Managing & Developing Innovation

Managing & Developing
Innovation

Table of Contents
INTRODUCTION ..........................................................................................................................3
MAIN BODY...................................................................................................................................3
1.Is innovation based on sound engineering, technology, science and management realistic?...3
2.It is a practical concept?............................................................................................................3
3.Target market?..........................................................................................................................3
4.Consumers have enough purchasing power or any cultural social and political issues?..........4
5.Are investors are satisfied with various financial projection and exit plan?............................4
6.Are you satisfied with growth and sustainability of the product? ...........................................4
7.Is the current team members able to achieve business objectives and targets?........................4
8.You need to evaluate the presentation on a scale of 0 to 10.....................................................5
CONCLUSION ...............................................................................................................................5
REFERENCES ...............................................................................................................................6

INTRODUCTION
As a potential investor for Air Cargo industry I am evaluating proposal which is based on
information about project. As an investor, I am interested but required more details for this
business plan and also provide further justification.
MAIN BODY
Investor is interested in the proposal but required more information about this. Along
with this, there are some terms and conditions from investors side to make investment in this
innovative way of reducing weight of cargo.
1.Is innovation based on sound engineering, technology, science and management realistic?
Overall business idea of reducing weight of cargo during transportations is good and it is
unique technology which you going to introduce. Helium container is the solution as per the
proposal but it is feasible in practical life. As an investor, we wanted to know that how much
weight can minimise by the use of helium gas. Also explain that, if use of helium gas has almost
minor changes in the weight than it is not beneficial because it occurring more cost to develop or
provide training to employees about new technology. Technically it is possible because
properties of helium gas give upward force and in result it helps in reducing weight of container.
Justify more that how actual results this technology able to generate.
2.It is a practical concept?
It is look like that innovation is possible but need to clear more aspects such as lack of
marketing network how they can make people aware because it is your weakness which can
affect entire execution of plan or can increase the chances of failure. Increase in the price of
helium gas increase cost which automatically equal the effect. Air Cargo need to find its
substitute before this factor impact the operations. Justify that how it practically possible because
in the business plan is looking very good and it is very unique concept but how it is possible that
other competitors not think about it.
3.Target market?
India is the target market as per the proposal but why only focused on India because there
are lot of other countries in the Asia Pacific region. Selected country has huge population but
large number of group choose to travel by road or railway. Want to more about that how this