Manage Knowledge and Information - BSBINM601
Added on 2020-04-15
22 Pages5081 Words137 Views
Running head: MANAGE KNOWLEDGE AND INFORMATION Manage Knowledge and InformationName of the Student: Name of the University: Author’s Note:
1MANAGE KNOWLEDGE AND INFORMATIONTable of ContentsAssessment 1..............................................................................................................................2Assessment 2..............................................................................................................................6Assessment 3............................................................................................................................12Assessment 4............................................................................................................................16Bibliography.............................................................................................................................19
2MANAGE KNOWLEDGE AND INFORMATIONAssessment 1 This formal report is given to Rufus and Emma in order to provide them with theinformation that is associated to their falling Coffeville business. The assessment of thebusiness framework and the business information indicates that there are several issues andproblems that are having an impact on the operations of the firm. The case study indicatesthat currently Coffeeville is having four stores all around the CBD area of Melbourne.Initially one shop was opened and the Rufus and Emma had the idea of expanding theirbusiness along with making a brand name for their company in the market. The company hashighly motivated and trained employees and has the idea of controlling their indirect anddirect costs. The company was able to expand themselves from one to four stores within atime period of 5 years and Rufus and Emma has been the spine of the business. The level of employee turnover has been very low for the company and the shop hasbeen able to update their menu within every 12 months. They have even incorporated hotdishes in the restaurant as well and thereby diversifying them from a coffee shop to arestaurant. Coffeeville has been developing steadily but there have been certain issues andproblems that have been hindering their growth effectively. The issues can be highlightedaccording to their significance thereby it would help Rufus and Emma to understand themeasily and undertake steps accordingly. By assessing the operational activities, it has beenobserved that utility expenses have been increasing at a steady rate from the past 18 monthsdue to rise in price for the raw materials. With the rise in prices of the products in the market,there has been a significant rise in the wages of the employees by 15%. The rise in wages haseven been as the employees are now trained and experienced and due to shortages of skilledlabours their wages have been increased. There have been increases in the rent of theproperties that have been taken as rent for the functioning of the stores. There has been asignificant rise in the prices of coffee beans as well due to the shortage of coffee bean
3MANAGE KNOWLEDGE AND INFORMATIONproduction globally and rise in demand. It has even been predicted that the price of coffeebeans would rise again. There has been a general downfall of the business due to the fact thatthe customers have been reducing their level of expenditure due to the poor financialperformance of their employers. The customers have even reduced their level of consumptiondue to health issues as well. One of the other issue that has been discovered has been thatRufus and Emma has mainly concentrated on their fourth store more and has looked toincrease their sales there and in that manner has overlooked their other three stores. This hasled to fall in their active members for their year of establishment. The rise in the prices of redmeat has even had an impact on Coffeeville and therefore has forced them to raise their redmeat food prices as well. Therefore, it can be said that changes in the environment andeconomic concerns along with rise in the interest in the home loan and terrorism has beenmain issue that has led to fall in the revenue and rise in cost for Coffeeville. Rufus andEmmna therefore need to undertake strategies with respect to the same in order to improvetheir profit level. The attainment of this conclusion has been possible by going through the case studythat has been provided by Rufus and Emma. Coffeeville has been experiencing losses andthis can be identified by looking at their financial statements for the past few years wheretheir sale of beverage, food external catering has decreased drastically. These issues can beregarded as authentic when the feedback of the customers from the feedback form and evenfrom the Facebook pages have been assessed. Even though the customer spending patternindicate that there have been rise in customer consumption from the year 2011 to 2014, but itis actually not the same as the prices of the products have increased and not the spending ofthe customers and thereby showing false results. The survey results even indicate that theissues that have been highlighted are true and have a key role to play in the decline in the saesof the company.
4MANAGE KNOWLEDGE AND INFORMATIONThe management and the team meetings summary even explains the same as Rufusand Emma themselves reveal that catering services have decreased in the past few years.These are the main data and information that have useful for reaching the conclusion withrespect to the issues that have been identified. A list of the types and sources of data has been useful for the determination of theprobable causes of the issues and that can support the process of decision making can beunderstood. The sources of the data have mainly been the financial statements of the shopfrom 2011 to 2015 that has indicated that there has been a fall in the level of profit withrespect to the overall expenses. The survey feedback that has been attained from thecustomers even indicates that these are the main issues that have an impact on the operationsof the firm. The answering of these issues can be fundamental for assisting in the process ofdecision making. The two most significant problems that have been identified has been thatrise in the prices of the products in the economy has led to rise in the prices of the rawmaterials thereby compelling them to raise their food prices. The other issue has beenshortages of experienced and skilled labour in the economy and in that manner Coffeevillehas to increase the wages of their employees in order to retain them and maintain theircompetitive edge. These issues have significantly had an impact on the operations of the firm.The two sources that have been fundamental for the gathering of the information hasbeen the financial statement of the company along with the budget variance that haveindicated that there have been a rise in expenses over profit and the survey feedback from thecustomers have even been an evidence of the same. The validity and the reliability of the datawas identified with the help of various tools like SPSS and excel spreadsheet with the help ofwhich the data has been assessed and then authenticity of the data have been recognised.
5MANAGE KNOWLEDGE AND INFORMATIONThe information and the data that have been rejected comprises of the data gatheredfrom the customer purchasing pattern as this data reveals that purchasing among thecustomers have increased for the past few years even though expenditure level among thecustomers have declined. The false data has been due to the fact that rise in the prices of theproducts have balanced the fall in the customer expenditure. The internal business networkand social network has played a vital role in the assessment and recognition of the issues andthese have been the best methods with the help of which the issues and the problems havebeen identified and can be used for constructing the precise action course.
End of preview
Want to access all the pages? Upload your documents or become a member.
Related Documents
Obtain Information Business Issueslg...
|14
|3868
|117
CoffeeVille: A Study on Internal and External Environment, SWOT Analysis and Recommendationslg...
|6
|1224
|369
Manage Information and Knowledgelg...
|19
|4689
|492
Obtain information on Business isueslg...
|7
|339
|25
Manage Knowledge and Informationlg...
|23
|6182
|302
(Doc) Decision Analysis Reportlg...
|3
|500
|500