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managing conference and event |assignment

   

Added on  2021-01-02

17 Pages5315 Words169 Views
Managingconference andEventa
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Table of ContentsINTRODUCTION...........................................................................................................................1LO 1.................................................................................................................................................1P1 Examining the different categories and dimensions of events...............................................1P2 Explaining the different categories of events discuss the features and current trendsinfluencing the event sector........................................................................................................2LO 2.................................................................................................................................................4P3 Designing an event layout to correctly set up the conference or event room to meet out theclient needs..................................................................................................................................4P4 Examining the additional services available within a conference or event environment......7LO 3 ................................................................................................................................................8P5 Exploring the different management roles within the event industry and job opportunitiesin this sector................................................................................................................................8P6 Reviewing the management skills and personal attitudes required to work within the eventsindustry and meet stakeholder needs and expectations...............................................................9LO 4...............................................................................................................................................10P7 Providing the requirements and measure to provide the secure and safe event venue, eventstaff etc......................................................................................................................................10CONCLUSION .............................................................................................................................11REFERENCES..............................................................................................................................12
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INTRODUCTIONEvent and management conferences are among the most important events thatprofessional event managers organize. In other words, conference management planning is thebest way to produce or launch the different aspects of working task in an unique manner. Presentstudy has been based on launching the new event to launch the product in different places. Forwhich study has been chosen Kuoni Meetings & Events. Furthermore, the study will explains thedifferent categories and dimensions of events by the help of using tools and techniques. Alongwith that, report also explains the different categories of events discuss the features and currenttrends which influence the events sector. In order to set up the event and conference how eventcompany set up the whole scenario and design the layout to correctly to meet out the clientneeds.LO 1P1 Examining the different categories and dimensions of events.There has been the countless events out of them some are demanded frequently bycustomers and others. Such as private events are used for individuals who can look venues suchas wedding, wedding receptions, birthday parties and festival gatherings. Another type of eventsare corporate events which build up by the companies for conferences, seminar, product launch,meetings etc (Bahr, 2018). all such events are belongs for such a particular purpose. There aredifferent categories and dimensions of events given below: basically there are four categories ofevents private, corporate, charity and Live events.Private Events Private events are used for individuals who can book venues for some personal reasonswedding, receptions, birthday parties, festival gatherings etc. private events are generally bookeda place for such particular events such as wedding. Under which people booked places for somebusiness places as well such as business and schools and manufacturers. On the other side, thereare some private sector organisations which involved in commercial activities in the eventsmanagement business (Event Management, 2018). So such private organizations organizesevents such as school events, business meetings etc. Such private events held by either business,schools or manufacturers. Corporate Events 1
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Corporate events generally held by the big organizations for product launch to gain thepublic attention or to make the inventors satisfied. In other words, corporate events promote thecompany brands and products also spread the business awareness among the market. Suchcorporate events are ensuring team building exercises, business dinners, conferences,networking events, seminars, product launches, meetings etc. Such event aims is to promote thebig brands in international level (Benckendorff, Xiang and Sheldon, 2019). A business eventscan be used by businesses of all sizes to solicit new business, create a corporate or brand imageand also retained the build loyalty with suppliers and stakeholders. Charity/Fundraising Events One another category of events of charitable trust for fund raising, generally this kinds ofevents held for non profit purpose. The aim of this events is to fulfil the needs of vulnerablepeoples who are not able to fulfil his basic needs. Such of the examples of this events are societyballs, sports events, charitable auctions etc. Charity events are sponsored by other companies orbig brands just to promote the social welfare. It helps raise the money for needy people.However, charity events industry is the diverse industry in which any person can go andcontribute his small part to that that event. All such events are open for everyone (Rinallo, ed.,2019). Live Events Live Events are mostly conducted by the celebrities such as artist, singers, dancers whobelongs to the film industry (Event Management, 2018). In other words, Live events are thoseevents which is going live and telecast directly to the other public as well by the help of TV,Internet etc. example : Live events are Music Concert, Sporting Events, Festivals etc. P2 Explaining the different categories of events discuss the features and current trendsinfluencing the event sector.Private Events (Features)Private events are generally very expensive and huge which mentioned rich presence andattractive for the public. Private events are generally have a good communication process before the date of eventto invite the public (Blomberg and et.al., 2017). The venue must be easily accessible andconvenient for the guest.2
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