Managing a Successful Business Project: The Impact of Digital Technologies on Equilibrium Asset Management

This project examines the impact of digital technologies on the growth and innovation of Equilibrium Asset Management, a UK-based SME. It explores the benefits and challenges of implementing digital technologies, including cloud computing, data protection algorithms, and customer relationship management software. The research utilizes both quantitative and qualitative data collection methods, including employee surveys and manager interviews, to assess the effectiveness of these technologies and identify areas for improvement. The project concludes with recommendations for mitigating identified issues and maximizing the benefits of digital transformation.

MANAGING A SUCCESSFUL BUSINESS PROJECT
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Table of Contents
Introduction......................................................................................................................................3
Task 1...............................................................................................................................................4
1. Aims and Objectives:...............................................................................................................4
2. Scope and Limitation...............................................................................................................4
3. Resources and Cost consideration...........................................................................................5
4. Work breakdown structure and Gantt chart.............................................................................6
5. Communication plan and Risk Log.........................................................................................9
Task 2.............................................................................................................................................12
1. Introduction............................................................................................................................12
2. Literature Review..................................................................................................................12
3. Methodology..........................................................................................................................13
4. Data Analysis.........................................................................................................................14
5. Conclusion and Recommendation.........................................................................................22
Conclusion.....................................................................................................................................24
Reference List................................................................................................................................25
Appendices....................................................................................................................................26
Appendix 1: Project Logbook....................................................................................................26
Appendix 2: Performance Review.............................................................................................31
Appendix 3.................................................................................................................................32
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Introduction
The advent of internet has brought about a dynamic modification in the business operations of
small businesses. The internet has assisted such small organizations to carry out their business
throughout the world and in expansion of their business market from their origin. Various digital
technologies help organizations with their daily activities. The integration of technologies with
business has opened doors for innovating and developing sophisticated digitized systems. Small
businesses are very much dependent on technologies such as computers, cloud computing that
help with resource organizing, data recording, data update and internal communications. This
project looks to analyse the impact of digital technologies in the growth and innovation of small
businesses. Various organizational objectives will be devised and innovative strategies will be
evaluated in this project.
3

Task 1
1. Aims and Objectives:
Modern organizations have been tremendously benefited by incorporating technological devices
and tools in their daily work processes. These organizations seek to use technologies like big
data analysis, cloud computing and communicational devices within their operations and digital
systems are enhancing the functionality of these companies. Equilibrium Asset Management is
a UK based SME, located in Cheshire that provides effective solutions on investment and wealth
management as well as estate management strategies (Best Companies, 2018). They are highly
enthusiastic about incorporating several digital technologies in their operations.
The aim of this project is to assess the impact of digital technologies in the growth and
innovation of the company. The key objectives to be achieved in this project are:
 To identify the digital technologies implemented by the company in their daily business
processes
 To assess the impact of digital technologies on small businesses in terms of growth,
efficiency and innovation
 To identify and evaluate the risks involved in incorporating these technologies
 To evaluate the methods of mitigating the risks involved with the use of technologies
Rationale: This research seeks to address the issues risen during the implementation of digital
technologies in the organizational processes of Equilibrium Asset management. In these
changing times where various innovative and optimized technologies are being developed assist
with business operations, the company has chosen to highly invest on incorporating such
technologies in their business and operations. The research is conducted to assess if these
investments are effective or futile.
2. Scope and Limitation
Scope of a research assists with developing costing and communication plan essential for
conducting the research. This project has a scope of shedding light on the real aspects of
implementing technologies and the effects of them on the operations of the company. The scope
of this project is to reveal the opportunities and enhancements available for the company.
4

