Leadership and Business Environment - Case Study

LEADERSHIP AND
BUSINESS ENVIRONMENT
– CASE STUDY

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
Question 1........................................................................................................................................3
SWOT AND PESTEL.................................................................................................................3
Question 2........................................................................................................................................4
Opportunity and threat Influenced by changing PESTEL Factor................................................4
Question 3........................................................................................................................................6
leadership style............................................................................................................................6
Question 4........................................................................................................................................7
Recommendation.........................................................................................................................7
Literature Review........................................................................................................................8
Reflection.....................................................................................................................................9
CONCLUSION..............................................................................................................................10
REFERENCES..............................................................................................................................11

INTRODUCTION
Leadership and business environment refer to the process in which the organization works and
all then employ works in a guidance of leader who control and take decision-making power and
also make structure of working which all the employees follow a work. Amazon is one of the
leading business brands in the market, the report will explain the swot and PESTEL Of the
Amazon and also the factors of changes in the external environment influenced the opportunities
and threat of the business. Further the report will explain the style of leadership and the best
leadership style which is suitable for Amazon to grow further.
Question 1
SWOT AND PESTEL
SWOT analysis: - Swot analysis refer to the internal analysis of the organization and internal
environment factors of the Amazon. It includes Strength, weakness, opportunity and threats of
the organization (Islam, 2017).
Strength: - Strength of the Amazon is that it has the customer centric business initiatives, and
have one of the efficient delivery networks. They provide low cost models with strong brand
offering.
Weakness: - Amazon work in near zero margin and also are tax avoiding and mounting debt.
Opportunities: - Opportunities for the amazon are increasing the sale and own brand product
sale. They need to capture new emerged market.
Threat: - threats are the data security and the competition from the local player, and the lawsuits
from rivals.
Pestel analysis: - Pestel analysis are the external environment factor of the organization which
affect the business.
Political: - Political red tape and a tightening data regulation. All the political factor which can
affect the working of the company in business market.
Economical: - Strong GDP growth in emerging market of the business. Economy need to be
strong as it provides in good outcomes (Sarsby, 2016).
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Social: - Shift in retail and e-commerce market and changing food habits. Changing of trends
and fashion is also a factor in influencing of business of Amazon.
Technological: - Big data analytical transforming and the technologies apprising. Utilization of
new technologies and helping all the activities with total technology work.
Environmental: - a limited environment disclosure and initiatives & sustainability.
Legal: - all the legal factors of law and legislation. In this factor of the business environment
facto. The last factor shows that legal and law need to be care by the company in making sure
that the business works in best way.
Question 2.
Opportunity and threat Influenced by changing PESTEL Factor
Changes in the external environmental factors add one of the part of the business and external
environmental factors are closely linked to the direct and indirect affect on the business and the
business goal. it is very important to identify the PESTEL Factor so that The Amazon can make
the changes according to the working and the process of the organization it can get affected by
the external environment again make whose impact on the company and its business. changes are
the part of the business and it is important to make several changes while working in the
organization, external environmental changes are not in the hand of company as the external
environment factor can't be controlled.
Opportunity: Changes in external environmental factors provide a lot of opportunity as when the
economy price of the country and the political factors which includes the policies and working
help the business to develop in the best way so that Amazon can expand and work with gnu
strategies which can further help the organization in better opportunities and growth in the
market. Changes in the factor help Amazon in finding new markets and also new technologies
which can help in finding the better ways and opportunities to develop the business in new areas
and increasing the business profit to the maximum level (Shatskaya, Sycheva and Loktionova,
2017).
threat: changes in the PESTEL Factor can be a threat for the organization when the political and
economic changes directly affect the business and Amazon needs to understand the criticality of
environmental factors as they are directly linked to the business end can be read to the business
In Longer time. There are a lot of threads in the market as it is very important for the
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