This presentation explores the challenges and opportunities faced by ASDA Ltd in implementing digital disruption and transformation. It examines the concept of transformation, the different aspects of digital technologies, and the opportunities they present for the organization. The presentation also includes a questionnaire for a survey on digital transformation and disruption, as well as analysis and interpretation of the survey results. The research methodology, data collection, and communication of recommendations are also discussed. The presentation concludes with reflections on the value of the research and references for further reading.