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Hospitality and Tourism Industry

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Added on  2020-05-28

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5 Hospitality and Tourism Industry Hospitality and Tourism Industry Description of the issues 1 Critically analyze the significance of the issue 1 Recommendation 2 Efficient and trained staff so that demand of the customers can be fulfilled 2 Latest technology 3 References 5 Description of the issues Hospitality and tourism industry is one of the famous industries now a days and it serves tourist in a proper manner. It is important for the industry to take into consideration the behavior of customers about marketing of products and services related to tourism.

Hospitality and Tourism Industry

   Added on 2020-05-28

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Running head: Hospitality and Tourism Industry Hospitality and Tourism Industry
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1Table of ContentsDescription of the issues.............................................................................................................................1Critically analyze the significance of the issue.............................................................................................1Recommendation........................................................................................................................................2Efficient and trained staff so that demand of the customers can be fulfilled..........................................2Latest technology....................................................................................................................................3References...................................................................................................................................................5Description of the issues Hospitality and tourism industry is one of the famous industries now a days and it serves tourist in a proper manner. It is important for the industry to take into consideration the behavior
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2of customers about marketing of products and services related to tourism. The competition level in this industry is increasing day by day. Change in the demand of the customers is one of the current issues in this industry.Latest technology has changed the lifestyle and behavior of the consumers. Customer loyalty is important to enhance the growth in the market and it is based on the satisfaction level of the customers. Satisfaction of the customers is an important aspect as the overall growth and competitive advantage can be attained effectively. Internet is becoming as an important part for the organization and for consumers. There are many options that are available for the consumersfor searching and selecting the hotels as per the needs and wants. Consumer can easily access rates and the location of the hotels easily by sitting anywhere in the world (Fraj, Matute and Melero, 2015). It is one of the reasons that the demand of the customers in the hotel and tourism industry keep on changing on a continuous basis. At the time of selecting the hotel the Customers gives emphasis on eco-friendly environment to stay. Consumers require fast services from the hotel and if the hotels do not giveproper emphasis on the workforce then it can create difficulty to survive in the competitive environment. It will increase the poor satisfaction level of the customers towards hotel and tourism industry. If the customers give negative reviews for the services, then it can be difficult to attain good image in the market (Altinay, Paraskevas and Jang, 2015).Critically analyze the significance of the issue It is important for the hotel and tourism industry to increase the satisfaction level of the customers for enhancing the growth. Satisfaction level of the customer is important indicator forthe hospitality industry as it is related with good relations between the customers and service provider. There is change in the lifestyle of the people and it is evaluated that there is also change in the demands and expectation level of the consumers (Singal, 2015). Customers have the knowledge about the trends in the market and also with the change in trend the attitude of thecustomer’s changes. It is evaluated that if the hotels communicate effectively with the customers,then growth can be attained properly (Law, Buhalis and Cobanoglu, 2014). Now days, customers require extra benefits like free internet facilities, good behavior of the employees and proper management facilities in the room. If there is difference in the
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