Introduction to Events Assignment Solution
Added on 2021-04-17
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Running Head: INTRODUCTION TO EVENTS 1Introduction to Events: The MelbourneCup Event
INTRODUCTION TO EVENTS 2Executive SummaryAustralia has a history of hosting and bidding major international sport events and worldchampionships. It has hosted various events such as Commonwealth games, Olympics, FIFA,championships etc. Melbourne Cup is one of the most significant and profitable sports events inAustralia. This is a racing event for horses 3 years old and more run over a distance of 3200metres. The major objective of this report is to describe various aspects related to MelbourneCup event in Australia. This report includes the major aims and objectives of this event.Moreover, there is the discussion regarding the key success factors and marketing of this event.Furthermore, it analyzes the impact of this event on Australian community and economy.Melbourne Cup has a large impact on community, economy and businesses in Australia.
INTRODUCTION TO EVENTS 3Table of Content1.Introduction Australia is very popular country for its love of sports and these sports events include the GrandPrix, The Melbourne Cup, Australian Tennis Open etc. These events have attracted variousvisitors to Australian cities. 1.1BackgroundFor this report, the chosen event is the Melbourne Cup that is one of the most prestigiousThoroughbred horse race of Australia. 1.2Purpose The Melbourne Event is help for the purpose to bring entire population of Australia to astandstill. This is the reason that the Melbourne Cup day is declared as public holiday in the city.
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