable to carry them in their pocket from one place to another.By seeing this situation, Motorola had launched Dyna TAC 8000x cell phone in the market in
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