Management Communication: Types, Channels, and Recommendations

This presentation discusses the different types and channels of management communication, including formal and informal channels, upward, downward, and horizontal communication. It also provides recommendations for effective communication strategies, such as determining organizational requirements, being flexible, and ensuring all stakeholders are included.

Management communication
Organizational communication is the process of
initiation of the communication, network and
connectivity among the different organizational
stakeholders.
Formal communication channel refers to the
official mode of communication process, which
involves formal rules and regulations.
Information communication channel refers to the
more casual approach of communication process.
This is mainly initiated among the peers and is
largely considered as non official.

Types
Upward communication refers to the bottom up
approach of communication in the organizations.
This denotes that communication flow mainly
transmits from the lower hierarchical level to the
upper hierarchical level.
Downward communication refers to the top down
approach of communication in the organizations
that denotes that the communication flows from the
upper level to the lower level. In this case, the
communication of the upper level management only
flows to the lower level employees and not vice
versa.

Cont.
Horizontal communication refers to the flow of
communication between the same hierarchy
levels. This flow of communication can be
between the same upper level management or
among the same lower level employees.
Communication process in the organization is very
much depended on the organizational situation.

Recommendations
It is recommended that organizational
requirement should first get determined prior to
the initiation of the communication strategy.
It is also recommended that communication
strategies should be flexible enough to change in
accordance to the organizational demand and
requirements.
It is also to be ensured that communication
strategy in the organization should cover all the
associated stakeholders in order to have the
maximum effectiveness.