Fitbit Inc: Unique Business Model, Health Equipment, and Market Challenges
VerifiedAI Summary
In this discussion we will discuss about management and below are the summaries point:-
Fitbit Inc utilizes a unique business model, providing portable health-related equipment to meet customers' needs.
The company faces intense competition from Chinese suppliers offering similar products at lower costs.
Fitbit Inc's marketing mix includes diverse product offerings, competitive pricing, digital marketing, and distribution through Walmart and sports companies.