Leadership of Steve Jobs: His visionary style of leadership aimed at seeing the core activities of the company through marketing prism. He always reconstructed the orientation of the organization. He developed new products and made sure that the product became popular amongst the customers. Components of leadership of Steve Jobs: Focus, Innovation, Effective communication. Ways to measure the effectiveness of the leadership style of Steve Jobs: Engagement, Actions, Leader characteristics. Organizational success: Steve jobs – a brand unto himself, iPhone revolution, Apple services and brand loyalty. An unconventional Leader: Unique style of managing and leading things and people, High maintenance co-worker, Demanded excellence and dedication, Blunt delivery of criticism, Articulated the vision and mission of the organization. Conclusion: Steve Jobs was an influential and impactful leader, a true role model, and a successful mentor.
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