Business Report on MacVille Enterprise's Sustainability Initiatives

Assignment on Business Report on
Case Study 1
Student Name:
University: Danford College
Date:

Introduction
The 20th century marked the emergence of concept of Sustainable development and has gained
popularity during the last three decade. The major reason for wide implementation of
sustainability in businesses is due to fallouts and irresponsible practice by businesses that often
results in degradation of environment and misuse of ecological resources. This paper is about
MacVille Enterprise which was established in 2009 and headquartered at Melbourne. The aim of
this is to become a well known established retail brand for premium quality coffee and other hot
and cold beverages serving Café within a span of 5 years. This report is going to analyze the use
of resources and form comparison between best sustainable work practices in the business
highlighting shortfalls and suggesting new plans for implementation. Through this report we are
also going to focus on triple bottom line approach containing environment, economy, and socio –
political factors.
Sustainability Initiatives for MacVille
MacVille Enterprise aims to become leading coffee retailers along with other cold and hot
beverages serving different cafés in the next five years. From the time this enterprise came into
existence, it has drawn out strategic plans for development of business as well as its
sustainability policies. Sustainability policies bridge the gap between value and models of
governance and its real life application in the business. Number of measures related to eco –
friendly sustainable practices are designed by the company to get along with its mission of
expanding business in every state of Australia. There are various sustainability intitiatives take
up by the organization which includes:
 Electrical Resource Sustainability: Air Conditioners in the enterprises are switched off
manually by the last member who leaves the office. This result in Air Conditioners left
running for 24 hours in the firm causing wastage of energy and resource and increase in
expenditure of the firm.
 Recycle and composting Initiatives: The recyclable papers are not getting sorted out from
general rubbish and other waste material.
 Lights in the workplace are not getting switched off at night to save fuel and electricity.
 Water sustainability initiatives: Employees are not using dual flush capability toilets in
order to save water resources.

Current practices/usages of resources of MacVille Enterprise
Usage of electricity is considered to be a low cost expense and hence, it was neglected as Air
Conditioners in the enterprises are switched off manually by the last member who leaves the
office. This result in Air Conditioners left running for 24 hours in the firm causing wastage of
energy and resource and increase in expenditure of the firm. Old refrigeration system was
consuming more and more energy and on top of that lights in the workplace are not getting
switched off at night to save fuel and electricity. The HVAC system of the entity has also come
under scanner as a result of manual modus operandi. The recyclable papers are not getting sorted
out from general rubbish and other waste material. Employees are not using dual flush capability
toilets in order to save water resources.
Apart from this the sustainable policy of MacVille enterprise revolves around pollution
prevention, waste management and sustainable use of resources. However the practices related to
sustainability are not carried out at ground level in the enterprise. According to ISO – 14001:
Environmental Management System, sustainable policy at workplace should extend to Green
purchasing life cycle, Green office program, supply chain management etc. there are policies
related to sustainability existing in MacVille but the company needs to take out further
amendments because they are inefficient and lacks practicality on ground zero.
Revised Set of Policy Document
CSR or Corporate Social Responsibility is considered to be the best practice model for any
company seeking to effectively install sustainability policies in its organization. Corporate Social
responsibility in a nutshell refers to when an organization do not just focus on making profit but
also empowers itself to give back benefits to the society and the end users that it takes so much
from.