Managing a Successful Business Project: A Case Study of Cocofina

This project examines the impact of digital technology on the operations of Cocofina, a UK-based coconut water and product manufacturer. Through a combination of qualitative and quantitative research methods, the project analyzes the potential benefits and challenges of digital transformation for Cocofina's operations. The research includes a survey of industry experts and a review of relevant literature. The project concludes with recommendations for Cocofina to effectively implement digital technology and enhance its operational efficiency.

Managing a Successful Business Project
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Table of Contents
Introduction...........................................................................................................................................3
LO1.......................................................................................................................................................4
P1 Devise project aims and objectives for a chosen scenario............................................................4
P2 Produce a project management plan that covers aspects of cost, scope, time, quality,
communication, risk and resources M1, M2......................................................................................5
P3 Produce a work breakdown structure and a Gantt chart to provide timeframes and stages for
completion.........................................................................................................................................7
D1 critically evaluate the project management process and appropriate research methodologies
applied...............................................................................................................................................9
LO2.....................................................................................................................................................10
P4 Carry out small-scale research by applying qualitative and quantitative research methods
appropriate for meeting project aims and objectives........................................................................10
M2 Evaluate the accuracy and reliability of different research methods applied.............................13
LO3.....................................................................................................................................................14
P5 Analyse research and data using appropriate tools and techniques.............................................14
P6 Communicate appropriate recommendations as a result of research and data analysis to draw
valid and meaningful conclusions....................................................................................................17
M3 Evaluate the selection of appropriate tools and techniques for accuracy and authenticity to
support and justify recommendations..............................................................................................18
LO4.....................................................................................................................................................19
P7 Reflect on the value of undertaking the research to meet stated objectives and own learning and
performance.....................................................................................................................................19
M4 Evaluate the value of the project management process to meet the stated objectives and support
own learning and performance.........................................................................................................20
D2 Critically evaluate and reflect on the project outcomes, the decision making process and
changes or developments of the initial project management plan to support justification of
recommendations and learning during the project...........................................................................21
Conclusion...........................................................................................................................................22
References...........................................................................................................................................23
Appendix.............................................................................................................................................25
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Introduction
This project is for United Kingdom based organisation Cocofina. This organisation is
involved in the practice of manufacturing and supplying of coconut water and coconut items.
This organisation is not having effective operations. This organisation is struggling for
making operations effective. With the implementation of digital technology the operations
can be made better. The implication of digital technology with the operations is studied in
this project. Aim and objectives for this project are decided. The implementation of the
relevant data and sources is accomplished for this project. After that a questionnaire is made
on which survey is accomplished from the selected population. Different respondents provide
different responses about the questions asked in the questionnaire. Further recommendations
are proposed for this project.
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LO1
P1 Devise project aims and objectives for a chosen scenario
Aim
The aim of the project is to enhance the efficiency and effectiveness of operations with the
help of digital technology. For the effective understanding we have taken Cocofina as an
organisation. This organisation is involved in providing different type of coconut product to
its customers. Thereis different type of operations better associated with this organisation like
manufacturing, supplying product to its customers. For the better understanding there can be
different objectives that can be decided for this project (Borgia, 2014). The different
objectives that are decided for this project will be helpful in the overall analysis.
There can be different type of objectives that can be possible for this assessment. The
different objectives are: -
Objectives
 To analyse impact of digital technology in enhancing operations effectiveness of the
organisation.
 To determine the role played by digital technology in creating good operations for the
organisation.
 To analyse the implication of cloud computing which is a part of digital technology
for operations of organisation.
Project deliverables
There can be different type of project deliverables that can be the output because of this
project. One of the project deliverables will be the methods by which digital technology can
play a role in enhancing effectiveness and efficiency of operations of this organisation.
Another project deliverable will be the positive and negative aspect of digital technology on
the operations. The implication can provide a sustainable change or not is also the
deliverable.
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P2 Produce a project management plan that covers aspects of cost, scope, time, quality,
communication, risk and resources M1, M2
Project management plan is associated with different type of aspects that can have positive
and negative implication on the particular project. The success and failure of the particular
project depends on the different factors by which the particular project plan can be made.
Therefore it is necessary to make a particular project plan while considering all the below
factors which are as follows: -
Costs
The cost that will include in the particular project should be economicallynature. For the
particular activity a particular cost is decided. Therefore it is necessary to accomplish the
particular activity if they decided cost (Borgia, 2014). If the particular activity is going more
than the decided cost then it signifies the failure of the particular project.
