Innovation Poster PowerPoint Presentation 2022

Innovation
« Poster »
BY
Anu
Bunmi
Pugazh
Simon

 Own brand manufacturing
definition:

SWOT of Tayto focus of own-
branding manufacture
STRENGHT
Tesco sells over 500 packs of chips per minute
Good financial planning
Both TAYTO and TESCO are popular brands
Advantage over newcomers in the market
WEAKNESS
Brand perception
Current low recycling rates
OPPORTUNITIES
Alliance/co-branding
Strong and loyal customers
Positive trend in the industry
Heavier customer demand for more biodegradable
products
THREATS
Potentially high research and development
resources
New competitors
Recession causing customers to buy less
At least 8 million tons of plastic end up in the
ocean every year
Public image

PESTEL analysis
POLITICAL FACTORS
Stability of government
Global influence
Pricing regulations (because the
prices might change after this
project)
ECONOMIC
FACTORS
Inflation
Fall in customers income
level
SOCIOLOGICAL
FACTORS
Customer attitudes and opinions
The perception of industrial brand
about ecological awareness and
trust
TECHNOLOGICAL FACTORS
New product development
Innovation
Technological obsolesce
Ecological factor
13million tons of plastic find their way
into the ocean annually.
Plastic pollution not only affects
humans but also wildlife and wildlife
habitat, just as it afflicts land,
waterways and oceans.
The increased pollution caused by
plastic waste in Ireland have resulted
in environment degradation.
LEGAL FACTORS
Competition laws
Employment laws
Health and safety laws

Ecological
issues of plastic
 Harmful nature as they are filled with dangerous
chemical
 Non-biodegradable and can take centuries to
decay
 Low melting point, and some of the material in the
making of plastics are flammable. This causes a
hazard
 Short useful life
 Burning of plastics in open air leads to
environmental pollution
 Around the world four million tons of trash are
throwing away everyday, of which 12.8% is
plastic, polluting land, air and water

Incentives to
change into
biodegrable
plastic
 - Waste reduction- since these plastics are
biodegradable, meaning they can be broken
down naturally, they would reduce waste
 - Help conserve petroleum supplies- traditional
plastic are made from heating oil, which is a
non-renewable source. Switching to
biodegradable plastics, which are made of
renewable material, would conserve petroleum
hence lessening carbon emissions
- Biodegradable plastics consume less energy
during manufacturing cycle
- Biodegradable could create new export
industries, benefiting economies
 - Biodegradable plastics do not emit any harmful
toxins
 - A demand from consumer is existing to use
sustainable product
 -The global warming and species extinction is a
big threat to the human being