Contents INTRODUCTION...........................................................................................................................1 TASK 1............................................................................................................................................1 P1 Main considerations of social enterprise require to plan and allocating resources................1 TASK 2............................................................................................................................................2 P2 Different process of customer relationship management for social enterprise......................2 TASK 3............................................................................................................................................5 P4 Prepare annual itemised monthly cash flow showing variable and fixed costs.....................5 P5 Explain break even point.......................................................................................................7 P6 Interpret key financial statements of an company.................................................................8 TASK 4............................................................................................................................................9 CONCLUSION..............................................................................................................................10 REFERENCES..............................................................................................................................11
INTRODUCTION Small business is an integral part of firms that gave its contribution in economy of country. It is employer responsibility to utilise funds, material and manpower efficiently. Employees are working with the organisation which provides the employment opportunity to people for enhancing their skills and knowledge. Present report is based on Talent Plus which is small scale firm providing recruitment and consultancy services to clients. Firm has limited resources which require to be used in such manner that adequate amount profit is generated by businessperson (Bridge and O'Neill, 2012). This assignment defines considerations which require small and social enterprises require to follow while designing strategies and policies. Government legislations and rules are considered by employer to make appropriate decisions and judgements for company. It is management duty acknowledge process of constructing CRM by maintaining skilled and competent members. Along this, they even frame cash flow statement and use break-even analysis to handle situations properly. TASK 1 P1 Main considerations of social enterprise require to plan and allocating resources Small and social companies have limited capital which require to be used efficiently by entrepreneur. It is necessary that top personnel formulate plan and implement appropriate technologies in system and distribute resources in different departments to execute activities in effective manner. Talent Plus is small firm which provides recruitment and consultancy services to people. For this, entrepreneur require to utilise resources and frame program in such manner that appropriate business activities are executed in system. Along this, manger even need to assess factors which impact on growth and success of firm (Crane and Matten, 2016). Thus, they make changes in system and strategies to maintain their position and goodwill in market. These are various considerations which businessperson consider are as follows: Financial resources:This aspect defines that small firms have limited funds which require to be used properly. An entrepreneur require to have sufficient financial resources to conduct activities effectively and make success with time. It is necessary that adequate amount of capital is available with head of Talent Plus. This help top personnel to implement appropriate equipments and assets in firm to provide recruitment services to clients. Along this, they even maintain financial statements that is cash flow statement, balance sheet and profit & loss account 1
to have complete information about income and expenses of company. These help management to make appropriate interpretations and decisions which are beneficial for firm. Vision, goals and objectives:Each and every organisation formulate mission statement which defines goals, vision and objectives. This help businessperson to direct members and make them feel connected with firm. Management of Talent Plus construct framework which defines objectives and goals to influence employees and make them function in defined manner. Small scale firms goal is to utilise resources and gain adequate revenue for maintaining its position in market. Employees and their skills:It is essential that management have adequate workforce which help them to execute activities and achieve objectives. Employer responsibility is to conduct staffing, training and development practices, so that organisation have skilled and competent members (Donnelly and et. al., 2015). Talent Plus is small firm which provides recruitment consultancy to different firms and individuals. For this, employer require to have talented people which are able to provide appropriate recruitment consultancy to people. Thus, employer require to frame appropriate vision, mission, goals and objectives to direct members and make them perform tasks effectively. Talent plus is small scale firm which have adequate capital to use adequate technologies in system to provide recruitment services to people. Along this, manager have skilled staff which provide quality services to clients. TASK 2 P2 Different process of customer relationship management for social enterprise Customer relationship management: This aspect define and practices and strategies which are followed by top personnel, to maintain connection with buyers by providing them appropriate facilities. It is essential that adequate technologies and equipments are used by firms to communicate and provide information to people about products and services. It is essential that small firms provide quality items and services to customers to sustain reputation of firm in market (Drucker, 2012). Along this, management even require to use appropriate techniques to communicate and maintain relations with customers. Telephone and email are tools which help Talent Plus to provide information to people about services and attract them to avail facilities to complete their demands. Thus, employer is able to enhance sales and generate good amount of profit from business. 2
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Process of Customer relationship management:These are various steps which are followed by entrepreneur to manage clients are stated below (Five Step Process for CRM,2018): Identification of customer base:This is starting phase which help management to segment buyers in respect to profitability of firm. Top personnel of Talent Plus assess customers which will be beneficial for company and its performance. Thus, services and things are provided in according to target segment and requirements of people. Customerintimacy:Afterknowingtargetedbuyeranotherjobworkofthe businessperson is to emphasize on demand and requirement of customers. In addition to this, superior majorly focuses on getting familiar with buyer behaviour that helps in building healthy relationship with the buyers. Its important for the organisation in order to develop their mode of communication and guide them in improving bond with buyer and also helps to know how positive relationship with buyer is beneficial for the organisation. Network development:It is the process of building consumer relationship. It plays an important role for management to distribute products and services in market in according to needs and wants of people (Durst and Runar Edvardsson, 2012). Along this, superior even require to maintain network with shareholders, suppliers, employees and other members to deliver appropriate facilities and things to customers. Value proposition development:This is essential step which specifies that management provide quality services and products to target buyers and sustain position in market. Talent Plus is small scale firm which require to maintain its position in market in respect to competitor firm. For this, businessperson require to provide quality services to clients. Customer life cycle management:This is last step of CRM process which define that administration require to provide products and services in according to their demands of people. It is essential that appropriate changes in technologies are made by businessperson to deliver innovative and creative services and things to buyers. P3 Small business can develop transnationally with its advantages and disadvantages Transnational sales is strategy which helps businessperson to increase sales volume withoutmaintaining relations with customer for longer time. For this, company require to have skilled and talented members which provide quality items and services to people. Along this, manager uses different promotional techniques to inform buyer about availability of products in market and its features. This helps firm to have adequate customer base which have data about 3
organisation and their items. Thus, superior are able to maintain relations with buyers and appropriate position in market. Talent Plus is small firm which has less market reach and customer base which define that entrepreneur require to increase their market share to enhance their sales and profitability. Transnational sales is tactic which helps company to use appropriate technologies to enlarge business in different countries. Along this, manger is even able to provide appropriate services to clients and maintain its image in market. But, as market conditions are static and keeps on changing with time. For this, businessperson require to implement latest technologies in system to provide quality and quick services to customers. Thus, transnational sales has benefits and demerits on functioning of system and organisation (Durst and Wilhelm, 2012). Advantages:These are benefits that transnational sales aspect have on Talent Plus to improve market position and achieve objectives are as follows:Lifestyle:This tactic defines that people require to have sufficient money for regulating their living standards. In this, small and social firms increases employment opportunities and give chance to citizens to get job in according to their skills and abilities. Talent Plus is one of small scale recruitment consultancy firm which require manpower to conduct business and provide adequate services to customers. Thus, company provides job opportunities to people and help them gain sufficient money for their lifestyle.Efficiency:It is essential that small and social firms have limited resources which require to be used properly. For this, businessperson of Talent Plus require to implement appropriate technologies and tools in system. Along this, they even require to have skilledandcompetentmemberswhichprovideadequateservicesandproductsto customers. Independence:This is another benefit of transnational sales which define that people gets freedom of choice and select things in according to their requirements and demands. Along this, employees also require to get adequate power to make decisions and work in according to their interest. This help manager of Talent Plus to maintain workforce by giving them independence and freedom to make judgements in according to their knowledge (Frese, Hass and Friedrich, 2016). Disadvantages: These are problems and demerit that transnational sales have on Talent Plus are stated beneath: 4
Financial risk:Small and social firm have limited funds which require to be utilised efficiently. As, entrepreneur will not be able to conduct operations and deliver appropriate things in market. Along this, Talent Plus will even not able to expand business and market reach. This influence on sales and profitability of firm. Lengthy:Transnational sales is tactic which require skilled people and use of appropriate technologies. For this, entrepreneur which don't have adequate knowledge and skills will consume lot of time to organise activities and set up outlets in different places to target large number of customers. Along this, manager even take time to make decisions which might affect on performance of system. TASK 3 P4 Prepare annual itemised monthly cash flow showing variable and fixed costs Small and social firms require to have adequate funds to organise and conduct business activities effectively. It is necessary that entrepreneur acknowledge different sources of funds to select appropriate tools which help them have sufficient assets for business. Talent Plus is small scale firm which provide recruitment consultancy to people. Thus, these are various sources which require to be used by businessperson are stated beneath: Internal sources:These are different tools which are used by organisation to arrange funds from internal devices are as follows: Reserve profit:Management protect and safe money from profit which are used for future use and for overcome uncertainties and problems (Glover and Kusterer, 2016). Sale of fixed assets:This is another internal source which define that executive sell fixed assets to have adequate money for having sufficient resources for business. External sources:This tactic comprises two forms that is short and long term which entrepreneur uses to acquire adequate funds for business are stated below: Short term sources: Bank loan:This is appropriate technique for businessperson to borrow funds from financial institutions. For this, entrepreneur signs agreement to repay money at specified time and promises to pay fixed interest for the same. Overdraft facilities:This is another facility which is provided by bank to provide funds to companies for conducting business and deliver appropriate items and services to people. 5
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Long term sources: Mortgage and bank loan:This is efficient tool used by businessperson to increase capital by taking funds from private banks and mortgage particular thing or property. Financial institutions provide loan for long term duration and charges interest in respect to amount taken by businesses. Budgeting and Forecasting:Entrepreneur of Talent Plus require to construct appropriate budget to utilise funds and conduct activities properly. These are different tactics which are used by manager to conduct forecasting and budgeting are time series data and determination of moving average. P&L, Cash flow statement and Balance Sheet of Talent Plus company Year2017 (value in £)2018 (value in £) Fixed assets130210 Stock2035 Debtors7055 Bank2030 Total240330 Creditors120180 Bank overdraft9070 Total210300 Working capital3080 Profit and Loss Account at the year ended 6