Time
For the particular activity a time frame is decided. The time frame is divided for the particular
activity on the basis of deadlines of the particular activity. Therefore the particular activity
has to be delivered within the decided deadline. This can be accomplished only with the help
of implementing the activities on time. The wastage of the time is also included because of
agencies that can occur in the particular project.
Quality
It is very necessary for the particular project to be accomplished with good quality standards.
Is the particular project is followed with the activities that are of good qualities then the
accomplishment of the particular project will be in good quality (Johnston, et. al., 2015).
Effective communication with the stakeholders
Stakeholders are the main entity of the particular project. The supply of the different
resources is accomplished by the stakeholders only. In this project management plan
stakeholders are included in the important decision making. This can be beneficial for
accomplishing the particular project plan with the supply that is required and the necessary.
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Risk
It is necessary that with a particular project different type of risk will be associated. For the
particular project to be accomplished on time different risk has to be taken by the project
manager (Treem&Leonardi,2013). Therefore mitigation of risk strategies can be implemented
so that risk minimization can be accomplished.
Scope
The scope of this project is quite wide. Good amount of data can be collected and then it can
be analysed in respect to the operation that is associated with the digital technology. The
implication of the digital technology can be understood well from this project.
Resources
The use of human resources is accomplished in the efficient manner. The population is
selected that particular population knows the digital technology very well. Another resource
is the information is gathered in the efficient way. This information can be used as the
sources are genuine in nature.
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P3 Produce a work breakdown structure and a Gantt chart to provide timeframes and
stages for completion
Activities Duration ( in Weeks) Specification
Project Selection Week 1 Selection of the topic is
accomplished in this part.
Designing of questionnaire Week 2 Different questions that are
associated with selected topic
are made.
Data collection Week 3 Data is collected from the
different respondents
(Treem&Leonardi, 2013).
Data analysis Week 4 Data is analysed graphically.
Methodology Week 5-6 Qualitative and quantitative
methodology is used for
Analysis of data in the
efficient way.
Completion Week 7 The accomplishing of the
project is done.
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Activity/Week Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7
Project Selection
Designing of questionnaire
Data collection
Data analysis
Methodology
Completion
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D1 critically evaluate the project management process and appropriate research
methodologies applied.
The planning controlling and monitoring of the management project plan is accomplished in
the effective manner. The qualitative and quantitative methodologies that are used for this
project management plan makes this project management plan informative in
nature(Johnston, et. al., 2015). There can be the situation in which the negative result can be
output all the methods that are implemented in this project plan. It can be understood as the
responses collected from the different respondents may be not responsive answer. It totally
depends on the choice of the particular respondent that he or she is giving an answer.
Therefore it can be said that there are the positive as well as negative results that can be
obtained while implementing the different process and methodologies in this project plan.
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LO2
P4 Carry out small-scale research by applying qualitative and quantitative research
methods appropriate for meeting project aims and objectives.
There is the use of qualitative as well as Quantitative approach. For the particular project plan
to be accomplished qualitative and quantitative approaches are used. The different approach
is having a different perspective and methodology. The data collection is different in
qualitative and Quantitative approach (Baller, et. al., 2016).
In the qualitative method the data is collected from the different sources that are available at
the time of project. The data is collected from the relevant sources. The data is collected from
the internet sources, news article, journals and books. The inclusion of the relevant data and
sources makes the whole project genuine nature (Van Dijck, 2013). This also impacts
positively on the research that is being accomplished for this project.
In the quantitative method different views of the different people are included. A population
is selected. That population is selected which better knows the topic of digitalization and
digital technology. Non-inclusion of the people that do not know about the digital technology
is the good step that is taken for this particular project plan to be implemented in the effective
way. Different respondents in the population responded differently. It is the thinking of a
particular individual on which the responses of the particular individual depends. These
responses can be very beneficial in effective implementation of a particular project (Bernard,
2017). These are the primary sources that are included as an evidence for this project
management plan. These evidences can be very useful in the effective implementation of the
project management plan for Cocofina.
Sampling is divided into two parts which is probabilistic and non probabilistic. In the non-
probabilistic a sample is taken on the non random basis. In probabilistic sampling the sample
is taken as randomly.
Benefits of this project management practices
 This is the cost effective method that can be used for the particular project
management plan.
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 The practical information can also be availed in the easy manner with the help of this
project management plan (Sundararajan, 2014).
 Results can also be achieved in the efficient manner with the help of methods
included in this project management plan.
Drawbacks of this project management practices
 Lack of careful responses is the output from the server that is conducted with a
particular population.
 It is the time consuming approach.
