Business Performances of Amazon: Strategies, SWOT and RBV Analysis

The paper discusses regarding the business performances of one of the most reputed organizations operating in the conglomerate industry named as Amazon. The paper provides an important analysis regarding the mission, vision and the core strategies of the company. Along with that, the paper includes a brief explanation regarding the internal and external factors that are affecting the business performances of the company where it recognizes the strengths of the company such as the strong network for the delivery, customer centric approach along with the weaknesses such as high debt and flop products.