Table of ContentsINTRODUCTION...........................................................................................................................1Main body........................................................................................................................................1Developing strategy that will help organisation in achieving the wholesale cultural change.....1Develop staff efficiently to reduce the wage bill by 10%...........................................................3Take steps to reduce customer complains ..................................................................................4Conclusion.......................................................................................................................................5Books and journals ..........................................................................................................................5References...................................................................................................................................5
INTRODUCTIONLeading and managing play crucial role in changing the working environment of businessin order maximise the profits and productivity (Benn, Edwards and Williams, 2014). In thisvarious policies are implemented which help in improving existing services to satisfy customer'srequirement. Barnacle Bay Country House Hotel is situated in Scottish coast in rural area, itoffers wide range of hospitality services like outdoor swimming pool, nine-hole golf course andsuite bedroom. This is among the oldest hotel which is been operating from past 70 years. Further, it hasbeen analysed that returns on profit is gradually decreasing because clients are growing older.This company has threat from Peacock Hall hotel which is designed according to the currentrequirement of clients. There are certain issues faced by this organisation like customerscomplains and decreasing working efficiency of employees. This report will develop strategythat will help organisation in achieving the wholesale cultural change and reducing customerscomplains. THE STRATEGY Define the new vision and the type of change that the company is undergoing, underleading and managing change theories :-Vision : enhancing quality of services delivered to customer's so that they can have betterdining experience at Barnacle Bay Country House Hotel -Type of change this is a planned change which has been made after past customersexperiences and feedback,1. Developing strategy that will help organisation in achieving the wholesale culturalchangeCulture of a company play crucial role in making business stable and sustainable,entrepreneur is mainly concerned about the culture changes of business (Dawson andAndriopoulos, 2014). Management motivate staff members by rewarding them for excellent performance toeffectively communicate with other team members and guest. 1
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