Issues Related to Zappos - A Study on Business Processes, Corporate Culture, and Leadership Styles

Running head: ISSUES RELATED TO ZAPPOS
ISSUES RELATED TO ZAPPOS
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1ISSUES RELATED TO ZAPPOS
Table of Contents
About the companies......................................................................................................2
Mission and vision of the companies.............................................................................2
Business and business processes in which the company engages..................................3
Current corporate culture of the companies...................................................................3
Leadership styles of leaders of the companies...............................................................4
Business facets of the companies that need to change...................................................4
Corporate structures of the organizations......................................................................4
Happiness factors of the employees in the companies...................................................5
Allowance based on autonomy of employees in the organizations...............................5
Flexibility based on work place and time in the organizations......................................5
Time required by employees and administrations in the social projects.......................5
Issues that can create barriers to change in organizations..............................................5
Conclusion......................................................................................................................6
References......................................................................................................................7

2ISSUES RELATED TO ZAPPOS
About the companies
Zappos.com is a clothing and shoe based online retail based organization which has
its origins in Las Vegas, Nevada. The organization was established in the year 1999 by Nick
Swinmurn. The organization was mainly launched under domain name of Shoesite.com. The
company further acquired by Amazon in the year 2009. The organization had shown
immense growth from the year 1999 to the year 2000. Zappos.com then became of the online
retail based giant Amazon (Zappos.com 2019).
Forever 21 is a fast fashion based organization that operates in the US and the
headquarter is located in Los Angeles, California. Forever 21 began its operations in the
industry with a 900 square feet based store in the year 1984. The organization is mainly
known in the industry for the fashionable products that are offered to the consumers
including, beauty products, accessories, clothing and home based goods. Forever 21 offers
different types of products and apparels to the consumers with the help of its effective online
platform (Forever21.com 2019).
Mission and vision of the companies
The vision statement of Zappos.com is based on the ways by which the organization
can deliver happiness to the employees, vendors and the customers. On the other hand, the
mission statement of the organization is based on the “WOW philosophy”. The most
important part of the mission statement is based on the best levels of services which are
offered to the customers (Cravens et al. 2015).
The mission statement of Zappos is based on the ways by which the company aims at
empowering the customers in so that they can be comfortable with their own bodies and the
fashion statement mainly needs to be an extension of their personal style statement. The