Knowledge Management and Information Systems

Knowledge
management and
Information systems

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
1. Organisational overview along with corporate objectives, structure and business model. 1
2. Three models......................................................................................................................2
3. Recommendations for appropriate management information systems..............................5
4. Three key management implementation challenges in implementing recommendation. . .8
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................11

INTRODUCTION
In modern world, knowledge management additions to information systems are crucial as
they assists in creating, capturing, accessing and utilising information assets and various
techniques. Knowledge management is said to business approach which stores information along
with retrieve the data as and when required. Likewise, information system is described to
integrated component set that collects, stores addition to process data, information and digital
commodities. To understand about knowledge management addition to information system,
Aston Martin is considered which was established by toe personalities that are Lionel Martin
together with Robert Bamford in London, UK. The company is leading automobile independent
manufacturer that serves its facilities at global level. The organisational managers are looking
forward to upgrade their IT infrastructure and working towards implementing new knowledge
management information systems in its luxury sports cars along with other vehicles. The report
highlights corporate objectives, structure and outlines business model of the entity. Further, it
evaluates strengths, challenges, opportunities and weakness of organisation by considering
environmental factors addition to competitors through three models. Along with this, it also
includes various recommendations related to effective knowledge management information
system are given together with management implementation challenges.
MAIN BODY
1. Organisational overview along with corporate objectives, structure and business model
Aston Martin is well popular automobile firm that is specialise in manufacturing grand
tourers as well as luxury cars through utilising innovative technologies. The company has approx
150 car dealerships in more than 50 nations in around six continents that make it global
automobile brand (Aston Martin, 2020). The entity has made various innovations through
information technology system and gained success in manufacturing electric cars, predictive
vehicle technology, self driving technology and many more in the competitive industry. Its key
elements are as defined below:
Corporate objective: An organisation has clearly stated addition to realistic objective
which influences its internal decision making in context to strategies and plans . The objective of
Aston martin is to be best in all business areas. Moreover, the entity works for providing
exceptional experience to customers and expanding business in untapped market. With the
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corporate objective, entire team of the company makes efforts towards attaining desired
performance to attain effective business results.
Business overview: In case with Aston Martin, it was set in the year 1913 by Robert
Bamford along with Lionel Martin at London, UK. The management team of the entity is
majorly responsible for effectively running daily operations together with governance of Group.
The entity is working hard for enhancing its presence in different locations across the globe and
it gained success in establishing employment up to 5000 people in its distinct worldwide
locations.
Corporate structure: In context to Aston martin, its corporate structure is strong enough
to manage day to day business activities to gain success. At the premises of the company,
division structure is implemented in which it has set different departments such as marketing,
information technology, production, finance and hence forth. Its different departments as well as
employees are connected with each other effectively. Moreover, the systems used by the
company also integrate workings with other departments.
Organisational business model: It is mentioned to the high level plan set by particular
business to operate operations in specific marketplace (Beynon-Davies, 2016). Business model
of Aston martin is set in the manner that links all the financial together with non financial
measures in sequential and logical chain for the purpose of delineate the manner activities creates
values.
2. Three models
A successful business applies various models to evaluate their core strengths, weaknesses,
challenges along with opportunities in the industry they operate to gain success. Moreover,
organisational managers also emphasises towards environmental factors that influences
operations and creates challenges for the company (Büttcher, Clarke and Cormack, 2016). For
the purpose of evaluating opportunities, strengths, challenges, weaknesses, environmental factors
along with competitors, managers of Aston Martin uses following models:
SWOT Analysis
The model with the help of which organisational managers evaluates strengths, weakness,
threats addition to opportunities of company is said to SWOT Analysis. In association to Aston
Martin, SWOT Analysis is underneath:
Strengths Weaknesses
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