Management and Leadership Perspectives: A Study of Ocado Technology and Softcat Plc

This report discusses management and leadership perspectives, theories, and models applied to Ocado Technology and Softcat Plc. It also covers motivation, team work, ethics, mission and vision, and change management.

Management and
Leadership
Perspectives

Executive Summary
This report is based on management and leadership perspective they produce the
professional management report. It choose two company Ocado technology and Softcat plc and
give background of chosen organisational. It define the leadership theory and management
theory by giving the examples. It define the concept of motivation and team work and applied
the theory on chosen organisation. Along with it applies the Maslow theory and Tuckman theory
on it. Lastly it examine the ethics and value of the company and discuss the mission and vision
of the company which helps in change management.

Contents
INTRODUCTION...........................................................................................................................1
COMPANY BACKGROUND .......................................................................................................1
Theories and Perspectives of Leadership and Management .......................................................1
Motivation and Team Work.........................................................................................................2
Organisational Ethics and Values................................................................................................3
Effective leadership on Organisational Mission and Vision........................................................4
Change Management...................................................................................................................5
REFRENCES...................................................................................................................................7

INTRODUCTION
Leadership is an essential part of management functions which helps the company to
direct its resources for achieving their goals effectively and efficiently. The main aim of this
report is highlight the role of leaderships and motivational theories and perspectives (Chasma
and Khonat, 2021).
COMPANY BACKGROUND
Ocado Group
Ocado technology is a internet retail British business company which licenses grocery
technology which is based in Hatfield, Hertfordshire, England. It was found in 2000 and founder
of this business is Jonathan Fairman, Jason Gissing, Tim Steiner. Ocados technology is a
powering the future of online retail business through disruptive innovation. The services they
provide is Groceries and consumer goods and it own a 50% share of Ocado. Com (Bednárik,
2019).
Softcat Plc
Softcat Plc company is a leading provider of technology solutions and services to both
private companies and public sector company in the UK and Ireland. They provide many
services such as assets management, business intelligence and analytics, software licensing and
other. The main headquarter was in Marlow, Buckinghamshire and it was founded in 1993.
Theories and Perspectives of Leadership and Management
Leadership- It is a process which helps the company to influencing the people, they have a
ability to motivate their staff member and guide them to achieve the common goal of the
company.
Management- It is the process of planning, organizing, leading, motivation and controlling
which helps the company to achieve their specific goals in the most effective and efficient
manner. If company need to achieve their objective, so they need to assure they are able to
manage their work properly otherwise they face difficulty to compete in the market.
Theory of Transformation- This theory helps the company to create the positive change and
maintain the working environment of the company. It is based on the relationship between leader
and workers, effective leader is very important for every company, it helps to inspire the workers
to done their work efficiently. Leader helps to develop a vision for their team members and try to
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motivate them to achieve the common goals. Along with motivated workers is inspired by the
transforming leaders which support them to perform batter at their work. It help to encourage
their staff members by their deeds as compare their works because they are specialized to setting
the good example. If any leader wants to become the transformational leader, so they need to
develop this skills such as self- mange, set the good example for their employees. Be protective
in their work, promote the developments of employees, good in decision making in difficulty
situation Transformational leaders support the company to mange their work properly and
achieve their goals (Diklic, 2018).
If Ocado technology company applied this transformational leadership theory in their company,
so they are able to mange their work efficiently and able to adapt the dynamic environment. But
thy need to assure company leader are able to adapt this theory and they have such qualities
which helps to motivate their employee.
Softcan Plc is large technology solutions p[provider company they need to adapt this
transinformation leadership theory. Because effective leader support the company to maintain
their working environment and helps to encourage the staff members to perform batter in their
work, so that company are bale to achieve their goals effectively and efficiently.
Motivation and Team Work
Motivation- It is the internal process which helps the people to encourage , initiates and guide
them to achieve their goals. Motivation to work is a self-conscious and careful to influenced the
employees which helps to encourage them to perform their work more batter and manger need to
understands that how they motivate their employees to done their work willingly and properly.
Theories of motivation
There are various types of theories of motivation. But we choose Maslow's Hierarchy theory, this
theory is related to motivating their staff and satisfied their needs. Maslows says that person can
move in subsequent level only after fulfilling their needs of the current level. The Maslows'
hierarchy are based on this needs such as Physiological needs, safety needs, social needs, esteem
needs and self-actualization needs.
Ocado technology company manger need assure that they applied Maslow's Hierarchy needs
theory which helps the company to satisfied their employee and fulfil their needs, so that
employee fell motivated and able to perform batter in work and achieve the organisation gaols.
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If Softcat plc company apply this motivational Theory in their business, so it helps to engage the
employees and drives the higher retentions which is good for the company performance. It helps
to maintain the working environment in that way they get the higher productivity, batter
customers services and low absenteeism in their company (Hanna, 2021).
Team work- It is the process of group of individual people who working together to achieve the
common organisational goal. Team work is very important for any employees it helps to provide
the many opportunities and benefits to exchange the ideas and support in a creative manner to
solve the problem and find the best solution to perform the task which is assigned to the group.
Tuckman's theory
This theory is focus on the way of team mange a task from getting the initial information
of the team by through the completion of the project. This theory is particular relevant for the
team budding challenges. It is based on three stages such as forming, storming, norming and all
these stages are important to complete the task properly which is given to the team.
If Ocado technology need to consider this theory in their business to mange their team in right
manner, this theory contribute to batter performance and company result. It helps to
understanding the how groups are develop. It is helpful in training the people for group work by
giving their full potential.
If Softcat company consider this theory ins their company, so they are able to ménage team work
rightly and employees are able to doping group activates.
Organisational Ethics and Values
Ethics- It is related to the human actions, it deals with the study of morality and practise and
actions which is consider in both ways good and bad.
Value- they beliefs which helps to motivate the people which act in creative ways, it serve the
guidelines to the human behaviours
Ethics and value play a important role in company in all aspects it helps to maintain the good
reputational in the market and being respected by the community and stakeholders, This value
support the company to increase the employees motivate them which is good for their
productivity. Those companies are not able to maintain the ethics and value on there company,
they face difficulty to compete in the market and customer are start boycott them (Martínez-
García, Padilla-Carmona and Alastor, 2019).
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Ocado technology company are able to maintain the ethics and value in their company, they
know the importance, the manger and leaders are always try to creating the most ethics
workplace environment of the company. They serve the best quality of product and services to
their customer and try to satisfied their need (Yamashita and Hasegawa, 2020).
Softcat Plc company know the importance of value and ethics, they create code of conducts
properly and provide properly guidelines and running to their employees to develop their skill
and knowledge. Along with they also provide effective solutions to their customers to satisfied
them and they try to motivate their employees by giving them reward. They belies in high
standard among the other, environmental sustainably, human rights, integrity and business
security. They try to serve the similar standers and conduct to their supplier unethical manner.
They believes in Fairness, equality and above all values diversity (McHugh, 2020).
Effective leadership on Organisational Mission and Vision
Effective leadership- leader play a important role in the organisation, they helps to influencing
and motivate the team member to accomplish the shared objectives. Effectives leader always try
to accomplish the vision and mission of the company and make sure that employees are Foolow
them. The right approach of leader the manger provide the company with great result and try to
motivate their employee to make their efforts to achieve the common organisational goals.
The effective leader is is who which have knowledge and skills to lead or mange the group, they
need to having the appropriate character and personalty such as honesty, firmness, self-
confidence, enthusiasm and many more.
Mission and Vision of the company
Mission- It is related to the specific task which is based on something that person wants to
accomplish
Vision- It is a ability to make the plan for the future.
Ocado Technology is famous online retail company they always try to provide the best quality
of goods and services to their customer in reasonable price the main mission of the companies is
transform the online grocery retails and enables some of the world most forward thinking
