Macroeconomics Assignment | Answer Sheet

ANSWER SHEET
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Table of Contents
Question 1........................................................................................................................................3
Question 2........................................................................................................................................3
Question a........................................................................................................................................3
Question a. i.................................................................................................................................4
Question b........................................................................................................................................4
Question c........................................................................................................................................4
MCQ................................................................................................................................................4
True & False....................................................................................................................................4
Answering the questions..................................................................................................................5
Question a....................................................................................................................................5
Question b....................................................................................................................................5
Bonus Question............................................................................................................................7
Reference List..................................................................................................................................9
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Question 1
The firm is always efficient towards changing its business operations and activities as per the
changing market situations and consumer preferences. Jeff Bezos sequentially increased its
operations and business channel all around the world (Teece et al., 2016). In its initial years, the
organization use to offer only books. Moreover, after some years, they involve things such as
CDs and DVDs to increase their sale and customers reach. The organization continuously looked
forward to add new commodities offering for the customers, which led the organization to
currently offer around 200 million products at the global platform. Additionally, the organization
is looking forward to deliver the products through drone technology and is producing feature
films as well.
Question 2
Amazon is a much efficient company to continuously dominate the marketplace of eCommerce.
The strategies that can be implemented on Amazon are drafted below:
Accelerations of web sales: Continuing and accelerating web sales in emerging markets of
Eastern Europe and Asia will help the company to gain an effective advantage over rival firms.
Opening physical store: Physical stores with adequate facilities will help the company to provide
Amazon Experience to the customers.
Question a
Effectively managing the interactions with current and potential customers helps the organization
to generate loyalty among customers (Rahimi and Kozak, 2017). For instance, satisfied
customers always look forward to repurchase, which ultimately increases the profitability and
productivity of the organization.
Question a. i.
Terminating the relationship with the customers is tough, however various situations are there in
the business in which ending the relationship is proves to better than continuing it. When the
relationship with the customers becomes a burden for the firm, the company should end it.
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