Leadership and Management- PepsiCo Foods Mexico (document)
Added on 2020-02-03
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PRINCIPLES AND PRACTICESCASEWORK
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1TRAIT THEORY OF LEADERSHIP.............................................................................................1TRANSFORMATIONAL LEADERSHIP THEORY ....................................................................2LEADERSHIP SKILLS..................................................................................................................3COMPETENCY FRAMEWORK OF LEADERSHIP....................................................................5CONCLUSION................................................................................................................................6REFERENCES................................................................................................................................7
INTRODUCTIONLeadership plays a crucial role in the success of business organization as itdevelop different skills within employees which leads to their development. This role isplayed by leader who set specific goals for the workers in order to achieve theirindividual as well as organizational goals and objectives. Management on the contraryside is different role which is played by the head of department or top executives. Theirmain role is to achieve the mission and vision of the venture by using differentresources efficiently and effectively (Mimouni and Metcalfe, 2011). This present studyemphasizes on different leadership theory like trait and contingency so that organizationcan implement the same in order to get flexible style within the enterprise. Moreover, itis essential for leaders as well to follow different types of leadership skills as it willincrease motivational level, flexibility and trustworthy between employees in firm. Thispresent study is based on studying the leadership and management within the ventureso that individuals are directed towards the set goals and objectives.This present document emphasize on PepsiCo Foods Mexico (PFM) where theConsumer Strategic Insights (CSI) director Jorge Rubio wants to change its part andfocusing on developing flexible style of leadership within the venture. Further, changesfrom marketing research department to consumer strategic insights bring significanttransition in the leadership style and management of the organisation. The focus shiftsfrom production oriented working to the increment of customer satisfaction. Rubio majorfocus is on choosing different leadership styles which will act as a motivational boosterfor employees and with this there will be flexibility and clarity within the businessventure. Director will also focus on undertaking different leadership theories as it willhelp venture in taking fast decisions within department.TRAIT THEORY OF LEADERSHIPAccording to Owen (2012), trait theory of leadership believes that people areeither born or made and they possess certain traits which makes them different as theyare capable of performing different leadership role within the business venture. Thistheory also emphasizes on analyzing mental, physical and social characteristics in orderto gain understanding relating to the traits which are present within the individuals1
(Owen, 2012). On the contrary side, Straf and Citro (2013), argued that individuals havedifferent perception in performing their duties and their knowledge/skills makes themdifferent from the other individuals who are working within the venture. Further, leadersneed to have strong personality with positive ego and self confidence. Leader furtherneed to act as a inspirational which gives employees strength and boost their morale sothat they will start working with best of the efficiency to achieve their individual ororganizational goals and objectives (Straf and Citro, 2013).TRANSFORMATIONAL LEADERSHIP THEORYFrom the view point of Kurucz, Wheeler and Colbert (2013), transformationaltheory was proposed in the year 1970 in order to identify the process so that effectiverelationship can be build between employees who are working within the venture. Thisleadership theory also help enterprise to develop flexibility in working style, trustworthyrelationship among subordinates, etc. so that goals and objectives can be easilyachieved (Kurucz, Wheeler and Colbert, 2013). Further, transformational leadershipalso boosts employees morale and individual is able to work with best of the dedicationin order to achieve the stated mission and vision for the venture. However, Manion(2011), argued that it is important for modern leaders to consider different factors andalso include the followers for making effective decisions for the venture. Apart from it,employees are always been the base for organization success and they should involveemployees in making decision for business enterprise (Manion, 2011). This theory majorly focus in getting active participation of employees so that newideas can be taken for making better and effective decisions. Moreover, cited firm alsohas skilled and mutli-talented staff who have specific knowledge and have betterconcepts in solving problems which organization is facing. With their valuablesuggestion organization will also be able to make effective policies and decisions for theventure. With this, employees will be motivated as well so that they will be able toachieve their goals and objectives (Ovaska, Cinotti and Toninelli, 2012). The main aimof implementing this theory is that leaders are able to make modification in theirfollowers by making necessary changes in the nature and personalities. These theoriesare also considered as highly flexible and therefore business venture need to choose2
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