Managing Accommodation Services in UK : Assignment

Managing
Accommodation
Services

INTRODUCTION
Hotel is the place where customers are provided with the services such as
accommodation, food, lodging, cafeteria, banquet hall and many more for the satisfaction of
needs and wants of their customers. This industry has impacted much on the global economy in
positive way in ensuring its growth and development. The company chosen for the completion of
this assignment is Holiday Inn which was founded in the year 1952 and is headquartered in
Denham, Buckinghamshire, United Kingdom. The company provides their customers with
different types of services such as food services, lodging, meetings, conventions and many more
according to the needs and demands of their customers. The assignment will start with making its
focus on various types of accommodation services available in hospitality industry, role of front
office desk, role of different facilities and security provided in accommodation sector and
contribution of housekeeping department is providing their customers with good services along
with satisfaction as well.
TASK 1
P1) Scale and Size of Accommodation Services Within Hospitality Industry
In UK, there are large number of hotels operating in this industry which has cont5ributed
a significant roles in the growth and development of economy of that country. Along with this,
the reason for improvement is also because of consideration taken by hotel industry of the
prevailing and continuously changing customer trends which helped a lot in improving quality of
their services so that satisfaction of customers could be made safe. The description related to
rating of hotels is also provided as under:
Hotels Number
One Star 6584
Two Star 8142
Three Star 820
Four Star 8210
Five Star 325

Interpretation: With the help of above graph, it has been shown that there are 6584 hotels
having one star rating, 8142 hotels of two star rating, 820 hotels of three star rating, 8210 hotels
of four star rating and 325 hotels of five star rating. As the number of four star hotels is more so
the competition in between these hotel companies will be high as most of the visit will be in thee
hotels.
One Star Two Star Three Star Four Star Five Star
0
1000
2000
3000
4000
5000
6000
7000
8000
9000
6584
8142
820
8210
325
Number
Table 2: Comparison of Hotels in UK with other Countries
Places Number of hotels
UK 45000
Malaysia 7351
USA 7117
Russia 5000
Thailand 4219

UK Malaysia USA Russia Thailand
0
5000
10000
15000
20000
25000
30000
35000
40000
45000
45000
7351 7117 5000 4219
Number of hotels
Interpretation- The following graph depicts that there are different number of hotels at
different places in the world. However, the largest number of hotels are present in UK and the
number is also increasing day by day as the growth prospects are increasing in this industry and
in also getting support from the government as well.
Table 3: Number of hotels with more bedrooms
Number of Rooms Number of Hotels
0-100 6
101-200 7
201-300 7

More than 300
4
Interpretation: With the help of above graph, it has been made clear that 6 hotels are there
which are having more than 100 rooms, 7 hotels are there who have 100 to 200 rooms and 7
hotels are also there in which the number of rooms are 100 to 300. 4 hotels are there in which the
number of rooms are over 300.
Table 4: Number of hotels compared with number of B& Bs in the UK
Particular Total number
Hotels in UK 45000
B&Bs (Bed and
breakfast) 25000
Hotels in UK B&Bs (Bed and breakfast)
0
5000
10000
15000
20000
25000
30000
35000
40000
45000
45000
25000
Total number
0-100 101-200 101-300 More than 300
0
1
2
3
4
5
6
7
6
7 7
4
Number of Hotels

Interpretation: This graph shows the about the total number of hotels in UK and out of them
there are only 25000 companies which are providing their customers with bed and breakfast
services.
P2) Various Types of Ownership in Accommodation Services
Hotel Industry is counted as one of the biggest industry in the world and has also
contributed much in the growth and development of economy of UK. The industry is running
this business in different types of businesses which helps in making business to achieve their
goals and objectives in an efficient and effective way. There are different types of ownership in
which the hotel business could be started and the description of which is provided as under:
Types of ownership Description Advantages Disadvantages
Sole Trader
In this type of
business, all the works
of are being
accomplished by a
single individual
person and enjoys all
the rights to make
decisions and to enjoy
all profits and losses.
In the benefits of this
mode of business, it is
related to profits
which are not shared
with anyone.
In drawbacks, it is
included about the sale
of personal assets as
well in case the loss
amount is not
recovered by making
sale of business assets.
Limited Company
It is that form of
business in which the
business is started by
many number of
people who had
invested their money
in the business and
have common goal to
achieve. All the profits
and losses are divided
in between partners.
The benefit is related
to divided risks which
is not on the shoulders
of any individual
person and this makes
the owners to make
decisions in a calm
and better way.
Sometimes there are
issues related to
decision making
because of differences
in perspectives of
partners resulting in
failure of partnership
or wrong decisions.

Limited Partnership
In the following type
of business, two or
more individuals
makes the business
having common goals
and objectives to
achieve having limited
liability to the extent
of invested money.
The advantage is that
the personal assets are
not a part of business
in this type of
partnership, they are
liable to pay to the
amount to which they
have contributed in the
business.
It is related to high
interest rate which
proves to be a costly
approach.
Along with this, the options for making purchase of some existing business is also
provided as under:
Basis Advantages Disadvantages
Bank Loan With the help of this option, it gets
easier for the company to pay off the
amount taken as loan from bank.
Drawbacks are related to high
interest rates charged by bank in
case of late payment of instalment.
Joint Purchases This options relates to the purchase of
money with the help of family friends,
relatives and is beneficial as it
removes the burden of being more
charged in case of late payment.
Due to professional issues in
business, it is possible that the
personal relations of the business
may also get affected.
P3) Role Played At Time When Potential Guest Look and Book Accommodation
In current times, there is a lot of difference in between the time of booking and time of
checking in of customers. Due to advancements and improvement in technology, it has impacted
positively on the growth and development of organisations. Along with this, the role of grading,
standardisation and classification is also important in to provide customers with differentiated
services so that it could be adjusted according to the disposable income of customers. The trend
of visiting to different places in the world in increasing day by day due to different reasons such
as educational purposes, recreational purposes, enjoyment, medical and many more. With the
help of grading systems, online sites it has become possible for company to provide their

customers with knowledge about their services. Taking an example, at the time of taking a tour
with family, the grading system and online sites will help the customer to know about their
services, quality, reviews and many with the help of which it will be possible for customers to
review upon their decisions. It also help hotels to make their services according to needs and
demands of customers before they arrive and provide them with the best experiences possible. So
it is important for Holiday Inn to make differentiation in their products and services to provide
customers with best possible services. The description is provided as under:
Basis Description Examples
Essential There are some services which are most important
and are provided with all kinds of hotels.
Room service, food facility,
safety and security, etc.
Basic It covers the basis requirements of customers
which makes their stay enjoyable in the Hotel.
For example, Valet Parking,
Reservation Facility, etc.
Nice to
Have
These are the personalised services provided to
customers and make them to feel satisfied and
pleasure to avail.
Customised food services,
interaction with manager and
many more.
Luxury These are personalised services also but are also
costly on the other hand. Customers make
additional payment in order to avail these services.
Cinema, Spa, Breakfast, Meals
Anytime and many more.
Hyper
Luxury
The most luxurious services in the Hotel which
according to customers preferences they should
have and take pleasure.
Personal Bar, Sky Taxi, etc.
TASK 2
P4) Functions of Front Office Department is Providing Accommodation Services
The following is the department which comes into contact with customers at the very first
instance itself. It is the most visible part of Hotels organisations to which customer interacts at
the time of entering, exiting as well as in situation of any problems and issues faced by them.
There are different types of roles which are included in the Front Office Department and are
provided as under: