Factors impacting on communication in today’s workplace

This memo analyzes the primary factors that impact modern organizational communications in today’s workplace, including cultural diversity, technology, and social media usage. It discusses the challenges and benefits of these factors and emphasizes the need for organizations to adapt to the changing communication landscape.

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XYZ Company
MEMO
To: The Director of Communications
From: Assistant Director Communications
Date: 23 March 2019
Subject: Factors impacting on communication in today’s workplace.
Business communication is referred to as the expression, channelization, and exchange of
ideas in commerce and industry. With the increased globalization and technological
innovations, there has been significant progress in the information and communication
technologies, and thus the communication processes in modern organizations. The following
memo is aimed at analysing the primary factors that impact modern organizational
communications.
One of the prime factors that impact the communications at the workplace today is the nature
of the organization of being culturally diverse. The large corporations and multinational
companies aim at developing culturally diverse workplaces where people belonging to
different cultural, ethnic and national backgrounds interact with each other for the
advancement of the business functions (Christensen and Nilsson, 2018). In the wake of
globalized workplaces, there are chances of misunderstanding and wrong interpretation of the
messages among the members in addition to the problems in the resolution of conflicts
because of language and cultural barriers.
Another factor that has deeply influenced today's workplaces is the technology in the
communication processes. With the enhancement in the innovations, organizational
communications have become quick and flexible. One of the facets of technological
innovations is the establishments of virtual communication setup in the entities in order to
connect a wide range of team members across the globe irrespective of time and distance
(Ivanovski and Gruevski, 2014). The communications are done with the aid of video
conferencing and enable collaboration with an overall reduction in the cost and effort in the
communication procedures such as documentation. However, communication using the
technologies and absence of physical presence lack interpersonal relationships, sound

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infrastructure, and managerial capabilities. Further, there lie risks of privacy and data breach
concerning the organization's sensitive information.
Yet another major factor that has reformed the organizational communications is the use of
social media mainly to interact with the external stakeholders of the organization. With the
increased use of social media, marketing and promotional communications of entities have
restructured drastically (Parveen, Jaafar and Ainin, 2015). In addition, these aid in building
employee and customer relations. However, there is a negative side to the same in the form of
information leakage to unintended audiences who can misuse the information for their own
advantage. Nevertheless, it is significant to note that in order to implement the same suitably
in the workplace, legal, disclosure, and overall national and regional regulatory requirements
are required to be complied with.
Thus, as per the arguments elaborated in the previous parts it can be stated that a number of
factors influence the organizational communications significantly. In order to streamline the
processes and guard the same, it is necessary for the organizations to scan such internal and
external environmental factors.

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References
Christensen, M. and Nilsson, A. E 2018, ‘Media, Communication, and the Environment in
Precarious Times,’ Journal of Communication, Vol. 68, no. 2, pp. 267–277.
Ivanovski, I. and Gruevski, D 2014, ‘Usage of Virtual Communication Tools in Business
Communication and Negotiation – A Factor of Increased Efficiency,’ TEM Journal, Vol. 3,
no. 2, pp. 167–174.
Parveen, F., Jaafar, N. I and Ainin, S 2015, ‘Social media usage and organizational
performance: Reflections of Malaysian social media managers,’ Telematics and Informatics,
Vol. 32, no. 1, pp. 67-78.