Analysis of Business Plan for Healthcare Sensor

Running head: MANAGEMENT
Management
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Executive Summary
The report has thrown light in identifying the business plan of healthcare sensor which is
considered to be the brand new product in the market. With the help of the business canvas
model, the different kinds of aspects such as revenues, cost structure along with value
propositions have been analyzed. In order to become successful in the competitive business
environment, the goals of the product is to make it affordable by the social classes ranging from
lower and upper middle class families that will be appropriate for growth of the company and
products.

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Table of Contents
Introduction......................................................................................................................................3
Overview of Healthcare Sensor.......................................................................................................3
Description of Market......................................................................................................................4
Demographic Segmentation.........................................................................................................4
Psychographic Segmentation.......................................................................................................4
Analysis of the Business Canvas Model of Healthcare Sensor.......................................................4
Key Partners.................................................................................................................................4
Key Activities..............................................................................................................................5
Value Proposition........................................................................................................................5
Customer Relationships...............................................................................................................5
Customer Segments.....................................................................................................................6
Key Resources.............................................................................................................................6
Channels......................................................................................................................................6
Cost Structure..............................................................................................................................7
Revenue Streams.........................................................................................................................7
Analysis of Goals required to be achieved......................................................................................7
Analysis of Competitors..................................................................................................................8
Conclusion.......................................................................................................................................8
References........................................................................................................................................9

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Appendix........................................................................................................................................11
Business Canvas Model.............................................................................................................11