Innovation and Entrepreneurship of Hospitality at Grand-Hyatt

Running Head: MANAGEMENT
0
Management
innovation And entrepreneurship of
hospitality
(Student details :)
8/17/2019

Management
1
Contents
Innovation and Entrepreneurship of Hospitality........................................................................2
Introduction................................................................................................................................2
Company Background............................................................................................................2
Innovation and Entrepreneurship at Grand-Hyatt......................................................................2
Understanding Critical Thinking............................................................................................2
The ACI Model......................................................................................................................3
Elements of the Innovation Model.........................................................................................3
Defining the challenge.......................................................................................................4
Explore the situation..........................................................................................................4
Ideation...............................................................................................................................4
Designing the potential solutions.......................................................................................4
Implementing solutions......................................................................................................5
The Application of the ACI Model........................................................................................5
Conclusion..................................................................................................................................7
References..................................................................................................................................7

Management
2
Innovation and Entrepreneurship of Hospitality
Introduction
The report is based on innovation and entrepreneurship in the Hospitality and Tourism
(HT) industry worldwide. In this context, the HT industry has created many changes within
the last 50 years because of the advances in demography and technology all over the world.
This report is going to demonstrate a detailed understanding of the Applied Creativity and
Innovation model. To do so, this report will research the evolution of the HT industry and
thereby narrate the changes which were brought about out of necessity in order to cope with
the changing eras (Enz, 2009).
To write this report, a well-known hotel brand has been chosen which had the most
profound changes in the way they conducted their business all across the world. The chosen
brand of hospitality is Grand-Hyatt. In this way, a specific department as the customer service
department of Hyatt has been taking in order to illustrate the Applied Creativity and
Innovation (ACI), Model (Amit & Zott, 2012).
Company Background
Hyatt Hotels Corporation is a global hospitality company with widely recognized,
industry-leading brands and a tradition of innovation developed over our sixty-year history
(Hyatt, 2019). We develop, own, operate, manage, franchise, license, or provide services to a
portfolio of properties, consisting of full-service hotels, select-service hotels, resorts, and
other properties, including branded spas and fitness studios, timeshare, fractional, and other
forms of residential and vacation properties (Hyatt, 2019).
Innovation and Entrepreneurship at Grand-Hyatt
Understanding Critical Thinking
While defining critical thinking, it can be said that focusing on creative energy as well
as thinking about thinking is termed as critical thinking. In the context of the ACI model,
critical thinking is essential as, without critical thinking; problem-solving is not possible in
this real-world (Bowie, Buttle, Brookes, & Mariussen, 2016). In this way, critical thinking
may include: