Business Plan for Irish Coffee House: A New Venture with Seed Capital of £1,00,000

This PPT outlines a business plan for the new business venture- Irish Coffee House which will be started with seed capital of £1,00,000. It includes an outline of the product or service idea, statistical data, why the idea is investable, what the investment would be used for, and a conclusion.

PROFESSION
IN PRACTICE

TABLE OF CONTENTS
INTRODUCTION TO PITCH
OUTLINE OF PRODUCT OR SERVICE IDEA
STATISTICAL DATA
WHY IDEA IS INVESTABLE
WHAT THE INVESTMENT WOULD BE USED FOR
CONCLUSION
REFERENCES

INTRODUCTION TO PITCH
Business plan is a written document which helps in defining the core
activities of business through which a plan of action or layout for the new
venture can be created.
Seed capital is the money which has been used by entrepreneurs to
develop a new business idea through which they can launch a new product
or service to the marketplace at domestic or international level.
This PPT will outline a business plan for the new business venture- Irish
Coffee House which will be started with seed capital of £1,00,000.

OUTLINE OF PRODUCT OR SERVICE IDEA
Irish Coffee House will be the new venture which will offer a variety of products and services to the industry.
The coffee house will serve variety of hot and cold beverages and other drinks which will be helpful in
attracting customer attention.
Irish Coffee House will not only offer their services through online and in dining services, the coffee house
will also introduce self-service Kiosk service to their consumers where customers can place and pay for their
order at kiosks.
The dine-in services offered by the cafe will also allow customers to place to order from their respective
tables by scanning the QR code which will open the website of the coffee house.

Contd.
The products which will be offered by
the Irish Coffee House are listed in the
menu:
IRISH COFFEE HOUSE
Coffees
Decaf Espresso
Americano Cappuccino
Latte Mocha
Organic fresh roast
Other drinks
Hot chocolate Lemon iced tea
Cold beverages
Iced Americano Iced Latte
:

STATISTICAL DATA
The Irish Coffee House will be operating in
hospitality sector where they will be offering
variety of food products. The consumption of
coffee has been always increasing and this section
is facing rapid incline in consumption of products
and revenues of the venture offering similar
products.
UK is the eight largest green coffee importers for
around 190 thousand tonnes in 2019.
The coffee market of UK has been increased by
2.5% between the year 2017 and 2018.

Contd.
From the statistical data, it can be concluded that around 95 million
cups of coffee has been consumed per day in 2018 by British
consumers which is relatively low.
The consumption of coffee in UK has been divided on the basis of
type of coffee consumers which can be stated as- black coffee and
white coffee consumers.
On average 50% of white coffee was consumed per person per week
in UK in 2018/2019 in comparison to this the consumers have around
5ml of black coffee.

WHY IDEA IS INVESTABLE
The idea of serving coffee and for that starting a new business venture as a coffee house is investable in UK.
As the consumption of coffee in UK market is high, this will be helpful in maximizing business profitability
and generating higher revenues through which strong competitive position in the industry can be maintained.
This business venture will be operating in coffee market which food and hospitality market in UK industry.
The Irish Coffee House will be offering variety of beverages, such as coffee, hot chocolate, lemon ice tea and
other beverages which will be helpful in attracting consumer attention.

Contd.
The business venture will be offering coffee and other beverages which will be helpful in creating a business
where consumer demands can be met.
There are various factors which can support in defining the valid reasons behind the investment in coffee
market, these factors are further discussed below:
Easy profit
generation
Low cost of
stock
Streamlined
product
offering
Incline in
consumer
interest
Influence
of global
pandemic

WHAT THE INVESTMENT WOULD BE USED
FOR
Investing in a new business venture will be the medium to create value.
The primary objective of investing or making an investment is to generate income and increase its values
over time.
This acts as the medium for generating future income which involves various profits and expenses which
have been incurred.

Contd.
The particulars and areas of investment and the reason
behind utilising financial resource is represented below:
Particulars Amount in £
Coffee machine and blenders £ 10,000
Refrigerator £7,000
Food preparing table £5,000
Kiosk installation £15,000
Rent £10,000
Technical requirements £12,000
Legal requirements £11,000
Infrastructural cost £30,000
Total £1,00,000

CONCLUSION
After observing the PPT, it can be concluded that business venture is the medium of establishing a new
business or creating value through which they can generate revenues and maximize profitability.
It can be concluded that the financial resources are the stepping stone or foundation to start a new business
venture. Planning all activities all plays a crucial role in establishing a successful business venture through
which a new venture can boost their sales and maximize their profitability.
The capital investment has been a major source through which successful plan of establishing a new business
venture can be carried out.

REFERENCES
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Knowledge for the Profession. Jones & Bartlett Learning.
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pp.17-26.
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