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Launching a new venture: skills and capabilities needed for establishing new business

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Added on  2020-12-30

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LAUNCHING A NEW VENTURE INTRODUCTION 1 TASK 11 P1 Identifying specific target market and undertaking competitive analysis 1 P2 Specific tangible and intangible resources that is requiredfor launching a new business 3 TASK 24 P3 Credible proposal while launching a new venture 4 P4 Skills and capabilities needed for establishing new business 5 TASK 37 P5 Different promotional activities which is important for launching a new venture 7 P6 Suitable promotional activities before launch and pre-launch 7 TASK 47 P

Launching a new venture: skills and capabilities needed for establishing new business

   Added on 2020-12-30

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LAUNCHING A NEWVENTURE
Launching a new venture: skills and capabilities needed for establishing new business_1
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1 ...........................................................................................................................................1P1 Identifying specific target market and undertaking competitive analysis.........................1P2 Specific tangible and intangible resources that is required for launching a new business3TASK 2............................................................................................................................................4P3 Credible proposal while launching a new venture............................................................4P4 Skills and capabilities needed for establishing new business...........................................5TASK 3............................................................................................................................................7P5 Different promotional activities which is important for launching a new venture...........7P6 Suitable promotional activities before launch and pre-launch..........................................7TASK 4............................................................................................................................................7P7 Monthly cash budget.........................................................................................................7P8 Appropriate legal form for venture so that it can be evaluated why it has been chosen.10CONCLUSION..............................................................................................................................10REFERENCES..............................................................................................................................12
Launching a new venture: skills and capabilities needed for establishing new business_2
Launching a new venture: skills and capabilities needed for establishing new business_3
INTRODUCTIONIn recent times, there are many companies that are tend to launch a new business inmarket area. Now a day's entrepreneurs are ready to face challenges and they are implementingtheir innovative and unique idea for establishing their new business (Launching a new venture,2018). Eatable Planet wants to launch there new business in United Kingdom. Report will focuson identifying specific targeted markets so that they can undertake competitive analysis. Otherthan this, researcher will determining specific tangible and intangible resources which isrequired in order to establish a new business. Apart from this, credible proposal for establishing anew business is explained in this report. Along with this, skills and capabilities that are necessaryfor the running business in a systematic manner is explained with the help of variouspromotional activities that is required before planning for both launch and pre-launched processis mentioned in this assignment. Lastly, suggestion of appropriate legal form for selected ventureis included in this report. TASK 1 P1 Identifying specific target market and undertaking competitive analysisEatable Planet is a new business that wants to establish themselves in United Kingdom,so that they can give appropriate services and facilities to its end customers. Before launchingtheir business company is concentrating on their interior as well as exterior designing so thatthey can grab attention of maximum number of people towards their company (Baron and Tang,2011). Restaurant is providing customers with various facilities like free Wi-Fi connection wherebusinessmen can sit and do their activities. Youngsters can hangout with their friends and spendtime together. Eatable Planet is located in Carnaby Street, London and they are famous for EtonMess which is a delicious dessert and it is a fabulous mixture of cream, strawberries and crushedmerangue. Therefore, it’s a classic British treat. Apart from this, they provide full EnglishBreakfast, Lunch and Dinner as well. So, it can be said that it is a full family restaurant.Henceforth, Eatable Planet is a unique restaurant in terms of its interior and exteriordesigning and it is pulling attention of maximum number of people. Further in their dishesrefereed enterprise are doing experiments and serving this to clients. Along with this, company isconsidering all the factors that are present in the market area like taste and choices of customers(Bijker and et. al., 2012). As a result it is helping business in increasing sales and revenues1
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