This essay explores the role of English for international business, benefits and disadvantages of English as a common language for non-native speakers, and language and communication for business in Australia in 2022. The article by Rogerson-Revell is analyzed in the context of Europe and its relevance in Australia is discussed.
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Language & Communication for Business & Commerce CONTENTS
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INTRODUCTION..........................................................................................................1 MAIN BODY..................................................................................................................1 Role and importance of English for international business.......................................1 Language and communication for business in Australia in 2022.............................2 Englishasacommonlanguagebenefitsanddisadvantagesfornon-native speakers....................................................................................................................2 CONCLUSION..............................................................................................................3 REFERENCES.............................................................................................................4
INTRODUCTION In the present booming international trade along with the augmenting trade activities of the businesses, English has occupied an unshakable position in the international business. As an international language, English is being regarded as one of the major bases for good interaction in any type of business. There are numerous business organizations who are making use of English as a corporate language such as Nokia, Microsoft and many others (Takino, 2020). All these companies have used this practice for making sure good level of collaboration along withcommunicationwiththebusinesspartners,suppliers,stakeholdersand customers. considering this, the main aim of the current essay is to explore the nature and the role of English for international business. The essay first summarizes the article of Rogerson-Revell which is written in the context of Europe and then it will analyse its relevance in the context of Australia. MAIN BODY Role and importance of English for international business The article being written by the author Rogerson-Revell focusses on the role of English in this 21stcentury as a common language for performing international workaswellasagreements.Duetorisinglevelofglobalizationalongwith internationalization, professionals from variety of firms are rapidly coming together to carry out the business in the global workplace, especially in meetings. Due to these types of global events, people are being brought together from varied linguistic and social background with a result that a common language of interaction is often adopted. English for international business is a necessary function as a lingua franca inmultilingualsettings,itmightpresentdifferentissuesbothlinguisticallyplus culturally, mainly as more and more communication amid the speakers who first language is not English (Rogerson-Revell, 2007). A preliminary study has been conducted by the author in a particular European business organization and the findings of the article suggests that there are some challenges and language issues that might be present in the international context. The non-native English speakers comeacrosswithdifferentdifficultiesinbusinessmeetingssuchaslanguage barriers, organization and cultural issues. 1
Language and communication for business in Australia in 2022 There are numerous reasons behind the present spread of English both within Australiaandintheinternationalmarkets.Manyofthesereasonsarebeing groundedonwhatis beingtermedby Brutt-Grifflereconcuturalgroundswhich implies that they are the product of the evolution of the global market as well as international evolution in the areas of media, science, culture and technology. There aredifferentlanguageswhicharebeingutilizedacrosstheworldascontact languages for international trade plus communication. Within Australia itself, there are different languages being spoken and there have been different lingua francas. Further, Australia is a polyglot nation where over hundred languages are being spokenbythosepartsofthepopulationswhoareemigratedtherefromall throughout the globe, English is being regarded as the official and by far one of the most common spoken languages (Tran, 2016). Different firms in Australia most of thetimeestablishescommonlanguageforperformingglobalworkalongwith agreements without being impacted by the language or a state. Furthermore, English is being regarded as a universal business language and also in Australia as it is not related with the nationality of the workers and corporate materials inspective of the West and East. Nevertheless, adoption of English as a single language for the businesses might prove stressful for the non-native English speakers or workers, as some of them might be fluent in English nevertheless others might be having other capabilities and skillsets and a primary level of English is not disruptive to their jobs in Australia. English as a common language benefits and disadvantages for non-native speakers According to Aichhorn and Puck (2017), one of the greatest benefits of utilizing English as a common language in a firm is that it helps in promoting cooperation amid the workers beyond the boundaries of the nation as well as languageandeffectivelyproceedwiththeinternationalwork.Whencommon language is being utilized in the workplace, then it fosters convenient and effective communication. It further supports in decreasing multiple languages to one when corporate objectives depend on departments from multiple nation, an organization can move more efficiently in regards with their objectives. Even though commands that limit the use of language within the firm to one have benefits, they can rather result into inefficiencies and can disrupt and delays the process of collaboration 2
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which might results in loss of production and performance. As per Aichhorn and Puck (2017), meetings are being regarded as one of the crucial sub parts of the workplace communication, period of evolution of individual and achievement of the organization. nevertheless, in the process of communication for collaboration of the business, those who are non-native employees, they generally consume more time to present and clarify their opinions. This is due to the fact that it takes them long time to search for the correct and appropriate word in meetings. The non-native English speakers are concerned that the content is not as smooth as a native Englishworker.Additionally,theyevenhavearichexperienceinthearea, nonetheless they sense a feeling of alienation and inferiority due to the fact that they are difficult to reflect their feelings because of barriers in language. Due to this anxiety in regards with English, if a non-English workers avoid meetings and alters the language being spoken by him or her at the time of business meetings, the information is lost to the native speaker. In the same manner, non-English workers also lose the data they need by avoiding meetings due to anxiety of language. CONCLUSION To conclude it can be said that English is being regarded as the common language of communication when talking in relation with conducting business in internationalcontext.LikeinEurope,AustraliaalsoconsidersEnglishfor internationalbusiness.However,inbusinessmeetingssometimesifbecomes difficult for the non-native English workers to present their views and they often avoid meetings because of language anxiety. Overall, it can be said that the article by Rogerson-Revell is quite relevant for Australia in 2022. 3
REFERENCES Books and journals Reference – 1 AuthorRogerson-Revell, P. Year of publications2007 Title of the bookUsingEnglishforinternationalbusiness:A Europeancasestudy.EnglishforSpecific Purposes Publication detailsEnglish for Specific Purposes. 26(1). pp.103- 120. Reference – 2 AuthorAichhorn, N. and Puck, J. Year of publications2017 Title of the bookI just don’t feel comfortable speaking english”: Foreignlanguageanxietyasacatalystfor spoken-language barriers in MNCs Publication detailsInternational Business Review. 26(4). pp.749- 763. Reference – 3 AuthorTakino, M. Year of publications2020 Title of the bookPowerininternationalbusiness communicationandlinguisticcompetence: Analysingtheexperiencesofnon-native businesspeoplewhouseEnglishasa business lingua franca (BELF). Publication detailsInternationalJournalofBusiness Communication(ThousandOaks,Calif.). 57(4). pp.517-544. 4
Reference – 4 AuthorTran, B. Year of publications2016 Title of the bookBusinesscommunicationessay. Communication (intercultural and multicultural) at play for cross cultural management within multinational corporations (MNCs). Publication detailsInHandbookofresearchonimpactsof international business and political affairs on the global economy (pp. 62-92). IGI Global 5