GSB012 Business Research Methods

14 Pages2774 Words176 Views

Business Research Methods (GSB012)

Added on 2020-04-21

GSB012 Business Research Methods

Business Research Methods (GSB012)

Added on 2020-04-21

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Running head: LITERATURE REVIEWLiterature ReviewName of the student:Name of the university:Author note

1LITERATURE REVIEWExecutive SummaryThis literature review outlines the development of Chinatown in the western parts of Australia. The research has been focused on the late- night trading activities that are the prime attraction forthe visitors and the potential as well as actual customers. The details of the research questions and the hypotheses have been given in this assignment. The journal articles of different authors have been reviewed in the course of this research to gather information and their opinion on the relevant topic. The answers for the research questions were found out by considering the objectives that were mentioned below.

2LITERATURE REVIEWTable of Contents1.0 Introduction................................................................................................................................31.1 Background................................................................................................................................31.3 Introduction of oil and gas.........................................................................................................41.4 Shop- life in Australia................................................................................................................51.5 Prime attraction..........................................................................................................................51.6 Chinatown..................................................................................................................................51.7 Other attractions.........................................................................................................................61.8 Chinatown late- night market....................................................................................................71.10 Recommendation.....................................................................................................................81.11 Conclusion...............................................................................................................................9Reference.......................................................................................................................................10

3LITERATURE REVIEWChapter: Literature Review1.0 IntroductionAs per the problem statement, this literature review has discussed the relevantinformation about Chinatown which is a remarkable tourist spot in the western parts of Australia.The focus was given on the number of visitors in Chinatown and the reason of their visit. Thelate night trading is a common system in Chinatown where the retailers are open from 5pm- 8pmfor the business. There are number of factors which are attracting the customers in the late- nighttrading of Chinatown. The different factors behind the visiting tourists are the chain ofrestaurants, retail shops selling attractive commodities and the street entertainment as a form ofrelaxation. Chinatown has a number of retail shops, restaurants serving delicious foods, pearlindustry and street entertainment. The reason behind the visiting customers varies within thesedifferent set of attractions. There are a number of visiting tourists which have contributed to thefinancial viability of the businessmen. Whereas, the local authorities need to know the factorsthat pull the visitors so that they can work on its improvement. The retail business in Chinatownis a popular concept and is on the verge of growing and developing. There are a number ofparticipating businesses and this number will increase if the visitors turn into customers. Theconcept of late night trading is gaining momentum which is benefiting the businessmen as wellas the local tourism. 1.1 Structural FrameworkThe following structural framework on the basis of the late night trading in Chinatownwill have highlighted the main factors which attract tourists and visitors in the late night tradingof Chinatown. Various factors have been identified by the authors and researchers which can be

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GSB012 Business Research Methods