Included Scope:
The included scope of this project is to device an effective planning for the research. This will
assist the researcher by enabling them to evaluate and analyze the impact of digital technologies
on business operations of the company like accounting, data records, operations and human
resource management. The included scope also sheds light on how digital systems have modified
the traditional business operations of the company.
Excluded Scope:
Excluded scope of this project looks to identify the opportunities of the company in the external
market. This scope also assists the researcher to evaluate the impacts of digitization on the
market rivals. Customer feedback is a part of excluded scope.
Limitations:
A list of limitations experienced during the research is provided below:
 Unavailability of large number of samples
 Lack of extra finances
 Uncertainty of resources
3. Resources and Cost consideration
Resources:
This project requires a significant amount of resources in terms of time and effort. Material
resources essential for conducting the research include:
 Human resources
 Finances
 Analytical equipment
 Internet
Cost:
To successfully implement and optimize the integration of these technologies, it is essential to
understand the functions of the organization and the sectors that need digitization. Therefore a
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survey was conducted to identify the requirements and enhancements within the organization. A
total of £17,500 was allotted for this purpose and the breakdown of the funding is provided
below:
Activities Cost (in £ )
Background research of the organization and
its operational market
4500
Devising quantitative and qualitative data
collection methods
1200
Distribution of questionnaire 700
Internet and Printing 5000
Collection and analysis of data 2100
Generation of report and inference 4000
Total 17500
Table 1: Cost Estimation
(Source: Created by the learner)
4. Work breakdown structure and Gantt chart
Work Breakdown Structure:
Tasks Activities Starting date
(2018)
Duration (in
days)
End date (2018)
Assessment of the
impact of Digital
technologies in
Equilibrium Asset
Management
1.7.2018 62 31.7.2018
1 Planning the
research
1.7.2018 10 10.7.2018
1.1 Evaluating the
research aims
1.7.2018 3 3.7.2018
1.2 Recognizing
research
4.7.2018 3 6.7.2018
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objectives
1.3 Estimating Time
and cost
7.7.2018 3 9.7.2018
1.4 Realizing the
scope of the
research
10.7.2018 1 10.7.2018
2 Methodology of
the data collection
11.7.2018 32 11.8.2018
2.1 Assessment of the
sample size
11.7.2018 3 13.7.2018
2.2 Crafting the
survey questions
14.7.2018 5 18.7.2018
2.3 Performing the
survey
19.7.2018 7 25.7.2018
2.4 Carrying out
personal
interviews
26.7.2018 8 2.8.2018
2.5 Collecting data 3.8.2018 9 11.8.2018
3 Analysis and
recommendations
12.8.2018 17 29.8.2018
3.1 Evaluation of
collected data
12.8.2018 10 21.8.2018
3.2 Publishing results 22.8.2018 3 24.8.2018
3.3 Recommendations 25.8.2018 4 29.8.2018
4 Research
Confirmation
30.8.2018 2 31.8.2018
Table 3: Work breakdown structure
(Source: created by learner)
Gantt chart:
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Assessment of the impact of Digital technologies in Equilibrium Asset
Management
Planning the research
Evaluating the research aims
Recognizing research objectives
Estimating Time and cost
Realizing the scope of the research
Methodology of the data collection
Assessment of the sample size
Crafting the survey questions
Performing the survey
Carrying out personal interviews
Collecting data
Analysis and recommendations
Evaluation of collected data
Publishing results
Recommendations
Research Confirmation
01-07-2018 20-08-2018 09-10-2018
Figure 1: Gantt Chart
(Source: created by learner)
8

5. Communication plan and Risk Log
Communication:
A two way and clear channels of communication is essential for effectively realizing the
research. For this purpose, an efficient communication plan has been devised.
Activities Target audience Time allotted Method of
communication
Supervisor
Informing the
staff and
management
about the
research
Whole staff Week 1 Announcement
over internet and
print media
Researcher
Risk evaluation Top tier
management
Once a month Risk evaluation
report
Researcher
Assessment of
the financial
status of the
research
Accounting
manager
Twice a week Budget summary Researcher
Updating the
management
about the
progress of the
research
Management Twice a week Corporate
meetings
Researcher
Table 3: Communication Plan
(Source: Created by learner)
9

