Polishing your professional presence

Course textbook - 1.Shwom, B. Snyder, L.G., & Clarke, L. (2017). Business communication polishing your professional presence (1st Canadian ed.). Toronto: Pearson Canada. ISBN:*************0 2. Stephen R. Covey. (2013). The 7 habits of highly effective people: Powerful lessons in personal change (25th anniversary ed.). New York: Simon & Schuster. ISBN:*************2

Newsletter Title
Newsletter Date Volume 1, Number 1
In This Issue
 Introduction
 Discussion
 Conclusion
Link Category Title
Covey, S.R., 2005. The 7
habits of highly effective
people: Powerful lessons
in personal change.
Link Category Title
Shwom, B. and Snyder,
L., 2011. Business
communication: Polishing
your professional
presence.
Introduction
Our recruiting company, Cameron Resources, is providing a better opportunity for
all those staff members by honouring them with awards and appreciations for
their hard work and dedication. As being the internal communications manager, a
piece of exciting news is waiting for all the staff members and that is, a small get
together is going to be held just after the award ceremony along with exciting
games and delicacies will be available. A sort of relaxation, as well as memorable
moments, are going to be unveiled throughout the whole ceremony and an
exciting book is going to be discussed at the closing ceremony. Employees feel
that it is too tiring to deal with their individual work every single day so here is an
opportunity to rectify their mistakes and dissolve them through this book named
“The 7 Habits of Highly Effective People” by Stephen Covey. How many
employees are out there who can easily convince them that they know their
proper ways to understand the qualities of leadership? There are various
effective ways through which they can develop their skills and motivate
themselves to work actively and appropriately. It will provide self-help to all those
people who feel demotivated and devastated at their workplaces, and it will help
them to secure their respective position in a new way or in a better way. They can
actually enhance their qualities by incorporating specific essential ideas and
thoughts after going to this book. There are some critical points that can assist
them at any circumstances such as independence, interdependence and
continual improvement.
Discussion
There is no point in enjoying the goodies at a ceremony without gathering
any encouragement, motivation, influential factor, practical lessons along with
self-help so that they can bring a drastic change in their own personality. Now the
question arises why the book has been chosen in this retreat? Some problems
have been reported in our company that has been neglected for many months
and in this way, new employees along with older employees, will get a chance to
bring a change within themselves. Sometimes, words fail to make someone
understand that how one can bring a personal change through powerful lessons
so for that time, famous quotes can turn over such things within a minute.
Our author Stephen Covey has managed to provide three categories and
have divided them into subparts for delivering a better concept. He wanted to
introduce his approaches to the readers that all the people have their own ways
to connect with different aspects. All the people have their individual perspectives
which can be different from one another. He critically introduces three main
stages of maturity through which a personal change can be brought into one’s
self. It begins from dependence to independence and ends at interdependence.
The first two helps to achieve interdependence that can help to secure the final
stage, where they can manage in a team and can achieve goals through
interdependence.
The first category comes under the broader concept such as
Independence and now most of the employees may feel, working in an