20172018 Sales2030 Cost of sales1015 Gross profit3045 Overheads67 Net. profit2438 Cash flow Statement ParticularsJanFebMarAprMayJuneTotal Cash inflows Investment50005000 Credit sales10002500360040001200320015500 Total inflows60002500360040001200320020500 Cash outflows Fixed : Equipment’s30002000200015001000200011500 Variable:Direct material2002003005001001001400 Total outflows32002200230020001100210012900 Net cash flow28003001300200010011007600 Opening balance028003100440064006500 closing balance280031004400640065007600 P5 Explain break even point Break-even analysis is tactic which helps organisation to acknowledge different facts and figures to sell high number of products annually and monthly. It is essential that businessperson is able to cover expenses which in incurred for manufacturing adequate products and services. This help manager identify margin of safety in according to revenue gathered from business and 7
cost computed. Along this, they even are able to enhance sales volume and profit to cover prices of fixed assets which are purchased to conduct operations. Break even analysis includes BEP point which defines condition that firm is in situation of no profit and loss. But, it is essential that company makes revenue for maintaining its position and reputation in market (Hodges and et. al., 2015). Talent Plus is small scale firm which define that entrepreneur require to utilise funds efficiently. For this, break even analysis is appropriate technique used by manager to identify sales and costs to anticipate income potentialities of system. This tactic helps firm to have complete knowledge about profitability. For example: Fixed cost: 18000, Variable cost: 10 per unit and selling price: 12 per unit. Thus, Break even analysis is: Formula: Break Even Point= Fixed cost/construction margin per unit or product BEP = 18000/(12-10)=9000 P6 Interpret key financial statements of an company Cash flow statement, balance sheer and profit & loss statement are various financial statements. This help companies to have complete and accurate information about usage of funds and profitability of firm. Talent Plus is small firm for which entrepreneur require to acknowledge income, expenditure, assets and liabilities information. Financial statements help businessperson to identify profits and cost to make success with time. Hence, these are different statements which help manager make appropriate interpretations for firm are stated beneath: Profit and loss account:This statement defines that organisation make statement which provides information about expenses, cost and profit. It is essential that management assess funds which are incurred in whole financial year. Indirect and direct expenses and income are computed by firm to acknowledge revenue capabilities (Hammer, 2015). Balance sheet:This helps management to frame statement which defines assets and liabilities of company. Employer require to have complete knowledge about capital, loans and advances, fixed and current assets. This help owner of Talent Plus to utilise resources and make appropriate decisions about flow of funds. Cash flow statements:This statement comprises three forms of activities that are conducted in organisation which are financing, investing and operating. This helps entrepreneur to acknowledge data about flow of cash and cash equivalents to purchase adequate resources, 8
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thereby generate sufficient revenue from business. Along this, they even require to identify funds generated and position of company in market. Thus, cash-flows statement helps entrepreneur to have complete data about inflow and outflow of cash. This helps Talent Plus to make appropriate plan and manage funds properly. Hence, this are profitability ratios which are conducted by manager are as follows: Profitability ratiosFormula20172018 Gross profit ratioGross profit/net sales*100150150 Net profit ratioNet profit/net sales*100120126.666667 Liquidity ratioFormula20172018 Current ratioCurrent asset/current liability0.750.5 Interpretation:Gross Profit: This determine margin of revenue in respect to net sales of companies percentage is used by management to assess gross profit capabilities of firm. As, in 2017 gross profit margin was 150 which retain in 2018. Thus, there was no change in revenue which is computed from formula: Gross profit/Net sales *100.Net profit:This is another ratio which includes formula Net profit/ Sales *100. Net profit ratio in 2017 was 120 which increases to 126.666667 in 2018. This defines that there is increase in revenue which help Talent Plus to sustain its position in market. Current ratio:This helps management to assess liquidity of firm by using formula that is Current asset/ Current liability. As, in 2017 current ratio of Talent Plus was 0.75 which decline to 0.5 in 2018. Ideal ration is 2:1 which define that company has fall in short and long term liabilities. TASK 4 P7 Key regulations and legislation that implications on social enterprises Government frame rules and legislations which are enacted in system and have both positive and negative impact on small business operations. The rules and regulation are formulated in order to ensure proper controlling on business operations. Talent Plus have obligation in order to adhere the plans and policies at the time business activities are carried out. The major regulations are evaluated below as: 9
Health and safety Act 1974: The main implication of this act is linked with bringing obligation on managers so health of workers can be secured at the work place. There should be focus on using safety measures so that employees will be motivated in order to achieve their set business goals and targets. Data protection Act:This act states that managers and workers cannot share the personal data of individual without their permission. Talent plan does not allow their employees to share their personal data with any other members. This factor is beneficial in order to decrease the turnover rates of employees by ensure trust (Harmon, 2015). Tax and employment act: This act brings obligations on Talent Plus in order to give information related to tax payment on fixed time. It is beneficial for supporting government at the time of performing business operations. Thus this results in establishing proper image at market place. CONCLUSION From the above report, it can be comprehended that small firms helps government to develop and enhance state of country. It is essential that entrepreneur have adequate knowledge and skill about the market place so they can achieve growth and success in their business operations. The rules and regulations are useful in order to ensure safety and security of all employees so they can carry out their business operations in healthy environment. 10
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