Risk Assessment Log:
Serial
Numb
er
Date of
identificat
ion
Own
er
Identified
Risk
Possibilit
ies of
Occurren
ce
Infl
uen
ce
Effects on
the
Research
Mitigation
Strategy
Triggers
and
Activities
1 3.7.2018 Insufficient
knowledge
of the
managers
Low Hig
h
Improper
evaluatio
n of the
modified
operation
s
Gather
informatio
n and
relay to
assistants
Trigger:
Low
concern,
ineffectiv
e and
faulty
employm
ent
Actions:
Hiring
efficient
employee
and
training
them to
utilize the
technolog
ies
available.
2 13.7.2018 Shortage in
allocated
time
High Hig
h
Quality,
Cost and
managem
ent
Proper
planning
of the
methodol
ogy and
time
managem
Trigger:
Inflexible
employee
attitude,
busy
schedule
10

ent
strategies
Actions:
Work
distributi
on and
co-
operation
among
employee
Table 4: Risk assessment Log
(Source: Created by learner)
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Task 2
1. Introduction
Small and medium size businesses are the backbone of the UK economy. They comprise 33% of
businesses in Britain (Loader, 2015). Small business owners solidify their position in the market,
assist society and strengthen the overall economy of the country by recruiting efficient
employees, promoting work place diversity and by fostering enhanced innovation of
technologies in their companies. Implementing these, technologies require significant amount of
investments and efforts as well as training the employees to efficiently use the technologies for
operational enhancements. This research looks to evaluate the effects of these technologies in the
business operations of Equilibrium Asset Management. The research focuses on various
responses of employees and managers about digital technologies.
2. Literature Review
The literature review of this research seeks to shed light on the functionality of different
technologies implemented in several departments of the organization Equilibrium Asset
Management. This review also considers the research work and findings of other researchers on
this topic. Digital technologies reduce the efforts related to engaging customers and other
business operations like recording data, accounting, and information protection (Putra and
Hasibuan, 2015). An asset and estate management company such as Equilibrium AM have
implemented a series of these modern technologies for innovating their work processes and help
employees and customers to fully utilize the benefits of these advanced systems and keep track
of services and essential data.
Digital technologies have invaded the work processes and functional operations of most small
businesses and in case of Equilibrium AM, they have made the business process more efficient
and effective. The company has benefited from implementing various digital systems and
applications. Digital technologies have assisted most businesses with enhancements in their data
recording, data storage, data manipulation and financial management, security as well as
marketing promotions (Tarutė and Gatautis, 2014). These digital systems include databases,
database management algorithms, servers, websites, biometrics, close circuit televisions and
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other promotional and marketing tools such as feedback system, customer profile application and
others.
These technologies ensure seamless working conditions for employees and managers while
assisting customers with choosing the right services or schemes, without any external
disruptions. The technologies used in these businesses have their advantages and disadvantages
according to their effective implementation. A machine or an application seems to go astray only
due to human error unless there are power outages or spikes. Therefore, it is essential to train the
employees or managers to effectively find use of these systems in their work or there are chances
of significant collapse of the whole business (Abed et al., 2015).
Most of the information and data related technologies use computers, internet and cloud storage
to properly record company and customer data. These technologies are made so, that the client
side data can be accessed from various other cloud based platforms considering customer
accessibility and the server side data are protected and managed by complex algorithms and
human administrators to ensure loss of records (Dodgson, 2018). These transparent schemes
have elevated the working conditions of employees by transforming traditional roles into highly
optimized daily tasks. The company uses social media or digital media for advertising and
promoting their services and schemes. These digital platforms can be accessed by the majority of
the population and help the company to acquire a larger target audience who are readily attracted
by the state-of-the-art operations of the company. A large audience results in increase in
customers availing services, which in turn enhance the revenue of the business.
3. Methodology
Methodology refers to the different methods and processes of collecting relevant data for
conducting the research. Data collection methods design the data collection techniques. These
techniques ensure accurate data collection within the stipulated time. Data can be collected by
two methods namely primary data collection method and secondary data collection method
(Bryman, and Bell, 2015). Primary data collection method requires surveying the employees
with an effective and relevant questionnaire and interviewing the managers of the company,
whereas, secondary data collection methods are reviewing previously conducted research works
on the same topic. This research will record data and assess them by the primary data collection
method.
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Data collection techniques are of quantitative and qualitative types. Quantitative data collection
method requires selecting employees and surveying them about the influences evident on the
business operations of the company post implementation of digital technologies (Heeringa et al.,
2017). This technique provides extensive insight about the rate of acceptance for these
technologies in the company and the sectors of operations that need development. A set of
survey questions were devised for surveying the employees of Equilibrium AM. Qualitative data
collection technique requires interviewing the managers who have been selected for asking about
the invasion of digital technologies in their work process. This technique is effective as the
managers are the first people who get to know about the enhancements and shortcoming of these
technologies. The effects of these technologies are realized from the managerial point of view as
managers indulge in expressing the operations before and after integrating their business and
technologies (Schabenberger and Gotway, 2017). This is why a set of interview questions have
been devised for interviewing the managers of Equilibrium AM.
Sampling techniques and selection process are vital for any research as, effectively choosing
integral employees from the whole roster and providing them the option to express their views
on the topic of research (Hair Jr et al., 2015). Two sampling techniques are used for conducting
researches, probability sampling and non-probability sampling. Probability sampling is used in
this research by surveying 50 employees and recording their responses whereas, non-probability
sampling is also used by interviewing 2 managers form Equilibrium AM and recording their
responses for further analysis.
4. Data Analysis
Quantitative Data Analysis
Q1. What is your age-group?
Options No. of respondents Responses (%) Total Respondents
20-30 21 42 50
30-50 17 34 50
50-65 12 24 50
14

42%
34%
24%
No. of respondents
20-30 30-50 50-65
Figure 2: Age group of Employees
(Source: created by the learner)
Findings and Analysis: The responses suggest that Equilibrium Asset management is equipped
with a young and reliable workforce. 42% of the sample employees are of 20 to 30 years of age
and 34% of them are between 30 and 50 years old. This suggests that the employees who are
above 50 have been persevering in their work and retained by the company.
Q2. How long have you been working for Equilibrium Asset Management?
Options No. of respondents Responses (%) Total Respondents
Less than 12 months 5 10 50
2-5 years 30 60 50
5-10 years 11 22 50
Above 10 years 4 8 50
15

10%
60%
22%
8%
No. of respondents
Less than 12 months 2-5 years
5-10 years Above 10 years
Figure 3: Employment Tenure
(Source: created by learner)
Findings and analysis: The graph suggests that majority of the employees have served in the
company for 2 to 5 years and they account for 60% of the respondents. The lowest 8% of the
employees have been serving for 10 years or more and were retained due to their hard work. 10%
of respondents have joined the company for less than 12 months indicating that the company has
been active in their recruitment process. 22% of the respondents have maintained their role in the
company for five to ten years through their perseverance.
Q3. Which digital technologies are currently being used in your company?
Options No. of respondents Responses (%) Total Respondents
Cloud Computing 17 34 50
Data Protection
Algorithm
10 20 50
Company Website 13 26 50
Customer Relations
Management
Software
6 12 50
Digital advertisement 4 8 50
16

Media
0
6
12
18
Digital technologies implemented in
the company
No. of respondents
Figure 4: Digital technologies implemented in Equilibrium AM
(Source: created by learner)
Findings and Analysis: According to available data, 34% of the employees use cloud
computing extensively whereas 20% are in charge of handling the data protection algorithm.
Employees who use the CRM software and Digital media for advertisement account for 12% and
8% respectively. A staggering 26% of the sample employees engage in maintaining and using
the company website for business purposes. This suggests that the employees are well integrated
into the business-digitization concept.
Q4. How strongly do you agree that implementing digital technologies have influenced the
company’s operations?
Options No. of respondents Responses (%) Total Respondents
Strongly Agree 10 20 50
Agree 24 48 50
Neutral 5 10 50
Disagree 7 14 50
17