 There can be the situation in which dishonest responses can be collected from the
respondents.
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Questionnaire
Question 1 Is it necessary to implement digital technology for the operations of the company?
a) Yes
b) No
Question 2 Is the Cocofina able to utilise the digital technology for its operation?
a) Yes
b) No
Question 3 Can digital technology be helpful in making operations efficient for company like
Cocofina?
a) Yes
b) No
Question 4 Is cloud computing playing an important role for the operation by the means of
digital technology?
a) Yes
b) No
Question 5 Will effective implementation of digital technology resolve the issues associated
with operations in companies like Cocofina?
a) Agree
b) Not agree
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M2 Evaluate the accuracy and reliability of different research methods applied.
Different type of activities and methods are implemented in accomplishing of the project
management plan. The personal interest of the particular individual or community is not
affected because of this project management plan (Hanelt, et. al., 2015). All ethical and moral
values are taken into the consideration while implementing the project management plan.
The relevant and accurate sources mix this research genuine in nature. The use of valid data
in the project is quite fruitful in the implementation of project. The data which is collected
from the different respondents is presented in the exact manner in this project (Hair Jr, et. al.,
2015). This helps in enhancing the validity of the project. The relevant sources are also
helpful for the implementation of the data in the desired format.
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LO3
P5 Analyse research and data using appropriate tools and techniques
Theme 1
Is it necessary to implement digital technology for the operations of the company?
Theme 2
Is the Cocofina able to utilise the digital technology for its operation?
Theme 3
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Can digital technology be helpful in making operations efficient for company like Cocofina?
Theme 4
Is cloud computing playing an important role for the operation by the means of digital
technology?
Theme 5
Will effective implementation of digital technology resolve the issues associated with
operations in companies like Cocofina?
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35 respondents from the forty respondents believe that implementation of the digital
technology is necessary for the organisations like Cocofina. Total number of 38 respondents
believes that the utilisation of the digital technology can be accomplished by the Cocofina in
the effective manner. They also believe that implementation of the digital technology for its
operation can be accomplished by Cocofina in the effective manner. Total number of 35
respondents believes that efficiency of operations will be enhanced with the implementation
of digital technology for Cocofina. Five respondents believe that efficiency of the Cocofina
will not be enhanced because of implementation of the digital technology. Total number of
25 respondents believes that implementation of cloud computing will be helpful for the
operations in the Cocofina. 15 respondents believe that implementation of cloud computing
will not be helpful for the operations. 30 respondents believes that implementation of digital
technology will resolve the issues of operations in the Cocofina. 10 respondents believe
thatno issue will be resolved with the implementation of digital technology in context of
operations.
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P6 Communicate appropriate recommendations as a result of research and data
analysis to draw valid and meaningful conclusions
Different type of implications can be possible on the basis of survey that is conducted. The
responses collected from the questionnaire that is presented to the selected population can
provide a way for the different type of recommendations. There can be different type of
implications of the digital technology that can also be understood with the help of survey that
is conducted. There can be different type of recommendations that are as follows: -
 The effective use of digital technology can be implemented for this organisation so
that good operations will be accomplished.
 There can be multi channel customer engagement can be enhanced so that there will
be effective collection of the feedbacks. These feedbacks can be very helpful in making
constructive steps for the operations. The digital technology can play an important role in this
situation.
 Edge analytics can also be accomplished by Cocofina.
 The use of hybrid cloud computing will be beneficial for making the operations
efficient and effective in nature for Cocofina.
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M3 Evaluate the selection of appropriate tools and techniques for accuracy and
authenticity to support and justify recommendations.
The recommendations that are provided in this project are totally justified. These
recommendations are the constructivism that can be implemented that can benefit cocofina.
The recommendations are the ways by which the demerits of the digital technology that this
organisation is facing in the operation are resolved. Recommendations are also based on the
responses that are collected from the selected population for the survey (Creswell, 2013).
Therefore it can be said that the techniques that are used for implementation of the project
and its recommendation are quiet valid.
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LO4
P7 Reflect on the value of undertaking the research to meet stated objectives and own
learning andperformance
The fundamental goal of the project is accomplished in the efficient and effective manner.
The inclusion of different findings from the relevant sources helps a lot in accomplishing of
the project in the decided time frame. The implementation of the activities in that manner that
is necessary is accomplished in the efficient manner (Killen, et. al., 2012). The responses
collected from the different respondents also play an important role in accomplishing the
project in the successful manner.
There are different types of objectives that we decided for this project. All of the objectives
are achieved fairly with the help of different activities that are conducted for project (Haight,
et. al., 2014).
