Macro Environmental Influence

Macro Environmental
Influence

TABLE OF CONTENTS
INTRODUCTION ..........................................................................................................................3
PART 1............................................................................................................................................3
About Private, Public and Voluntary...........................................................................................3
Difference between various organizations, Sizes and scopes of them with examples................5
Relationship between organizational functions ..........................................................................7
PART 2 ...........................................................................................................................................9
Pestle Analysis ............................................................................................................................9
Internal and External Analysis ..................................................................................................11
Strengths and Weaknesses Interrelate with External Macro Factors ........................................13
CONCLUSION .............................................................................................................................14
REFERENCES..............................................................................................................................15

INTRODUCTION
Business can be defined as a procedure in which supply of the services and products of
the company is used and bought by the customers. Business environment encompasses both type
factors i.e. internal and external factors which directly impacts over the growth of company
(Perera, 2017). for example, external factors include demographical changes, government
policies, customers, supply and demand, technology advancement, social factors, legal factors
etc. that directly affects company’s decision-making process and operations. While internal
factors are company, employees, stakeholders, management, suppliers, infrastructure etc. which
directly impact’s on organization’s performance and productivity. This report will briefly
discuss about different types and purposes of the companies i.e. public, private and voluntary
sector with support different organizational examples. It will further discuss about size and scope
of a range of different types of companies.
PART 1
About Private, Public and Voluntary
Private- A private company is firm which held under private ownership. It may issue stocks and
have stakeholders. But, private company share do not trade in public exchanges and not issued
through initial public offering (Bayar and Liu,2020). To incorporate a private company hired
medium employee percentage in accordance with infrastructure of the company. Almost every
private company keep minimum paid up capital.
Purpose of Ryan air: The main objective is to establish airline as Europe's leading low fair
scheduled passenger that improve and expand in offering low fare services. The purpose for
making customer satisfaction with their offering products and services.
Legal structure of Ryanair-
The organizational structure of Ryanair is private company which affects its
organizational sector by defining standards routines and also individuals determining their
structure within to make decision. It is European airline company providing numerous flights

daily and carrying a thousand of passenger around the global. In terms of legal that has offered
shares of stock to general public and those who buy shares they have limited liability.
Public-
Public company involve non-profit government owned that provides services entirely for
social purposes (Cheffins,2018). It enterprise Govt. owned bodies and services included like
public infrastructure, police and public transit which are better for society. Public sector is being
characterized into four such as International, regional, national and local.
Relation of National Health Service-
NHS company is public founded healthcare system company in England. Which seeks to
have some services such as treatment in emergency and infectious disease treatment and also
have free for most of the people, including visitors.
Legal structures of NHS-
It operates largely in both who work in company and who work outside. National Health
services teat patients, make appointment and order tests to people. They build up positive
relationship with their customers and develop sustainable profit. Government have maintained
the separation between NHS and organization that plan how they are allocated and what should
be cared for their NHS patients and those organizations that deliver to care for patients. The aim
to improve the health quality, give the highest care services. NHS will regard their individual
patient and provide the general information about work, performance and treatment. The extent
of liabilities in legal terms can be defined as public limited company can sell or but their
shareholders to other stakeholder who can earn or make profit for company.
Voluntary-
voluntary are those bodies which carry out social activities undertaken by particularly by some
non-profit organization which is also non-governmental in nature (Tomczak, 2016). Comprised
in various organization, there purpose of soles lies in benefits and improve society at large
without any return on profit. Voluntary further helps and develop in the improvement of society.
Relation with Shelter charity company-