logo

Management Strategies Assignment Sample

   

Added on  2021-02-20

12 Pages3647 Words18 Views
Music
 | 
 | 
 | 
Global events
Management Strategies Assignment Sample_1

Table of ContentsINTRODUCTION ..........................................................................................................................3TASK 1 ...........................................................................................................................................3P1) Diversity of global events industry including its structure and organisation...................3P2) Factors that have influenced the development of events industry globally.....................5TASK 2 ...........................................................................................................................................7P3) Value, impacts and legacy of global events.....................................................................7P4) Management strategies used to support responsible event development.........................9TASK 3 .........................................................................................................................................10Covered in PPT.....................................................................................................................10TASK 4 .........................................................................................................................................10Covered in PPT.....................................................................................................................10CONCLUSION ............................................................................................................................10REFERENCES..............................................................................................................................12.......................................................................................................................................................13
Management Strategies Assignment Sample_2

INTRODUCTION Global events includes various sports tournaments, world cups, famous singer visits toother countries, etc. which are managed by some event professionals and financed by somesponsors and hosts. Role of global event is increasing as it provide many economic, social andcultural benefits (Bladen, Kennell and Wilde, 2012). This report is based on dynamics, natureand development of global events. It include diversity of global events and also includes thefactors that have influenced the development of event industry. An evolution of value, impactsand legacy of range of global events is also included together with its impacts on environment inwhich they operates. This assignment also includes specific management strategies used todeliver responsible events. This report also comprises of impact of global events at differentlevels of environment. TASK 1 P1) Diversity of global events industry including its structure and organisationAn event is basically a public assembly or gathering for the purpose of sportsprogrammes, education, celebration, marketing or any kind of reunion. Global events are havinga wide range of diversity or scope which includes different international gatherings andprogrammes. These events can be classified on the basis of their size, form or content which aredescribed as follows:Types of events on the basis of their size different types of evens on he basis of their size are as follows: Local or community events- These are the planned gathering of local people or anyspecific community which at a small or local level mainly consists of 50 or more people (Bowdinand O'Toole, 2012). Examples of local events can include community festivals, or a socialgathering for discussing some issues, etc. These local events are either conducted or host by localauthority or members of community and some time with the help of any local event managementorganisation. The structure of these events are quite simple and generally the task and role ofdifferent members are clearly defined for proper organisation of work and events. Major events- These are mainly held at city or national level likely to generate vehiculartraffic capable of occupying more than the aggregate number of visitors. These events aregenerated by authorised development or event management organisation to provide best services
Management Strategies Assignment Sample_3

to visitors. Proper traffic and safety plans are also developed and these events are mainlyorganised at centre place or location of a country which is easily approachable. These events areheld at national level thus, having a little complex structure which require proper planning andcoordination for organising successful event. Hallmark events- These are the major fairs, cultural, sporting and expositions events atinternational level which provide huge opportunity to host to prominence in tourism market.These events are mainly organised by tourist company or tourist department of nation to promoteany particular area to increase the number of visitors which provide more foreign reserve andlead to growth of nation. Simple organisational structure is followed to foster better relations andsustainable tourism (Camarinha-Matos, Afsarmanesh and Rabelo, 2013). Mega events- These events are mainly one time sporting events at international scaleorganised by a special authority which yields high level of media coverage and a significantimpact on development of society. Best examples of mega events are Olympic events, held indifferent countries and sponsor and host by many big organisation like protector and gamble,general electrics, etc. Huge amount of funds and labour is required to organise mega events andproperly coordinated structure of work is followed. Types of events on the basis of form or content Cultural events- These events are representative of specific cultural or art and areorganised by some group of artists or by local government to promote knowledge about culturaldiversity and build peace and reconciliation in among society. Sports events- A sports event is mainly a multiple days program featuring competitionamong different sports teams. These sports events are mainly organise by event managementorganisation which are sponsored by big companies as it require huge funds and proper planingand section of venue as per the tournament. The main purpose of this event is to promote a sportand healthy lifestyle in society (Getz and Page, 2016). Music events- These events mainly include live performance of signing stars andinstrument playing that is often presented with a musical genre like jazz, classical, etc. Theconcerts are mainly organised by famous music companies like world fusion events and worldmusic institute, etc. for promotion of music arts and also provide publicity to sponsors. Business events- These events are mainly organised by business associates or firm whichcan include a formal networking event, product launch event, seminars or even charity event to
Management Strategies Assignment Sample_4

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
Factors Influencing the Development of Global Events Industry
|10
|2739
|24

Global Events INTRODUCTION 1 TASK 11 P3 Evaluation of Value, Effects & Legacy
|14
|3944
|103

Global Events
|12
|4047
|67

Global Events Assignment
|10
|3134
|29

Diversity and Impact of Global Events
|9
|2891
|47

Diversity and Impact of Global Events on Society
|11
|2893
|24