Leading Hospitality and Tourism Operations | Hilton Hotels

RUNNING HEAD: LEADING HOSPITALITY AND TOURISM OPERATIONS
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Leading Hospitality and Tourism Operations

Leading Hospitality and Tourism Operations
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Table of Contents
Introduction................................................................................................................................2
Singapore....................................................................................................................................3
Department in Hotel industry.....................................................................................................4
Discussion..................................................................................................................................6
Recommendations......................................................................................................................8
Conclusion..................................................................................................................................9
References................................................................................................................................10

Leading Hospitality and Tourism Operations
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Introduction
Hilton Hotels and Resorts is a leading brand at the global platform that offers full-service
resorts and hotels under the flagship of Hilton, an American multinational hospitality
company. The hotel chain was established by Conrad Hilton in 1919 in Virginia. In 2018, the
company had 586 Hilton resorts and Hotels properties in 85 countries with 215,623 rooms
across six continents (Hilton, 2020). The company operates 14 brands that are Waldorf
Astoria, Conrad, Canopy, Curio, Doubletree, Tapestry, Embassy Suites, Hilton Garden Inn,
Hampton, Tru, Homewood, Home 2 and Hilton Grand vacations (Hilton, 2019).
The company has 100 years of history with 10 million team members, 3 billion guests and $1
trillion economic impacts. The target audience of the company is business travellers so that
they can focus on important things rather than struggling in unfamiliar places. In order to be
successful the company focus on improving their guest experience by offering them services
like televisions in the guest room, air-conditioned hotel lobbies and connected room with a
digital key (Chathoth,2016).
This report focuses on the challenges that tourism industry face and trend that is driving the
tourism industry. The report is based on operations of Hilton in Singapore and current and
future challenges in front of the brand that operates in the tourism industry in Singapore.
Further, leadership style, ethics, values, management practices and vision of the brand is
described in order to understand the business the environment in which the company is
operating. At last, recommendations are given considering challenges in tourism operations
and in the hospitality industry.

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Source: (Lashley, 2012)
Singapore based Hotels
Singapore tourism and hospitality industry are booming as tourism receipts grew by 12 % on
year on year basis and the number of tourists increased by 15%. The industry in the near
future will contribute approximately 8% to GDP. This industry is a leading industry in
Singapore as it contributes to the greater extent in the growth and development of the
Singapore economy. In order to understand the contribution and challenges that hotels face
in order to operate in Singapore hospitality industry operations of Conrad Hotels are
analysed.
Conrad Hotels and Resorts is a brand of luxury resorts and hotels operated by Hilton. This
brand is amongst the luxury brands of Hilton named after company founder “Conrad Hilton”.
This brand has presence over 33 locations that include America, Asia Pacific, Europe and the
Middle East and Africa with 10,625 rooms. In Singapore, Conrad Centennial located in
Marina Centre and has 512 rooms that include 31 floors, 25 suites and two basements.
Source: (Conradcentennial,2019)