Leadership, Innovation and Change - KeepCup

Leadership, Innovation and Change
(KeepCup)
Students Name
Professors name
Course
Date

INTRODUCTION
• KeepCup is an Australian Company founded in 2009.
• Over one billion disposable hot beverage cups are collected and to the landfill per year in
Australia
• Keep Cup intervened and produced reusable cups intending to enhance environmental
Sustainability.
• Mission statement of the organisation is to encourage the utilisation of reusable cups.

THE RESON FOR CHOSEN ORGANISATION
• leader in environmental Sustainability.
• Huge reduction in the industrial wastages that is being generated such as
that of the carbon footprint.
• KeepCup has been certified as a B Corporation.