Leadership in McDonald's: Traits, Culture, and Recommendations

Leadership
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Leaders
hip
October 5
2019

Leadership
Contents
1. Company’s Overview...............................................................................................................3
2. Current Leader’s Traits/Style...................................................................................................3
3. Problem Statement...................................................................................................................4
4. Organization’s Current Culture................................................................................................5
5. Key Leadership Qualities.........................................................................................................6
6. Some of the Options.................................................................................................................8
7. Recommendations....................................................................................................................9
8. Implementation Plan...............................................................................................................10
9. Conclusion..............................................................................................................................11
10. References...........................................................................................................................13
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Leadership
1. Company’s Overview
At the beginning of McDonald's, as early as 1954, there was a new fast-food trend in
California. Ray Kroc laid the foundation for one leading retailer of food. McDonald's has almost
32,000 restaurants in almost 100 countries and they serve almost 60 million people a day.
Meeting this large customer base as well as expanding the roots in different countries is not easy,
and strong value and efficient management are prerequisites for the company to maintain its
status quo today. McDonald's currently more and more actively committed to innovation as well
as building very strong customer relationships (Aboutmcdonalds.com, 2015). From several
restaurants in the chain to franchisees and restaurants, McDonald's is committed to providing
customers with a commitment to convenience. McDonald's emphasizes the key areas of success,
calling “experience” the main determinant. The major part of McDonald's business is QSC&V. It
stands for service, quality, cleanliness as well as value. The main factor in the success of
McDonald's is the emphasis on effectively implementing these factors through four management
functions.
2. Current Leader’s Traits/Style
The leadership of CEO McDonalds is seen as a focus of leadership. CEO of MacDonald’s
has been very happy with this title for the last 35 years. He is one of the outstanding leaders with
charismatic and transformative leader. McDonald’s said that he would revitalize organization
and introduce fast-food chain businesses with a new vision. When it comes to leadership style
and traits it has been seen that Macdonald’s leadership style is strong and according to
Leadership Theory, all leaders have to change their overall behavior based on the situational
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Leadership
leadership factors in order to meet desires of followers. STL theory is the main part of the
contingency theory, which emphasizes the will of followers. It emphasizes two different
behaviors, one is relational behavior and the other is task behavior. Relationship behavior is the
communication used by leaders, such as multi-directional, one-way or two-way, as well as
support, facilitating behavior. According to this theory leaders have to decide diverse tasks to be
managed by determining individual willingness and after that choosing a specific leadership trait
to control. Manager's mission behavior emphasizes teamwork and collaboration methods to
provide the best service to customers (Ruddick, 2014). Encourage teamwork to help managers
revitalize team efficiency. Leaders at McDonald’s help struggling teams to achieve their goals
and motivate team members in order to move on. This shows how they relate to their employees.
In fact, team leader has all the features that Stagil (1950) used to define leadership. Features
include: behavior, influence, traits, interaction patterns, administrative duties, and role
relationships; clarifying visions, creating business environment for what can be done; entities
performing one or more leadership actions; The capability to influence the human behavior to
accomplish a task and influence a strong group of people to achieve goals or goals. The
McDonald's framework is a model of the Adair model and is called action-centric leadership.
This is the constructive model by which leaders can inspire others through their enthusiasm, high
commitment, and capability to easily communicate with others. The team is developed by the
team leader so they can complete the common task.
3. Problem Statement
The CEO is seen as the leadership of McDonald's. McDonald's change can be simply
attributed to his creativity as well as innovative ability. He launched the "Winning Plan"
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