Knowledge Management and Information Systems

Knowledge
Management and
Information
Systems

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY ..................................................................................................................................1
About Knowledge information system .......................................................................................1
Evaluate strength, weakness, opportunities and challenges of organization by using 3 Models 3
Appropriate knowledge management information system for chosen organization...................6
Ways of creating customer relation and improving business performance by maintaining
effective supply chain .................................................................................................................7
Assess three key management implementation challenges the organisation may face ..............8
CONCLUSION................................................................................................................................9
REFERENCE ................................................................................................................................10

INTRODUCTION
Knowledge management is defined as system and tool that uses to increase the business
activities and capabilities for increasing organizational profits. The management is required to
understand what is running in market and how these can evaluated for running a business
appropriately. In other words, knowledge management is a kind of IT system that retrieves and
stores knowledge to improve the understanding, collaboration and alignment of process which
can help to operate and manage the business (Au and Fung, 2019). This is an awareness and
understanding of set of information that can be used to support the specific task and reaching a
decision. For organization, it is important to have good knowledge and skills which can be uses
to operate and control the functions. This report is based on River Island has been selected that
is high street fashion brand which is operating business in worldwide market. This organization
was founded in 1948 by Bernard Lewis and his brother in London. The management analysis the
market and get people needs which help to complete the goals by offering kind of products and
services. This report consider business overview, corporate structure and internal capabilities of
chosen organization. Moreover, most appropriate knowledge information system that improve
performance, management implementation challenges which are facing by enterprise and
recommendations.
MAIN BODY
About Knowledge information system
Corporate objectives
The meaning of corporate objectives is goals in relation to whole business. Such
objectives are usually set up by top management of business and provide the focus for attaining
them in certain period of time. It is important for organization to set their corporate goals by
defining business size and scope. The corporate objectives of River Island is to produce the
clothing for women and men on a defined budget. To drive the business market in clothing
industry and give new look to customers (Mahdi, Nassar and Almsafir, 2019). The management
of such organization is responsible to operate and manage the business activities by offering
variety and design of clothes at retail cost that attracts the number of customers and increase the
business production. The aim of every enterprises is to lead their business and activities in
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changing environment by focusing on needs and wants of people. Moreover, to bring the new
changes and trend in fashion industry so people live new lifestyle accordingly.
Business overview
River Island is big brand in fashion and cloth industry that is operating and managing the
business in changing environment effectively. In 1948, the business of such organization was
started by selling the fruits and vegetables by Bernard Lewis and thinks to operate their own
stores. In 1965, Lewis separates has a 70 stores empire in the UK and decided to give a identity
to a brand. The kinds wear has launched in 2010, and then after begin to deal in men and women
wear with best quality (Pour and Asarian, 2019). Now, this organization is having over 350
stores across UK and managing the business all appropriately. The management of enterprise is
playing important role as they have good knowledge and skills to manage the functions and
increase productivity. The revenues of organization is £877.7m which is generating by selling
the different types of products and services.
Corporate Structure
The corporate structure of an organization consider different department and business
units in enterprises. It is uses to know how goals and objectives of business can be generated by
managing, operating and controlling the activities. In changing environment it is needed to have
focus on structure. River Island is following Matrix structure which is uses to managing order,
delivery, and receiving the payment on time which can help to attain the business goals.
Management are providing authority and responsibility to employees for making right business
decision which create the good environment and increasing production level.
Business model
Business model is a structure of organization which is need to be follow for sharing
information and managing the activities. River Island is cloth retailer company that value for its
customers, colleagues and shareholders by focusing on selling activities. The supply chain and
distribution system of such organization is very effective where customers are getting
information, playing order, making payment through online which is only possible through
knowledge and IT. Every business should be up gradated which help to introduce new products
and services. The online apps, websites and multi channel are considered as business model that
are uses by selected company in order to operate the functions efficiently (de Guimarães, Severo
and de Vasconcelos, 2018).
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