Strongly Disagree 4 8 50
20%
48%
10%
14%
8%
Responses on influence on company
operations
Strongly Agree Agree Neutral
Disagree Strongly Disagree
Figure 5: Influence on the company
(Source: created by learner)
Findings and Analysis: The survey was conducted to shed light on the influences on the
business operations of the company. 48% agree with the notion that the digitization process has
influenced the operations of the business and 20% of them strongly agree with this fact. 10% of
the employees have chosen to maintain neutral views on digitization where as 14% disagrees and
8% strongly disagrees about the influences of digitization. This kind of mixed responses point to
issues within the business.
Q5. How strongly do you agree that having these technologies have resulted in optimization
of work functions?
Options No. of respondents Responses (%) Total Respondents
Strongly Agree 20 40 50
Agree 10 20 50
Neutral 7 14 50
Disagree 7 14 50
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Strongly Disagree 6 12 50
40%
20%
14%
14%
12%
Optimization of operations
Strongly Agree Agree Neutral
Disagree Strongly Disagree
Figure 6: Optimization of operations
(Source: created by learner)
Findings and Analysis: Forty percent have strongly agreed and 20% have agreed that the
company operations have been optimized post digitization. 14% have chosen to stay neutral but
the response of disagreement further point to issues related to operations of the digital
technologies.
Q6. What were the issues faced by the company in terms of incorporating digital
technologies?
Options No. of respondents Responses (%) Total Respondents
Integration 10 20 50
Lack of training 35 70 50
Faulty System 3 6 50
Lack of improvement 2 4 50
19

20%
70%
6%
4%
Issues related to digitization
Integration Lack of training
Faulty System Lack of improvement
Figure 7: Issues related to Digitization
(Source: Created by learner)
Findings and Analysis: This question of the survey looks to identify the issues that have risen
post digitization of the business operations of Equilibrium Asset Management. Employees
selected for this survey have been very co-operative about identifying the key issues of the whole
digitization process. 70% or the majority of employees believe the issue lies in lack of training to
effectively use the digital systems. 20% have been vocal about their inability to integrate
themselves with the changing system, 6% have complained about faulty system, and only 4%
think that the digital installations require improvement.
Q7. What measures must the company take to resolve the issues and further enhance work
operations?
Options No. of respondents Responses (%) Total Respondents
Hiring IT
professionals
25 50 50
Training Employees 10 20 50
Supporting Devices 5 10 50
20

Prefer not to say 10 20 50
50%
20%
10%
20%
Mitigative Ideas
Hiring IT professionals Training Employees
Supporting Devices Prefer not to say
Figure 8: Issue resolving ideas suggested by employees
(Source: created by learner)
Findings and Analysis: The employees were asked to respond to the ideas they think to be most
appropriate for mitigating the aforementioned issues. 50% of the respondents have concluded
that hiring IT professionals would do away with the issues whereas 20% of the respondents have
demanded that the company must impart training on how to use these technologies effectively
and reap benefits of digitization. 20% have preferred not to say anything and 10% think
introducing supportive devices might reduce redundancy within the company.
Qualitative Data Analysis
Q1. What are the major technologies used by your company and how have they elevated
working facilities?
The managers were highly enthusiastic about the digitization process and have listed the most
relevant technologies that are being used in day-to-day operations of the company. Both of the
managers have cited the company website and digital media to be most useful. They exclaimed
that the cloud computing system had reduced work pressure and had provided opportunities to
21

indulge in other activities. The customer relation management software, according to the
managers, take care of registering customer complaints and assist with devising ideas to resolve
disputes in service. In a tradition way, this is a tedious process, as both parties have to be present
for face to face discussion. The data protection algorithm further assist the company to maintain
anonymity of clients and prevent other malicious or fraudulent activities. To summarize, the
managers have identified the technologies to be beneficial and they look to incorporate latest
technologies in their business.
Q2. What are the most prominent issues related to implementation of digital technologies?
The managers have shown tremendous concern while discussing the issues related to
implementing digital technologies in their business. Equilibrium Asset Management is a small
business that has invested a heavy chunk of their revenue in the digitization process. The main
concern being the employees’ inability to quickly adapt to the new processes, and this issue, as
suggested by the managers, owe their origin to the lack of training on how to fully use the
systems. They also think that further improvement is required in some areas of operation and
have aligned their concern to that of the employees. The faulty system have been a cause of
concern as the newly installed systems have to be replaced by the earliest. The issue of lack of
integration, as opined by the managers are due to employees not being able to understand the
role that digital technologies can play once they are fully integrated within the business
processes.
5. Conclusion and Recommendation
The conclusions that can be drawn after conducting this research are pointing towards the
advantageous position the company enjoys after incorporating these technologies in their
business operations. Digital technologies assist the whole structure of the company by reducing
human error and time consumption for the smallest of tasks. The business attracts more
customers and sell their services to a larger number of people by advertising on digital media.
This directly results into growth of revenue and acquisition of a large customer base. Although
there are various issues pointing towards ineffective implementation of the technologies, the
managers are looking for dynamic solutions for these problems.
22

