Leading And Implementing Workplace Change

Leading And Implementing
Workplace Change

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Analyse the recent history of the organisation and explain how changes in external
environment have impacted on the company..............................................................................1
Develop a change model, incorporating issues regarding strategic change in the organisation
including hoe the change was managed and leadership style.....................................................5
Evaluate the impact of organisational culture on the change management programme.............9
CONCLUSION .............................................................................................................................12
REFERENCES .............................................................................................................................13

INTRODUCTION
Workplace change management refers to the process of engaging employees who are
about to experience a change in their workplace. The main goal of this process is to assist the
employees get adjusted to new workspaces as well as new ways of working. Change
management has become one of the permanent features within organisations today in order to
meet challenges and address them in an effective manner (Chappell and et.al., 2016). Changes at
the workplace are unavoidable and promote growth of the organisation as well as enhance its
overall performance. It is a kind of structured approach that usually overlaps with the strategies
related to workplace and also influence the working and design of an organisation.
McDonald's corporation is a fast food company based in America, which was established
in 1940 by Richard and Maurice McDonald. The headquarter of respective company is in
Chicago, Illinois. They serve their services throughout the world and provide food items like
burger, soft drinks, desserts, coffee, wraps, French fries, salads, breakfast and many more stuffs.
McDonald's has been considered as one of the biggest restaurant chain in the whole world by
revenue, which approximately being serving 69 million consumers everyday across the world.
The report will focus on the history of respective organisation and will discuss how the external
factors will affect the business working. It will further mention model of change and strategic
change in the company. The impact of organisational culture on change management will also be
elaborated in this report.
MAIN BODY
Analyse the recent history of the organisation and explain how changes in external environment
have impacted on the company
The cousins Richard and Maurice McDonald started their initial and small McDonald's
venture on 1940, at 1398 North E street in California which was totally different from today's
scenario. The ''Speedee Service System'' was initiated by brothers in 1948 where they utilised
various modern principles of fast food outlets that were originally used by their forerunner White
Castle two decades earlier. The Speedee of McDonald's was being refereed to the chef hat which
is being placed at the top of the hamburger. The early mascot Speedee was replaced by Golden
Archie in 1962. The Ronald McDonald, clown which became most popular was introduced in
1965, by such introduction their main target was to attract children towards the organisation. At
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1961, McDonald initially data filed and recorded for U.S trademark with the name of
McDonald's having a description of '' Drive In Restaurant Services ''. Later it was found that the
description was renewed constantly with the expansion. In 1954, Ray Kroc, a vendor of Prince
Castle brand Multi beverage milkshake machines, enlightened that the McDonald brothers in San
Bernardino restaurant were using eight of their machines. Ray Kroc joined the company in 1954
and made extra efforts in expanding its management and operational functioning. Ray Kroc
made lots of effort and was successful in modifying the brother's project so as to modernise it.
With the proper guidance of Roy Kroc, at September 13, they filed for trademark with the
demand of new logo of McDonald's. The new logo was an related, overlapped, two fold arched
'M' symbol. Before the introduction of double arches, the company used only single arch so as to
demonstrate their architecture of the respective building. The logo of Golden Arches were
represented in many forms, the recent version of was not in utilisation till 1968 when the
organisation demanded a U.S trademark. The corporation credits which are presently used has
been given to Ray Kroc the businessman on 1955 (History, 2019). This was considered as ninth
outlet which was opened by the name of McDonald's overall , though the place were demolished
and reinforced in 1984. After sometimes Kroc purchased the equity in the enterprise of
McDonald's brother and later begun to expand the boundaries of an organisation world wide.
Kroc was being recorded as a hard working, motivated and aggressive business partner who
dragged and tried constantly to throw McDonald brothers out of the company.
As mentioned in the autobiography of Kroc, the McDonald brothers and Kroc fought for
the power and control of the organisation. The restaurant situated at San Bernardino was later
torn down eventually and the place was purchased by Juan Pollo in 1976. The area now indicated
as the Juan Pollo chain headquarter. The chain of the respective company continued to expand in
1988 and opened around 10,000 restaurants. During 21st century, 35,000 fast food outlets in
much more than 100 countries were started. Eventually the organisation became most favourite
and popular family fast food restaurant, which can render cheap and delicious food at affordable
price together with new flavours and fun that attract children as well as adults. The company was
active in providing charities. The prosperity of McDonald's came with high criticism due to high
occurrence of obesity among people due to excess consumption of fast good from the fast food
outlet. In return, the respective company in 2017, reacted by adding healthy food items in the
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