The data that is collected from the different sources helps in building up of the project in the
decidedway. Building up of solid vocation is also accomplished with the help of this project.
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M4 Evaluate the value of the project management process to meet the stated objectives
and support own learning and performance.
Deep insight about the digital technology and its implication on operation of the particular
organisation is understood well with the help of this project. This helps in generation of good
knowledge and learning knowledge (Schwalbe, 2015). The project management process that
is divided in the different steps played an important role in accomplishing the project in the
efficient and effective manner. The completion of all the activities that are included in this
project is completed on time. This is impacting positively on this project.
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D2 Critically evaluate and reflect on the project outcomes, the decision making process
and changes or developments of the initial project management plan to support
justification of recommendations and learning during the project.
The decision making process is totally based on the activities that are involved in this project.
The decision making of performing different activities that are associated with this project is
totally based on the methodology that is applied for this project. It is also based on the time
frame decided for the different activities that are associated to project (Trevino & Nelson,
2016). The recommendations can have the implication of the responsibility of some of the
respondents that are included as a population for the survey. Therefore it can be said that the
overall implication are positive as well as negative.
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Conclusion
Digital Technology plays an important role in making the operations better for the
organisation. The implementation of the cloud computing can also be helpful for facilitating
the operations. The implication of digital technology can be very helpful for the growth and
development of the organisation. The reason for this is the good operations that can be
implemented.From this report, it can be concluded that Cocofina has to develop strategies
aiming at implementing new technologies in the business operations. This will enhance the
productivity and competitiveness of the firm and in order to implement the plan, a
comprehensive plan has been developed. Although the plan has been prepared after
considering the amount of risk involved, the proposed plan has to be discussed with
stakeholders as it impacts the performance of the business. Stakeholders provide the funds
which are required for implementing the project and they also provide the necessary guidance
to the management for continuous growth and development of the company.
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References
 Baller, S., Dutta, S. and Lanvin, B., 2016. Global Information Technology Report
2016.Ouranos.
 Bernard, H.R., 2017. Research methods in anthropology: Qualitative and quantitative
approaches. Rowman& Littlefield.
 Borgia, E., 2014. The Internet of Things vision: Key features, applications and open
issues. Computer Communications, 54, pp.1-31.
 Creswell, J.W., 2013. Research design: Qualitative, quantitative, and mixed methods
approaches. Sage publications.
 Haight, M., Quan-Haase, A. and Corbett, B.A., 2014.Revisiting the digital divide in
Canada: the impact of demographic factors on access to the internet, level of online activity,
and social networking site usage. Information, Communication & Society, 17(4), pp.503-519.
 Hair Jr, J.F., Celsi, M., Money, A., Samouel, P. and Page, M.J., 2015. The essentials
of business research methods. Routledge.
 Hanelt, A., Piccinini, E., Gregory, R.W., Hildebrandt, B. and Kolbe, L.M., 2015.
Digital Transformation of Primarily Physical Industries-Exploring the Impact of Digital
Trends on Business Models of Automobile Manufacturers. In Wirtschaftsinformatik(pp.
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 Johnston, D.A., Wade, M. and McClean, R., 2015. Does e‐business matter to SMEs?
A comparison of the financial impacts of internet business solutions on European and North
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 Schwalbe, K., 2015. Information technology project management. Cengage Learning.
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 Sundararajan, A., 2014. Peer-to-peer businesses and the sharing (collaborative)
economy: Overview, economic effects and regulatory issues. Written testimony for the
hearing titled The Power of Connection: Peer to Peer Businesses.
 Treem, J.W. and Leonardi, P.M., 2013. Social media use in organizations: Exploring
the affordances of visibility, editability, persistence, and association. Annals of the
International Communication Association, 36(1), pp.143-189.
 Trevino, L.K. and Nelson, K.A., 2016. Managing business ethics: Straight talk about
how to do it right. John Wiley & Sons.
 Van Dijck, J., 2013. The culture of connectivity: A critical history of social
media.Oxford University Press.
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Appendix
Questionnaire
Question 1 Is it necessary to implement digital technology for the operations of the company?
c) Yes
d) No
Question 2 Is the Cocofina able to utilise the digital technology for its operation?
c) Yes
d) No
Question 3 Can digital technology be helpful in making operations efficient for company like
Cocofina?
c) Yes
d) No
Question 4 Is cloud computing playing an important role for the operation by the means of
digital technology?
c) Yes
d) No
Question 5 Will effective implementation of digital technology resolve the issues associated
with operations in companies like Cocofina?
c) Agree
d) Not agree
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