The most effective solutions for these problems are imparting training to the employees who use
the digital technologies in their daily activities, which will enable them to find accurate usage of
these technologies and will result into enhancements in the overall business operations.
Supportive devices such as tablets and smart phones will reduce lack of communication among
employees and act as a catalyst that increases the rate of adaptability of the employees in terms
of being able to use the technologies fully. Hiring professional IT consultants will assist them
with assessing the faulty systems as well as with training the employees on using the digital
systems.
The goals and objectives of the company are to excel in their profession and to create a
sustainable business that helps the employees as well as reaps maximum profit. Customers and
their satisfaction with services are also prioritized as satisfied customers lead to market
expansion and revenue generation. The digital technologies have been accounted for realizing all
of these corporate priorities of Equilibrium Asset Management and they must incorporate other
available technologies that will transform the business operations of the company
23

Conclusion
This project has shed light on the transformation of business operations post implementation of
digital technologies in the daily work functions of Equilibrium Asset Management. The research
methodology included surveying employees and interviewing managers. Various issues were
identified and strategies for mitigating them have been devised. The research also points towards
the influences on the company in terms of efficiency and productivity. The data collection
method was fair to all the employees and it is ensured that the research has been in total
compliance with The Data Protection Act. Work ethics were maintained during this research.
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Reference List
Best Companies. (2018). Equilibrium Asset Management LLP Company Profile | Best
Companies. [online] Available at: https://www.b.co.uk/company-profile/?equilibrium-asset-
management-101258 [Accessed 29 Jun. 2018].
Hair Jr, J.F., Wolfinbarger, M., Money, A.H., Samouel, P. and Page, M.J., 2015. Essentials of
business research methods. Routledge.
Dodgson, M., 2018. Technological collaboration in industry: strategy, policy and
internationalization in innovation. Routledge.
Schabenberger, O. and Gotway, C.A., 2017. Statistical methods for spatial data analysis. CRC
press.
Heeringa, S.G., West, B.T. and Berglund, P.A., 2017. Applied survey data analysis. Chapman
and Hall/CRC.
Bryman, A. and Bell, E., 2015. Business research methods. Oxford University Press, USA.
Loader, K., 2015. SME suppliers and the challenge of public procurement: Evidence revealed by
a UK government online feedback facility. Journal of purchasing and Supply
Management, 21(2), pp.103-112.
Abed, S.S., Dwivedi, Y.K. and Williams, M.D., 2015. Social media as a bridge to e-commerce
adoption in SMEs: A systematic literature review. The Marketing Review, 15(1), pp.39-57.
Tarutė, A. and Gatautis, R., 2014. ICT impact on SMEs performance. Procedia-Social and
Behavioral Sciences, 110, pp.1218-1225.
Putra, P.O.H. and Hasibuan, Z.A., 2015, May. E-business framework for small and medium
enterprises: A critical review. In Information and Communication Technology (ICoICT), 2015
3rd International Conference on (pp. 516-521). IEEE.
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Appendices
Appendix 1: Project Logbook
Week 1-4
Name:
Project Title:
Date:
Update on weekly research/tasks achieved
I have devised the research plan during this time and have developed the research objectives
along with time and cost calculations.
Any risks and/or issues identified?
No new issues were noticed during this research
Problems encountered
No such problems were encountered during the research
New ideas and change of project direction
No new ideas were generated and the direction of the project remained unchanged
What have I learnt about myself this week?
26