Link Category Title
Covey, S.R., 2005. The 7
habits of highly effective
people: Powerful lessons
in personal change.
Link Category Title
Covey, S.R., 2005. The 7
habits of highly effective
people: Powerful lessons in
personal change.
organization can reduce one’s personal independence, but our author has
managed to attach another meaning to it.
1. Independence:
There are three habits that have been moving back and forth from the
word dependence to the word independence: firstly being proactive, secondly
beginning with the end of one’s mind and thirdly first things first.
Many employees can relate these words, especially Our Chief Executive,
who is an inspiration for everyone and the one who wanted our employees to
connect with this book.
Firstly, being pro-active is the utmost essential aspect in every
individual’s life where they should take upon the responsibility to react to their
own experiences and take measures to respond to their every expertise
effectively. It will help them to improve their situation in the most effective ways.
Therefore, every individual needs to understand and identify their respective
mistakes, Circle of influence, and Circle of concern. The individual needs to
follow up to their responses, along with taking initiatives to work on their
influences in order to expand it continuously.
Therefore, it is our personal responsibility to work on our influences, and
individual employees should take more initiatives to rectify their concern and
should react to their experiences.
Secondly, beginning from the end in one’s mind is the second most
valuable aspect where an individual will definitely think about the necessities or
goals that they want in future. Thus, they should start working on those goals or
objectives. It is essential to understand how people should make appropriate
decisions in their lives. If one needs to be effective, they need to act accordingly
based on certain principles. They should ask questions about who are they? And
what they wanted to be? How does one need to be remembered? Therefore, this
habit will ensure steady growth, and it will advise one individual to be the
programmer of themselves.
All of the employees must be thinking about this point as it is one of the
valuable aspects will definitely deal with, and they must be questioning
themselves in what ways they can change their lives for betterment. They should
follow their dreams and should acknowledge their ideas regarding any issue and
create a positive image so that people should remember them for their hard work
and not for their inabilities, miscommunication or misconceptions.
Thirdly, first things definitely come first is the final aspect of this
category and it discusses the difference between leadership along with
management in the outer world and that begins from one personal vision as well
as personal thoughts and qualities on leadership. In this aspect, the readers will
understand the basic wants of the author, where he wants the individuals to
prioritise their urgent tasks before anything else. The importance of a task comes
before anything, which is an unimportant task and therefore, one should set their
priorities.
Therefore, it definitely discusses the essential things that one should keep
in mind and should think about such things and should implement such habits
effectively. They should think about the important deadlines, and crises and
should avoid distractions especially dealing with a different set of clients.
2. Interdependence:
Interdependence is yet another broader concept that can be dealt if one
can handle their work pressure as well as working in a team or a group. They
should consider three habits, including think win to win, need to understand first
and then be understood and finally, synergise.
Firstly think win to win is referred to as the true feelings for any
beneficial solutions that can be constructed mutually in any relationship. Respect
along with valuing other people is defined as where the individuals can

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encourage other people’s win. It is not just helpful to someone but it is a
characteristic through character-based during human interaction as well as
collaborating with other people’s work.
Now, here comes an important aspect not about one’s work but one of
their personal characteristics. It is equally essential to be nice and provide
appreciation to other people’s work through effective interaction.
Seeking the first things to understand, then to be understood is yet
another critical approach, where the author manages to incorporate the three
essential modes of emotion such as ethos, pathos and logos. It involves an
ambience where care, as well as problem-solving issues, come up very
frequently.
Ethos is defined as the ethical appeal, which helps in convincing the
readers on the author’s credibility. Pathos is referred to as the emotional appeal,
which meant to persuade the readers by arousing emotions among them. Logos
is defined as logical reasoning, which is meant by convincing the readers by
utilising logic and various types of reasons.
Most of the employees will be able to relate to these approaches as they
all have utilised the emotional appeal and logical reasoning in order to convince
their clients or other employees in one or more aspects.
Synergise is defined as the combination of the strengths of the
individuals through one’s actual work in a team in order to attain the desired
goals. These goals cannot be obtained by one individual only and therefore; it is
essential to work on that task or project with the help of a team. In this way, they
will get an opportunity to work with a different set of ideas as well as thoughts in
the same task.
3. Interdependence:
Now coming to the final segment of this aspect is interdependence, which is
defined as the final habit. It serves as the continuous source of improvement in
both of the aspects like personal along with interpersonal approaches of
influence.
Conclusion
Therefore, speaking about leadership traits and communication is
definitely going to bring an improvement among all the employees. This book is a
sure-shot formula to increase their growth in an individual, in a team so that they
can bring a drastic change in themselves as well as in an organisation.
Therefore, hoping to see all the employees at the get-together ceremony
because loads of surprises along with motivation is waiting for all of you.