retailers company. They want to expand their business and earn online profits, they also ensure
that they give best experiences to their customers, empower the people to Create the pioneering
technology, to develop the advanced technology to leading the market. Although the visions of
the company is change the ways of people to shop their groceries every week, they want to make
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their customer lives easier. The want to change the world shops. Company leader need to focus
that they are able to manage their team properly op that company are able to fulfil, their mission
and vision (Rofuth and Piepenbring, 2019).
Softcat Plc- the mission of the companies is satisfied their customers they focused to addressing
the issues of customer satisfactions and identified the target customers groups and find their
needs and wants. Second mission is based on integral strength and competencies they want to
highlight the various systems and process as well in strategic tactics which can company use to
achieve their organisational goals. The main vision statement of Sofcat Plc for the future is
leading the voice in IT infrastructure product and services industry and try to maintain and
exceeding levels of customers and employees satisfactions
Change Management
Change management refers to the process which helps to controlling the changes in the
company. Organisational changes can be apply in any aspects of the company such as
transforming the goals. It is the systematic approach which helps to dealing with the transitions
or transforming. The main purpose of change manges is implementing the new strategies for
effecting the changes and try to controlling the changes which helps the company to adapt the
changes and achieve their objectives. It is typically involves the three key elements:
 People- It helps to adapt the changes,so that company are able to make their strategies
according to change.
 Processes- This things helps to making the changes more smoothly and properly.
 Technology- It helps to automating the changes to make them stick.
Lewin change models helps the company to understand the framework to humanize the
change management process and it is based on three stages such as unfreeze, change and refreeze
and this stages support the company to implement the required changes accordion to their needs.
Ocado technology company need to adapt the technology advances so that they are able to
compete in the Market and build their bran image which is beneficial for attracting the larger
number of customers. This changes support them to achieve their objectives and earn maximize
profits (Sánchez, Alcarria and Robles, 2020).
Softcate Plc company also try to doing some innovative changes in their online business, sop
that they are able to attract the new customers and improve there performance.
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But they face some problem to apply this changes they need to provide training to their
employees to adapt this changes, so that company are able to achieve their goals effectively and
efficiently (Scarboro, 2020).
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CONCLUTION
In this report it discuss the topic of managements and leadership perspectives, they define
the leadership and management theories which helps the company to mange their work. This
theories support the organisation manger to implement the best styles in their company to
achieve their goals, along with it apply some models which depending on the types of the
company current situation.
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REFRENCES
Bednárik, J., 2019. Change of paradigm in personnel strategy–corporate social responsibility
and internal communication. Communication Today, 10(2), pp.42-57.
Chasma, F. and Khonat, Z., 2021. How equal is access to senior management and leadership
roles in the NHS?. British Journal of Healthcare Management, 27(9), pp.244-247.
Diklic, K., 2018. Introduction, change management and teacher attitudes. No. 22 Int'l J. Econ. &
L., 8, p.25.
Hanna, A.A., 2021. The impression management-emergent leadership relationship: The
mediating role of trustworthiness. In Academy of Management Proceedings (Vol. 2021, No. 1,
p. 10226). Briarcliff Manor, NY 10510: Academy of Management.
Martínez-García, I., Padilla-Carmona, M.T. and Alastor, E., 2019. Understanding governance at
university: From management to leadership. Journal of Applied Research in Higher Education.
McHugh, G.M., 2020. Teamwork Makes the Dream Work: The Relationship between Peer
Influence, Motivation, and Identity in Collegiate Student-Athletes.
Rofuth, T.W. and Piepenbring, J., 2019. Management and leadership in social work: A
competency-based approach. Springer Publishing Company.
Sánchez, B.B., Alcarria, R. and Robles, T., 2020. IMPROVING STUDENTS’MOTIVATION
IN THE CONTEXT OF FINAL PROJECTS THROUGH TEAMWORK AND HIGH-TECH
PROJECTS. In INTED2020 Proceedings (pp. 7332-7335). IATED.
Scarboro, G.M., 2020. Does the Desire to Help Others Predict Teamwork Attitudes? Prosocial
Motivation and Collaboration Perspectives in Healthcare Professions (Doctoral dissertation,
South University).
Yamashita, M. and Hasegawa, H., 2020. Efficiency of individual competency in teamwork
under unexpected situation in Project-Based Learning. In INTED2020 Proceedings (pp. 2033-
2040). IATED.
(Bednárik, 2019) (Chasma and Khonat, 2021) (Diklic, 2018) (Hanna, 2021) (Martínez-García,
Padilla-Carmona and Alastor, 2019) (McHugh, 2020) (Rofuth and Piepenbring, 2019) (Sánchez,
Alcarria and Robles, 2020) (Scarboro, 2020) (Yamashita and Hasegawa, 2020)
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