1MANAGEMENT
Reflective journal 2
Reflection on ethical dilemma of Ford Pinto and discussion of animal testing of the
Bodyshop Company
Business ethics plays a highly crucial role in any business since it has direct relation with
attracting the consumers to the product of an organization and thereby enhances its consumer
base, revenue and reputation (Hooker 2018). In the fowling paragraph, I will discuss about the
ethical issues faced by ford Pinto. Along with this, I will also analyse the decision taken by
Bodyshop of not testing its products on animals.
In terms of ethics, the ford pinto dilemma can be regarded from different theoretical angles
(Haghighattalab et al. 2019). We see a conflict here between two opposite cultural views: that of
a mindset of corporate culture that prioritizes profit as the greatest value as well as that of an
ethical view in which it is viewed as a social norm that values human life above economic gain
(Smith 2016). On the one side, value each one of our own lives and therefore have a obligation to
respect each other's lives in order to maintain our own right.
On the other side, we have intended an economic system that encourages social progress through
private benefit and rivalry, distinguishing our job values from our private values (Haghighattalab
et al. 2019). We accept the corporate value of maximizing profit in order to support the
corporations that provide us with regulations, disregarding private beliefs that contradict many
choices taken as profit.
The utilitarian theory can have a look at the situation of Ford from several angles, depending on
one's perspective as to what would generate "the biggest happiness or good for the biggest
amount of individuals" (Chun 2016). It could be asserted that the decision for maximizing profit

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Reflection on Ethical Dilemma of Ford Pinto and Animal Testing

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