I have learnt that I have developed my analytical and critical thinking skills.
Tasks planned for next week
Realizing the scope of the research.
Project plan status to date: On
Supervisor comments to address
Supervisor asked me to maintain work ethics during this research.
Week 4-7
Name:
Project Title:
Date:
Update on weekly research/tasks achieved
This week, I have developed the research methodology and the different data collection
techniques appropriate for this research.
27

Any risks and/or issues identified?
No risks were identified during this week
Problems encountered
No problems were encountered during this week
New ideas and change of project direction
The project direction remained unchanged as no new ideas were required
What have I learnt about myself this week?
I have learned that both probability and non probability techniques are essential to understand
the whole business operation. Also, a larger sample ensures fair and unbiased data collection
Tasks planned for next week
Analyzing and evaluating the findings.
Project plan status to date: On
Supervisor comments to address
Supervisor asked me to craft the survey and interview questions with a corporate mind-set
28

and to abide by data protection act.
Week 8
Name:
Project Title:
Date:
Update on weekly research/tasks achieved
This week, I have published the results of the research, informed the managers about the
findings, and recommended strategies to address issues.
Any risks and/or issues identified?
No risks or issues were involved during this week
Problems encountered
No problems were encountered
New ideas and change of project direction
No new ideas were developed
29

What have I learnt about myself this week?
I have learned that my analytical and team building skills have developed over these few
weeks.
Tasks planned for next week
Not applicable
Project plan status to date: Ahead
Supervisor comments to address
Not applicable in this case
30

Appendix 2: Performance Review
The theoretical model as proposed by Graham Gibb’s in his 1988 book is a useful tool to reflect
on one’s own practice. I am going to refer to the stages of this model to review my performance
in this research. In the context of this research, I feel that I have addressed my roles and managed
my responsibility with utmost precision. I have successfully estimated the time and financing
required for the project. I had devised the research plans prior to starting with the project and
accordingly developed the aims and objectives to be achieved. I have learned that research
projects require concentration and commitment. I have gathered knowledge about the different
methodologies of data collection and data analysis.
During this project, I have emphasised on developing my communicative and interpersonal skills
that have helped me with conducting the survey with employees and interview with the
managers. I have gathered significant knowledge on how traditional business has changed with
the advent of modern technologies, which are being used in every sector of business. I have felt
enhancements in my abilities of managing time and working in a team.
While evaluating the results, I am confident that this project has efficiently achieved the aims
and primary objectives. The submission was timely and the team has learned a great deal in
managing research projects. I have had some conflicting views about the budget allocation
process and selection of the methodology, but I overcame those issues by learning about the
structures of research methodologies and I have gained significant information about distributing
and managing finances.
During the survey and interview process, I have taken care of all the responsibilities of
conducting a research in terms of maintaining ethics and using collected data for research
purpose only. I have to focus on brainstorming and decision making skills in order to be
competent on all stages of a research. I have to emphasise on my team building and leadership
skills to realize my long-term goal of managing a business.
31

Appendix 3
Survey Questionnaire
Q1. What is your age-group?
Options
 20-30
 30-50
 50-65
Q2. How long have you been working for Equilibrium Asset Management?
Options
 Less than 12 months
 2-5 years
 5-10 years
 Above 10 years
Q3. Which digital technologies are currently being used in your company?
Options
 Cloud Computing
 Data Protection Algorithm
 Company Website
 Customer Relations Management Software
 Digital advertisement Media
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Q4. How strongly do you agree that implementing digital technologies have influenced the
company’s operations?
Options
 Strongly Agree
 Agree
 Neutral
 Disagree
 Strongly Disagree
Q5. How strongly do you agree that having these technologies have resulted in optimization
of work functions?
Options
 Strongly Agree
 Agree
 Neutral
 Disagree
 Strongly Disagree
Q6. What were the issues faced by the company in terms of incorporating digital
technologies?
Options
 Integration
 Lack of training
 Faulty System
 Lack of improvement
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Q7. What measures must the company take to resolve the issues and further enhance work
operations?
Options
 Hiring IT professionals
 Training Employees
 Supporting Devices
 Prefer not to say
Interview Questions
Q1. What are the major technologies used by your company and how have they elevated
working facilities?
Q2. What are the most prominent issues related to implementation of digital technologies?
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